Industrial Marketing Today

SEPTEMBER 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

Small Business Marketing 60

Small Business Marketing Blogger Web 2.0 Tips 60

NuSpark Consulting

DECEMBER 9, 2012

Newsletter. Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well. All white papers should be promoted via online press release distribution services. Relevant Blogger Outreach. With LinkedIn, promote your white paper in a form of discussion. . Social Media.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Launch Marketing

MAY 24, 2018

Most B2B companies are leaning on LinkedIn, Twitter and Facebook to get started. Distribute a Press Release to Relevant Publications and Influencers. Press releases that are data driven and tell an interesting story about the company are more successful than ones that are superficial or overly formal. Generate leads?

Paid Search Agency 61

Paid Search Agency Promotion B2B Marketing Planning 61

markempa

DECEMBER 30, 2008

An example: They conducted a poll of Twitter followers about potential names for the company newsletter.     Created a LinkedIn group. The group also started a Facebook account, but found that the LinkedIn group began attracting members with the right professional backgrounds.

Lead Generation 120

Lead Generation Social Media Generation Webinar Metrics 120

Writing on the Web

JULY 5, 2011

Have you ever read an e-newsletter or blog post and got a feeling of disappointment? If so, then you may be like me, a thought-processing person who wants facts and data when reading content online, an e-newsletter or blog post. Several years ago, my friend John Agno published this review of personality types in his newsletter.

Digg 100

Digg Content Newsletter Buzz 100

Writing on the Web

APRIL 13, 2011

Using content marketing , you don’t have to chase after them, spend money on advertising, direct mail, or printed newsletters. We’re going to discuss articles, e-newsletters, blogging, videos, and why your marketing may not be working. Blog this on Blogger. Share this on LinkedIn. Share this on del.icio.us.

Rules 100

Rules Content Digg Press 100

The Effective Marketer

JANUARY 11, 2010

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Slides can be seen below. Well, because there were some features we considered more important than others and so should you.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

Industrial Marketing Today

JULY 29, 2009

Even though the use of social media like Facebook, Twitter and LinkedIn is growing exponentially, there is a raging debate about measuring its ROI. I use LinkedIn and Twitter quite a lot in my online networking and sure, I’ve grown my network in a short period of time.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Industrial Marketing Today

APRIL 28, 2010

Not everyone is a natural born blogger. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. It takes time and practice to find and develop your own blogging voice.

Web 2.0 60

Web 2.0 Privacy Policies Buying Cycle RSS 60

Industrial Marketing Today

MAY 21, 2010

It is a balancing act between making your B2B blog too narrow in focus and standing out from the crowded field of bloggers. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience. I agree with you about being able to contact experts or bloggers.

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Ambal's Amusings

APRIL 29, 2010

Talk about it on Twitter, FB or LinkedIn. Gated content must also be compelling, quite often it solves a pressing problem. Newsletters. Subscription-based information, newsletters. Visit your site and get a bonus. Be so impressed with it, they want more of your information or programs. Become a client. Blog posts.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Industrial Marketing Today

JUNE 3, 2010

In the words of Jeffrey Zeldman , the renowned web designer, blogger, independent publisher and the king of Web standards according to Business Week, “Content precedes design. Figure out what the pressing issues are, what motivates them to act now rather than later and then write in a voice that addresses their concerns.

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

Industrial Marketing Today

AUGUST 24, 2009

Leave a Comment { 1 trackback } 7 | Industrial Marketing Today Previous post: Business Value of Social Networking Next post: 101 Tips from 50 Small Business Bloggers FREE Marketing Guides Engineers Can Sell™ White Paper: Most people are skeptical about associating engineers with sales.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

Online Marketing Institute

JANUARY 4, 2011

Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. Subscribe to SmartBrief newsletters, RSS feeds, and Google alerts in order to find ideas for new content (that’s how I found this blog!) Be yourself even if it is a company blog. be authentic.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

ConvertKit

APRIL 2, 2021

But Khe Hy—the creator behind RadReads , a newsletter and blog about living an intentional life—is living proof that having a plan shouldn’t stop you from taking action. Khe Hy uses ConvertKit to build RadReads, a newsletter with 27,000+ subscribers. How Khe (accidentally) started a weekly newsletter. Image via Creator Stories.

Newsletter 114

Newsletter Landing Pages Business Digital Asset Management 114

Industrial Marketing Today

SEPTEMBER 20, 2010

Median leads were 77% higher among marketers with blogs of 52+ articles versus bloggers with 24 to 51 articles. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

JULY 14, 2010

Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. What is content curation?

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. subject matter experts, network coordinators and newsletter editors) to use a weblog-type tool to post and archive their content as part of their Public folder. Island Press. The thoughts expressed herein are strictly those of the blogger. MADE IN CANADA.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. subject matter experts, network coordinators and newsletter editors) to use a weblog-type tool to post and archive their content as part of their Public folder. Island Press. The thoughts expressed herein are strictly those of the blogger. MADE IN CANADA.

