KoMarketing Associates

AUGUST 19, 2013

And even though this correlation has been debunked in it’s significance, one can’t argue with the connectivity Google+ has in it’s association with related search experiences like Authorship , AdWords Social Extensions , and broader search results personalization. from Fortune 500s to one-person businesses.

Demand Generation Agencies 120

Demand Generation Agencies B2B Marketing Google Work Management 120

Writing on the Web

OCTOBER 11, 2010

They appear as statistically “large&# effects that are often shown by majorities of samples of Americans. Blog this on Blogger. Content Marketing to a Caveman’s Brain. Implicit biases are pervasive. The published scientific evidence is rapidly accumulating. People differ in levels of bias. Share this on del.icio.us.

Content Marketing 100

Content Marketing Digg Content Ethics 100

Writing on the Web

NOVEMBER 8, 2010

Something’s wrong with the way marketers are trying to reach people over 65. I know this from personal experience. If marketers don’t get wise to the way seniors perceive their marketing messages they are are in for a rude awakening. Blog this on Blogger. Content Marketing to a Caveman’s Brain.

Peer-to-peer 100

Peer-to-peer Digg Urgency Marketing Buzz 100

SendX

MAY 24, 2019

Padriñán from Pexels According to Forbes , email marketing continues to be a great vehicle for lead generation, inspite of the popularity of social media platforms and all the marketing methods that have been designed to help generate more leads and sales from them. If email marketing is so great does that mean it is infallible?

Copywriting 151

Copywriting Tips Template Content 151

Writing on the Web

FEBRUARY 14, 2011

In his best-selling book Story: Substance, Structure, Style, and the Principles of Screenwriting , published in 1997 by Harper-Collins, master screenwriter Robert McKee argues that stories “fulfill a profound human need to grasp the patterns of living—not merely as an intellectual exercise, but within a very personal, emotional experience.”.

Business Blogging 100

Business Blogging Business Digg Storytelling 100

Convince & Convert

APRIL 20, 2010

link] Eric_Hoffman I'm game, even if my game is a bit weak…in the month of March, for my personal blog, I saw a whopping 29 different search terms used to get to my content and for the work blog that I help to maintain we saw 190 different search terms used to get to that content.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

JULY 27, 2010

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. Spread the Love It’s easy to fall into the trap of relying on one or a few persons in your organization to be the content creation mules. Visits are up. Page views are up.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

SEPTEMBER 22, 2010

If someone signs up for your email updates when you send one out, that person will receive it in almost every case. If someone signs up to follow your company on Twitter, when you tweet will that person see it? It speaks further to a company needing a well-rounded online marketing strategy. Will that open it? Great post!

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

MARCH 4, 2010

Without a statistical measure of your blogging progress, adding content to your blog on a regular basis can be an incredibly lonely proposition. This sounds simple, but it’s shocking how many bloggers aren’t clear on the core business rationale behind their blog initiative. Is anyone out there? Does anyone care? What’s the Point?

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Optinmonster

NOVEMBER 9, 2021

Statistics show exit messages have higher conversion rates than other kinds of popups. Personalization can make all the difference, which is why it starts out our list of exit popup hacks. Personalize by Referral Source. Continuing in our list of exit popup hacks, in the coveted number 2 spot, is yet another personalization tip.

Examples 132

Examples Top of Funnel Eye-Tracking Intent 132

Webbiquity

FEBRUARY 2, 2011

Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. Declaring that “all marketing is content,&# Eric Anderson hands down his 10 commandments for content marketing, beginning with dictates that content shall be sharable, malleable and collaborative.

Marketing Budget 100

Marketing Budget Tactics Tips Content Marketing 100

Convince & Convert

SEPTEMBER 20, 2010

“Twitter users talking about marketing and brands far exceeds the usage on the other social networks,&# said Tom Webster , the VP of Strategy & Marketing at Edison (and the study author), when I interviewed him for this post. link] [link] Luciano Borsato RT @jaybaer: 7 surprising statistics about Twitter in America.

