Online Marketing Institute

JUNE 15, 2009

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Hubspot

DECEMBER 30, 2011

Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Previously, the service started as a blog comment search engine.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Webbiquity

JANUARY 20, 2015

As noted in several of the posts highlighted below, LinkedIn is no longer just a hangout for job-seeking professionals, who largely abandon it in between job searches. And yes, it’s still a key site for job seekers and employers—91 of the Fortune 100 companies (along with thousands of smaller firms) use LinkedIn for candidate searches.

Linkedin 100

Linkedin Paid Content Planning Paid Search Agency 100

Hubspot

JUNE 5, 2013

And we''re always thrilled to feature bloggers when they contribute thoughtful, original content that our amazing readers (ahem -- that''s you) would love. Other times, we just get spam from people trying to “build links” rather than contribute engaging content. Are you a wildly successful entrepreneur who can make any post go viral?

Template 28

Template Blogger Keywords Social Media 28

Online Marketing Institute

JANUARY 4, 2011

Place Powerpoint presentations on your blog by posting and then embedding links from Slideshare 18. Promote and distribute your posts on to other social media platforms such as Facebook, Twitter and LinkedIn 29. Comment on other blogs and news articles to show your thinking/expertise, but also link people back to your blog 39.

Paid Content 40

Paid Content Tips Webinar Metrics Ideal Customer Profiles 40

Onalytica B2B

SEPTEMBER 20, 2017

Starting an influencer marketing campaign does not entail jumping straight onto Instagram to target the high profile instagram influencers- this is not an appropriate approach for most brands. “ Owain Williams , Influencer Marketing Blogger, www.ojawilliams.com . On the other side of the coin, we have LinkedIn.

Planning 207

Planning Marketing Automation Services Marketing Management Youtube 207

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Blogging has emerged as a popular method of link building. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

FEBRUARY 6, 2014

Facebook, Twitter, and LinkedIn profiles were created. Blogger and Publication Outreach. We developed a list of about 50-60 publications that were targets for us and did both direct outreach as well as outreach via any LinkedIn connections we might have in common with an editor. December 2013: We got really busy!

Campaigns 28

Campaigns Outreach Press Communities 28

Single Grain

AUGUST 27, 2019

One of the most basic rules to SEO is to increase the number of internal and external links as well as brand mentions and keywords in order to boost visibility. Use Social Media to Promote Relevant Links. Also, using social platforms to promote internal links is a win-win. Optimize Your Profiles with Important Information.

Social Media 100

Social Media SEO Media Lead Scoring 100

Online Marketing Institute

JULY 9, 2009

LinkedIn profiles are updated. I wrote about that issue this past January in this post: [link] April 14, 2009 7:28 AM Gianluigi Cuccureddu said. Were getting active in twitter, linkedin, and blogging, but need to work on an over all strategy and determine exactly what we want to invest on this and then measure the ROI.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Webbiquity

AUGUST 9, 2016

Influencer marketing tools can help marketers identify the most relevant and engaging bloggers, journalists, and media outlets in their specific industry segments; reach out to them more effectively; automate low-level, repetitive tasks; and track and monitor results. It has a very large database of bloggers with powerful search criteria.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Online Marketing Institute

OCTOBER 29, 2010

Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies. LinkedIn Ads (beta) deploys a similar approach, but the eyeballs don't seem nearly as powerful as Facebook. all marketing for that matter, will be a struggle.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

DECEMBER 23, 2010

If you’re selling B2B products online, you can set up a shopping tab on your page to drive traffic to your e-commerce site and encourage viral sharing of your products. link] Meg@Syncapse Great post, Leyl. link] Meg@Syncapse Great post, Leyl. link] Meg@Syncapse Great post, Leyl. link] Meg@Syncapse Great post, Leyl.

Facebook 40

Facebook B2B Marketing Tips Advertising Agencies 40

Oktopost

JANUARY 25, 2021

LinkedIn alone generates 80% of social media B2B leads these days. LinkedIn may be the king of B2B marketing, but potential leads can be found on every platform — and each platform operates differently. B2C social media marketing often focuses on brand awareness, web traffic, and getting content to go viral to a huge audience.

Social Media 156

Social Media Work Management Marketing Management Demand Generation Agencies 156

Albacross

AUGUST 28, 2018

Don’t worry - I’m not saying that you need to spend the bulk of your day posting on Facebook, Twitter, LinkedIn, Instagram, Pinterest and Snapchat. Now, studies show that LinkedIn is by far the most effective platform for companies who want to connect with B2B buyers. So go ahead and focus your efforts on LinkedIn. Image source.

Paid Content 70

Paid Content Ideal Customer Profiles Tactics Adwords 70

ClearVoice

SEPTEMBER 5, 2019

Marketers tend to lean toward the straightforward single-topic blog post or personality profile for their blogs, but there are many other tried-and-true article structures you can borrow from editorial publications, with great effect. But bloggers actually perfected this for the online space. And it works very well for brands.

Television marketing 82

Television marketing Content High Quality Lead Blogger 82

Optinmonster

APRIL 27, 2020

In this case, that would be your product promotion with a link back to your landing page. Take photos of your product and upload it to your Google My Business Profile. This is a platform where journalists and bloggers post about PR opportunities for small businesses. Note: Heard of guest blogging before but never dared to do it?

Paid Content 91

Paid Content Promotion Webinar Metrics Product 91

Biznology

JULY 1, 2014

Up until Google search started cleaning up Search Dodge of all of the spam, the shysters, the fraudster, the Black Hats, all you needed were mad linking and backlinking skills. Same thing with Blogger and blogs, social networks, Tumblr, and just about everywhere else online, including the Googlesphere.