Peer-to-peer 100

Peer-to-peer Enterprise Management Lead Ranking Work Management 100

nDash

OCTOBER 15, 2020

Press release. He’s currently the Managing Editor of R esource Regulation, which has bi-weekly newsletter covering topics in compliance news, views, and analysis, and a regular contributor to Wolters Kluwer Financial Services’ Compliance Resource Network. . LinkedIn content . Newsletters. Press release.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Work Management Marketing Management 52

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? What do 73% of reporters say press releases should contain? 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase; 19% say the same for Twitter. 3 LinkedIn Marketing Stats. No, not that.)

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Buzz Marketing for Technology

OCTOBER 3, 2008

LinkedIn Tips and Tweaks: Do More with your LinkedIn Account. If you are on LinkedIn but haven’t had a chance to explore all the features yet, this quick LinkedIn guide should come in handy. It shares tweaks and some lesser known features of LinkedIn that help you do more with your profile.

Linkedin 100

Linkedin RSS Tips SMS 100

SnapApp

DECEMBER 4, 2017

Only 55% of bloggers update old posts. The top three content marketing tactics are blogging (65%), social media (64%), and case studies (64%) - LinkedIn Technology Marketing Community. . . Thirty percent have a documented strategy; 42 a non-documented strategy - LinkedIn Technology Marketing Community. . . MassPlanner. .

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Webbiquity

JANUARY 19, 2011

Great content naturally attracts links, but Matt Malden points out ways to go beyond that by blogging, sending a regular email newsletter, using Twitter, social networks, YouTube and other sites to expand your online presence. When appropriate, let key bloggers know about it.&# Tweet about the video. Post it to the Facebook Wall.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

JANUARY 7, 2014

A majority of my revenue is generated from blogger outreach, namely long-tail and deep-dive, outreach that extends all the way into the thousands of bloggers. As part of the client service work on behalf of my clients I have engaged with many thousands of bloggers over the last decade. Blog wasn’t built in a day.

Fulfillment 80

Fulfillment Blogger Advertising Agencies Paid Search Agency 80

Contently

MAY 30, 2017

An effective LinkedIn update will have different copy than a tweet, which will have different copy than an email blast. For newsletters, a lot of email service providers (such as MailChimp) have this functionality as well. Although I left college a happily employed journalist/blogger, I didn’t take journalism classes.

Thought Leadership 99

Thought Leadership Blast Campaigns Storytelling Class 99

PureB2B

JUNE 14, 2016

Consider working with influential bloggers within your industry too. You can even offer to write a guest post occasionally to acquaint yourself with a blogger's followers. When you want to send out messages to friends and family, you don't just write one letter and press the Send All option. Target Your Messages.

Lead Generation 62

Lead Generation Paid Content Lead Scoring Lead Ranking 62

Convince & Convert

JUNE 12, 2013

Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). These make great social updates for Twitter or LinkedIn. You’ll also want to email a link to your list (sometimes in a larger newsletter). Bloggers and Other Influencers Writing About Your Content.

Paid Content 150

Paid Content Promotion Media Paid Search Agency 150

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. But this often looks challenging for a small business setup with various other pressing tasks. no newsletter), you lose a potential customer who could have left contacts for further interaction with the company.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outgrow

FEBRUARY 19, 2024

Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. But this often looks challenging for a small business setup with various other pressing tasks. no newsletter), you lose a potential customer who could have left contacts for further interaction with the company.

Small Business Marketing 52

Small Business Marketing Top of Funnel Content Marketing Tips 52

Outbrain

JULY 9, 2019

PRess the difference. Build a press page where you can publish all company news and brand mentions, such as interviews, press articles, bloggers reviews, awards, etc. Build a newsletter subscriber list, and use it to send out special promotions and engaging content to your existing and potential customers.

Marketing & Strategy 48

Marketing & Strategy Marketing Strategy Paid Search Agency Planning 48

PureB2B

JUNE 14, 2016

Consider working with influential bloggers within your industry too. You can even offer to write a guest post occasionally to acquaint yourself with a blogger’s followers. When you want to send out messages to friends and family, you don’t just write one letter and press the Send All option. Target Your Messages.

Lead Generation 48

Lead Generation Paid Content Lead Scoring Lead Ranking 48

Hinge Marketing

JULY 6, 2022

From Facebook to Twitter to LinkedIn, there are well-established platforms where you can meet—and influence—hundreds or even thousands of potential clients. In almost every professional services industry, LinkedIn is your best bet. E-Newsletter. Still others manage them on popular social media platforms like LinkedIn.

Lead Generation 141

Lead Generation Sales Qualified Leads Lead Ranking Lead Scoring 141

Hinge Marketing

DECEMBER 17, 2014

Baer is an active blogger and social media presence; he delivers webinars and co-hosts the podcast Social Pros. Once you’re on the blog, you might subscribe to our newsletter. Speaking on social security has become a specialty for Sarenski, delivering both press attention and additional speaking requests.

Work Management 48

Work Management Marketing Management Service Examples 48

GreenRope

FEBRUARY 21, 2016

Blogger Outreach. Bloggers and journalists/reporters are always on the search for content, so make sure to give them a compelling perspective on your company, product, or service. Winning an award or even just being nominated will give your company a ton of free press! Become a Guest Blogger. Simply put, man hours.

Budget Programs 40

Budget Programs Advertising Agencies Allocation Marketing Budget 40