Social Media 160

Social Media Media Stats Statistics 160

Valasys

OCTOBER 8, 2019

To aid the effectiveness of email marketing & maximize the ROI from the email marketing endeavors, several email marketing tools came into being & eventually evolved to simplify the vital tasks related to email marketing such as personalization, context & timely delivery. GetResponse : .

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

Atomic Reach

APRIL 2, 2019

What are the content marketing statistics that matter? How can you convince your team, let alone your boss that content marketing is worth the investment? Content Marketing has a host of benefits and is definitely worth the time and effort. Content Marketing ROI. Marketers that calculate ROI are 1.6

Paid Content 94

Paid Content Statistics Planning Marketing Automation Services 94

Customer Experience Matrix

SEPTEMBER 3, 2009

Summary: Here are links to about twenty studies with statistics on online media consumption and advertising spend. Many are contradictory, but it's clear that marketers need to invest in social media, which might eventually replace search as the primary way that customers find them. in 2009 to 8% in 2014.

Spending 120

Spending Media Mobile Advertising Forrester 120

Sprout Social

MARCH 13, 2017

Each person had to state which line was most like the target line. But you could argue that it’s even more important for online marketing efforts. Before you buy that shirt online, you look at reviews to see what other people think of the fit and quality. There’s less outside influence on your decision.

Paid Content 111

Paid Content Conversion Work Management Paid Search Agency 111

Convince & Convert

FEBRUARY 15, 2010

This puts significant pressure on email to be more relevant, because most of what would be contained in an email newsletter or special offer now happens faster and more personally within Facebook, Twitter or other social outposts. You are becoming one of my favourite bloggers! Because the real advantage email has over social is data.

Social Media 114

Social Media Media Webinar Metrics Paid Search Agency 114

Convince & Convert

JUNE 17, 2010

60 Certainly, there are many other factors that contribute to number of followers, and I’m not saying this is in any way a metric judging how influential a person is on Twitter, just how efficient their Twitter usage might be. Had it connected me with many people I'll never meet in person? Gary Vaynerchuk has a FPT of 39.26.

Twitter 126

Twitter Paid Content Paid Search Agency PR 126

Convince & Convert

MAY 12, 2010

We measure it (personally and professionally) quantitatively not qualitatively. Social media has never been driven by function and purpose. It's mostly based on buzz and mass popularity. It's… well… *mostly* a mass media so far.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

FEBRUARY 5, 2010

I’m a big believer in humanization of your blog (in fact, it’s one of my 11 must-dos for serious bloggers ). Personally I think having the photo on the far right anchors it a bit better, but people seem to be responding well to #3. But I need your help with the biggest change – the header. 2 many words I guess?

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Zoominfo

SEPTEMBER 17, 2018

Online Marketing Made Easy. Hosted by Amy Porterfield, Online Marketing Made Easy covers a variety of important marketing topics. Here’s the iTunes rundown: How do I start an online business? Ask Amanda About Marketing. Listen here. Grow my email list to thousands of subscribers? Listen here.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. The more email addresses a person uses across the social Web, the less ideal the results. Isn’t that worth the 5 cents per contact that Flowtown charges?

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

JULY 5, 2010

So you know what kind of goodies are just around the bend, here’s the guest post schedule: July 6 – Laura Hall – Tying Together Social Media and Corporate Social Responsibility July 7 – Katie Van Domelen – Social Media Monitoring Tools: How to Pick the Right One July 8 – Jeff Rohrs – 3 Reasons Email is the (..)

Paid Search Agency 116

Paid Search Agency PR Advertising Agencies Word of Mouth 116

Convince & Convert

JULY 21, 2010

Marketers have a responsibility to ensure that bloggers are providing disclosure and that statements are not misleading or unsubstantiated. Having a social media policy is considered an enforcement action by the FTC, which can be important if you are sued for misleading or unsubstantiated claims on a blog or by a blogger.

Social Media 155

Social Media Paid Content Media Advertising Agencies 155

Convince & Convert

MARCH 23, 2010

Here they were, arriving at your party with nary a prior personal connection, but looking for a good time just like everyone else. Humanize Your Blog Remember, it’s a blog not a white paper, and a key differentiator is personality. And infuse your writing with personality and voice. (If Make links to your bio easy to find.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. Marketing is not only about messaging. You can call it ButterCRM Frosting for all I care.

