Remove Blogger Remove Event Remove Social Networks Remove Word of Mouth
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Five Reasons Why You Absolutely, Positively Need to do Online Brand Monitoring

Webbiquity

And you’d certainly never talk about your brand or product at a business conference or networking event…while wearing noise-cancelling headphones. Why then do so many brands fail to do basic brand monitoring on social networks, and across the Internet more generally? But failing to do it can be very costly.

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Why Great Marketing Isn’t Always Done “At Scale”

Convince & Convert

who spread word of mouth recommendations for them. It weaves it all in to the modern technology that has made word of mouth marketing smother self-promotional tactics like billboards and commercials. They don’t have hundreds by any means, just a handful of awesome bloggers who write about Char-Broil on an ongoing basis.

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How to Identify Your Social Media Influencers

Sprout Social

Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms. Most social media managers prize their social media influencers because they can drive engagement and word-of-mouth communication to your brand at a higher rate than standard organic methods.

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B2B Marketing Events Around The World - May 2011

MLT Creative

Here's what's on tap for marketing industry events for March. Navy use social media. May 5 , Social-Loco San Francisco, CA: Leading executives and investors will discuss what the convergence of social and mobile web technologies mean for SMB, big brands and consumers. and mobile applications.

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Are You Growing Enough Voices

Convince & Convert

First of all, tremendous thanks to the incredible team of guest bloggers who did an amazing job keeping the content fresh, and the conversation lively. What I really appreciated about the C&C guest bloggers is that almost across-the-board they wrote about topics that I never would have thought to have tackled. Visits are up.

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The Carrot and Stick of Social Media Disclosure

Convince & Convert

This post is about optimizing your social media activities for improved engagement and increased ROI by building your reputation and trustworthiness in the eyes of those in your social networks. How can you do this? At worst, they provide inadequate disclosures and no context.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Social network connectivity is becoming the post-modern email newsletter. I certainly do not support the Draconian position that somehow social networks threaten email’s existence as a marketing channel. You are becoming one of my favourite bloggers! It’s no contest.