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Is Authenticity Lost When AI Enters The Narrative?

Content Standard

Credibility Whether it’s a seasoned travel blogger or an AI trained in travelogue databases, the voice behind the content needs to be established and trustworthy. Remember, ultimately, the responsibility for producing meaningful and ethical content lies not with algorithms, but with the humans who guide them.

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How to Comply with FTC Guidelines

Convince & Convert

To expand on yesterday’s post on how brands are balancing good marketing with lawful compliance , I interviewed a brand who emphasizes ethical marketing and double checks that all of their blogger outreach complies with FTC Guidelines. Q: If a blogger doesn’t disclose their relationship with the brand, who gets in trouble?

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Becoming an Influencer: Advice From Journalists Who Are Both Writers and Influencers (3 of 5)

ClearVoice

In this series, we investigate the emergence of the influencer, the ethical challenges of writers who tap into this field and the misconceptions of the role. To me, ethics really mean thinking about what is right or wrong, and choosing what is right,” she explains. 'To And know that it is hard.

Ethics 105
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The Complete List of Professional Journalism Groups and Organizations

ClearVoice

Professional journalistic groups and organizations are committed to supporting and promoting the free practice of journalism and are committed to displaying high standards of ethical behavior in their reporting career. They offer training, fellowships, resources, and funds for a variety of reporting opportunities. .

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Women’s History Month: 12 Influential Women in Content Marketing You Need to Know

ClearVoice

In her “downtime,” she authors best-selling books, provides content marketing and marketing writing training, pens numerous blogs for social media, and speaks at national and international conferences and events. She is also a huge supporter of, and advocate for, ethical online marketing. Lilach Bullock , founder, Lilach Bullock Ltd.

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KCNN: Principles Module

Buzz Marketing for Technology

Training Citizen Journalists. Ethics builds trust and credibility. Were not saying that bloggers must follow these guidelines. We show how to present a story or argument fairly, where to turn for diverse viewpoints, and how media bloggers think about the topic. Tools for Citizen Journalists. Make Internet TV.

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Want to be Trusted? Here’s a Crash Course in Brand Journalism

Content Marketing Institute

? If your company wants to be seen as a media outlet, your brand journalism can’t be light on ethics, riddled with errors, and sopping with self-interest that suffocates readers. HANDPICKED RELATED CONTENT: How to Train a Journalist in Content Marketing. Real journalism is about building an audience by telling true stories.