Social Media 123

Social Media Work Management Marketing Management Media 123

Convince & Convert

FEBRUARY 19, 2010

Personally, I did not find it helpful, although the concept holds promise. I'm taking some of your suggestions above and tailoring to what I *think* will work best for my personal needs. This, I'll try. However, I found the default content excessive and the reaction of fans not favorable.

Social Media 115

Social Media Media Paid Search Agency PR 115

Convince & Convert

AUGUST 24, 2010

Another person tweeted a link to a blog which turned out, much to my chagrin, to be a post asking for votes rather than a vote about the subject. But until then, I can’t not participate as some sort of personal protest. I guess it’s all transparent, so it’s not really “bad.&# link] jaybaer I know.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Online Marketing Institute

JANUARY 4, 2011

Follow Me On Twitter 90 Tips To Make Your Blog Rock Written by jeffbullas - 30 Comments Categories: Blog , Blogging , Social Media Share Tweet Blogging whether it is for your personal passion or for the corporate blog is quite often a journey that has its highs and lows. Look through your latest news releases for ideas 11.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

WebMarketCentral

FEBRUARY 25, 2008

One of the most appealing aspects of online marketing is the ability to test and measure virtually anything, in detail and with great precision. Bloggers Ponder Google's RSS Syndication Stats by MediaPost Online Spin Following Google's acquisition of Feedburner , Max Kalehoff ponders the importance of the "reach" metric for bloggers.

Analytics 20

Analytics Best Practices Blogger Banner Ads 20

Convince & Convert

JUNE 2, 2010

But, as Facebook continues to grow like John Candy at an all-night buffet, the number of possible connections for each person multiplies correspondingly. The oops factor comes into play again when you post something personal on Facebook you'd rather not have privy to that non-friend “friend&# and the entire world.

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

JUNE 7, 2010

In the first section, Hsieh recounts his personal story, including his early childhood and nascent entrepreneurial adventures, including a misguided effort at worm farming. The book concludes with a few pages about the science of happiness, and how personal and business happiness can be inextricably linked.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

JULY 26, 2010

Meaning, a brand (or person) could benefit by leveraging the crowd. Aside from optimizing the structure of the site and the pitches themselves, sheer volume and traffic drove our authority with Google and other search engines. The more one company shares their pitch, the more views it has, the more backlinks it provides, and so on.

Social Media 115

Social Media SEO Marketing Websites PR 115

Convince & Convert

MAY 5, 2010

(disclaimer: I do some consulting for SJP, but was not involved in JaneNation) More from Convince and Convert Teach and then Reap Wow Online Influencers With An In-Person Experience Social Media Excellence and a Side of Fries Convince and Convert Recommends Alexandra Kirsch and the Perfect Blogger Pitch (Danny Brown) How to Introduce Social Media to (..)

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Convince & Convert

MAY 27, 2010

DJ Waldow Director of Community, Blue Sky Factory @djwaldow [link] Doug Braun The More Things Change, The More Things Change (Jay Baer updates us on Swix, Flowtown, BulbStorm): [link] [link] ckdarby All I could keep thinking was the person on the youtube video sounded like an ultra nerd, sorry =(.

Paid Search Agency 123

Paid Search Agency Social Media PR Advertising Agencies 123

Convince & Convert

JULY 6, 2010

While demonstrating the company’s commitment to education, Target also created a local solution to a national issue by personally connecting with parents through a timely and innovative social media campaign. However, statistics show that such use of social media is still not widely utilized by most companies.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

AUGUST 11, 2010

Personally, I love that you have all of the essentials in the car… the family, pets…and the wine! I'm connected with quite a few Indiana bloggers and they are all terrific. Interesting to hear your reaction to AZ vs. IN bloggers. There's nothing like moving, although it can be a challenge. Best of luck, Jay.

Social Media 116

Social Media Media Webinar Metrics Marketing & Strategy 116