Paid Content 80

Paid Content Google Social Networks Youtube 80

Hubspot

JULY 29, 2018

Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Blogger - Blogger is a free blogging platform owned by Google that allows individuals and companies to host and publish a blog typically on a subdomain. Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Albacross

AUGUST 28, 2018

Don’t worry - I’m not saying that you need to spend the bulk of your day posting on Facebook, Twitter, LinkedIn, Instagram, Pinterest and Snapchat. Now, studies show that LinkedIn is by far the most effective platform for companies who want to connect with B2B buyers. So go ahead and focus your efforts on LinkedIn. Image source.

Paid Content 40

Paid Content Ideal Customer Profiles Tactics Adwords 40

Optinmonster

APRIL 30, 2020

All the sites listed below add canonical links, so you won’t be penalized for reposting there. Reddit is an extremely well-known site, offering user-generated news links where users can vote to promote stories to the front page. Going viral on Reddit can yield considerable returns in building your traffic and audience.

Traffic 145

Traffic Top of Funnel Content Work Management 145

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# Twitter Tweetdeck I use Tweetdeck for serious twitter sessions.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Online Marketing Institute

JANUARY 4, 2011

Apparently, for the short time that my blog has been online, the traffic and interactions on it have been called impressive by some other bloggers. Hopefully bloggers new and old will be able to take something away from this. I wrote a post, “ 11 Things I’ve Learned as a Blogger “, where I reasoned why that was.

Paid Content 40

Paid Content Blogger Twitter Traffic 40

Webbiquity

OCTOBER 5, 2010

Thursday is the busiest day of the week on Twitter, and the highest click through rate on tweeted links occurs between 2 and 3pm. Tweets that include links are far more likely to be retweeted than tweets without links. HOW TO: Make the Most of Your Twitter Profile Page by Mashable. And much more. Twitter Strategy.

Twitter 100

Twitter Stats Tools Tips 100

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Webbiquity

DECEMBER 4, 2012

But even then, you are only one mistake away from a viral case of #Fail…make no mistake, this is challenging — and it’s not an even playing field. Frequent best-of honoree Kristi Hines provides an outstanding list of general social media tips (e.g., “Cross promote your social profiles.

Social Media 100

Social Media Paid Content Resources Tips 100

Webbiquity

AUGUST 28, 2012

’ Be yourself on social media platforms and reveal your true essence…Show who you are with your avatar and profiles. He or she who knows everybody and everybody knows him or her”) and the sharer (“one who distributes information to the bloggers to journalists through the specialized webzines.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Hubspot

OCTOBER 10, 2019

It can be tough to stop writing about any topic that pops into your head, but the end result will be quality content that raises your voice and your profile in your industry.". Link to your own website's posts and credible sources. From an SEO perspective, any link to your page is like a vote. Brainstorm evergreen topics.

Blogger 14

Blogger Hubspot Lead Scoring Lead Ranking 14

Contently

DECEMBER 1, 2021

Today, we’re talking about the advantages of reposting an article that runs on your blog or digital publication in its entirety on another platform—like Medium, LinkedIn, or even email. Most brands and bloggers simply include teasers of new posts in their newsletters, prompting readers to click through for the rest. Only about 5.2

Advertising Channels 210

Advertising Channels Advertising Mediums Linkedin Content 210

Online Marketing Institute

NOVEMBER 2, 2010

Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies. BTW, our recent HRmarketing Trends Report Survey ( [link] ) showed that in 2009 82% of companies didn't measure ROI of social media but now, 69% intend to do so! Interesting.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

OCTOBER 31, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# Twitter Tweetdeck I use Tweetdeck for serious twitter sessions.

Social Media 40

Social Media Paid Content Tools Media 40

Sprout Social

OCTOBER 17, 2016

A better approach is to set your eyes on two or three main social networks, and commit to growing those profiles as much as possible. Avoid long periods of inactivity so your profile looks up to date at all times. Whenever you share a link to your blog post, a featured image will be included in the Tweet to make it stand out.

Paid Content 111

Paid Content Social Media Social Marketing Paid Search Agency 111

B2B Marketing Zone Posts

AUGUST 3, 2010

Best SEO Link Building Guides, Tips and Tools of 2010 (So Far) - Webbiquity , July 14, 2010 Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. Dead wrong.

Ning 40

Ning Paid Content Facebook Sales Management 40

seo.co

DECEMBER 8, 2020

There are hundreds of factors that can affect your search rank, generally categorized as “on-site” factors (like design, UX, and content), and “off-site” factors (like external links, brand mentions, and social signals). Internal linking. Inbound Links and Brand Mentions. But not all links are created equal. UI/UX Design.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Magisto

SEPTEMBER 23, 2019

Bio (link in bio) – The bio is the little bit of text on your social media profile that describes your brand and who you are. On Instagram, you can have a link in your bio (that’s what the link in bio means), and it is pretty much the only clickable link that you can find on Instagram. Back to top).

Social Media 64

Social Media Social Marketing Work Management Cost Per Thousand 64

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > September 27, 2006. -->. He described the powerful, integrated newsfeeds and personalizable news profiles, the paintakingly populated databases, and the collaborative spaces we provided as "nice to have, not need to have". Let interest in using these tools spread virally. Rainforest Links.

Organization 100

Organization Peer-to-peer Lead Ranking Budget Programs 100