WriteSpark

APRIL 9, 2013

So, with tongue firmly in cheek, here are my top 12 ways that Murphy's Law applies to technical copywriting projects. The product feature for which you have written the cleverest messages won't be ready when the product ships. And this mischief often reflects the proverbial Murphy's Law, that "whatever can go wrong, will.".

Copywriting 120

Copywriting Microsite Copyright Case Study 120

WriteSpark

APRIL 9, 2013

So, with tongue firmly in cheek, here are my top 12 ways that Murphy''s Law applies to technical copywriting projects. The product feature for which you have written the cleverest messages won''t be ready when the product ships. And this mischief often reflects the proverbial Murphy''s Law, that "whatever can go wrong, will.".

Copywriting 120

Copywriting Microsite Copyright Case Study 120

Optinmonster

FEBRUARY 13, 2023

Wondering how to sell digital products? Creating digital downloads takes work, so you want to make sure that your digital product actually sells. In this article, we’ll go over the basics of selling digital products so you can get started quickly. What is a Digital Product?

Product 66

Product Tips Work Management Digital Marketing Funnels 66

Hubspot

APRIL 7, 2023

They're all digital products. These products aren’t tangible, but they play a role in our daily lives and are no less valuable than physical products. Because digital products are so ubiquitous, selling them can be profitable for your business. How can your business sell digital products? Why sell digital products?

CMS Development 78

CMS Development Product Buyer Personas Industry CMS 78

Optinmonster

NOVEMBER 27, 2023

Do you need some stellar copywriting templates to push through writer’s block? As a marketing copywriter, there’s nothing worse than staring at a blank screen when a deadline’s looming. Our list of copywriting templates and copywriting formulas is subdivided for easy navigation.

Copywriting 110

Copywriting Template Work Management Marketing Management 110

SmartBug Media

APRIL 9, 2020

A copywriter can spend hours consolidating thousands of words about a product or service, finessing everything into just a few punchy headlines and paragraphs of perfectly crafted, actionable web copy. Writing web copy can be a stressful undertaking (how do you cram so many ideas and vital components into so few words?),

Marketing Websites 105

Marketing Websites Copywriting Urgency Marketing Buyer Personas 105

Anyword

FEBRUARY 1, 2023

Whether you’re a copywriter, blogger, or content creator, you know that coming up with fresh and exciting ideas isn’t always easy. Here, we’ll be exploring six of the most common problems that writers and copywriters run into while creating content and providing tips on how to overcome them. Try LinkedIn.

Process 98

Process Copywriting Content Blogger 98

Hubspot

APRIL 12, 2021

Copywriting. To do this successfully, you need to be a good copywriter. However, it's important to note — copywriting for marketing purposes requires different skills than it might if you were writing for non-business purposes. Here, let's explore the skills you'll need to hone to excel as a content marketer in 2021 and beyond.

Content Marketing 101

Content Marketing Copywriting Work Management Marketing Management 101

Hubspot

DECEMBER 10, 2018

Copywriter. I may be biased, but being a blogger lends itself well to an introvert's desired lifestyle. Similar to a blogger, a content editor is also afforded plenty of solitude to read and re-work other writer's pieces and prepare them for publication. Web Copywriter. Best Jobs for Introverts. Graphic Designer.

Best Practices 74

Best Practices Copywriting Blogger Work Management 74

nDash

JULY 13, 2022

For this Wednesday Writer Roundup, meet an automotive industry expert, a sustainability and education copywriter, a wellness journalist, and a technical writer. I’m Tiffany Connolly, founder, and director of InBloom Marketing, providing copywriting and content writing for a variety of clients.

Copywriting 52

Copywriting Paid Search Agency Ideal Customer Profiles Deliverability 52

The Effective Marketer

NOVEMBER 4, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Enemy of Productivity Did you get anything done today? This entry was posted on Wednesday, November 4th, 2009 at 8:15 am and is filed under Communication , Marketing Management , productivity.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

Anyword

SEPTEMBER 22, 2022

Many bloggers use affiliate links on their blog posts in order to earn some money from their audience. Because the blogger or writer receives commission when someone engages with their content, an affiliate link may not be 100% unbiased. These disclosures should be near the mention of the product or service. For social media?

Blogger 98

Blogger Ad Frequency Content Transparency 98

Kabbage

NOVEMBER 9, 2016

Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. What do they talk about: Content marketing and copywriting. They cover topics ranging from content creation, conversion-optimized copywriting, and brand storytelling.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Kabbage

NOVEMBER 9, 2016

Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. What do they talk about: Content marketing and copywriting. They cover topics ranging from content creation, conversion-optimized copywriting, and brand storytelling.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

The Effective Marketer

JANUARY 25, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Effective Marketer Principle 7: Run Productive Meetings Meetings are a necessity of today’s work environment. So it is no surprise that one of the principles for effective marketers has to do with productive meetings.

Planning 100

Planning Work Management Effectiveness Marketing Management 100

Hubspot

MARCH 21, 2018

Build an lead funnel for your product. And once you see them researching your product or service by reading case studies, requesting a demo, or trying to contact sales, you can move them to the bottom of the funnel, where sales will qualify their fit as a customer. Market affiliate products. Market your freelance writing skills.

Paid Content 99

Paid Content Top of Funnel Marketing & Strategy Paid Search Agency 99

The Effective Marketer

MARCH 15, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Productivity Paradox: Short Term or Long Term Effect? So, in the end, if you are only a bit more productive can you claim an overall big productivity improvement?

Product 100

Product Effectiveness Marketing Automation Services Work Management 100

Contently

OCTOBER 16, 2018

From widespread layoffs to the rise of content marketing jobs —which are starting to eclipse the more-familiar reporter, editor, and blogger job titles—it’s a confusing period for anyone who writes for a living. Some of the uninitiated seemed concerned that a content marketing job meant writing product descriptions or advertising copy.

Work Management 167

Work Management Brand Identity Branding Paid Search Agency 167

The Effective Marketer

FEBRUARY 12, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Outlook Productivity Tips How to use MS Outlook to become more productive Most people have MS outlook as their business email client, but very few really know how to take full advantage of all the options Outlook offers.

Planning 100

Planning Product Effectiveness Tips 100

ConvertKit

MARCH 9, 2020

” It all started with beauty bloggers, her first “friends” after leaving her home of Bangalore, India to move to the US for a job. For seven months she worked as an academic researcher by day and blogger by night. It happened at 3:00AM. Home alone at night, she watched YouTube beauty tutorials. It was with the launch.

Blogger 105

Blogger Course Pricing Price 105

Biznology

SEPTEMBER 12, 2017

In its purest form, bloggers write and publish with the casualness of facebooking, tweeting, and tumbling. Get your words–who you are, what you think, what you do, and what your company does, your products and services–out there right now if only to let Google Search and Bing Search know.

Google 156

Google Blogger Search Marketing Advertisements 156

Anyword

FEBRUARY 8, 2022

Just as not all copywriters are built the same, not all types of copywriting are built the same. And the copywriting industry is no exception. Professional copywriters can choose to focus on one or several different areas, whether that be social media copywriting or article writing. What is Copywriting Niche?

Copywriting 105

Copywriting Paid Content Paid Search Agency Advertising Agencies 105

EveryoneSocial

JULY 7, 2021

“Brands often have a push mentality, about getting content out into the wild and never really focus on how to build a relationship,” says Jerry James Stone , a chef and food blogger who’s amassed hundreds of thousands of followers. Brands and marketers often get bogged down in pushing products and skip over the things that connect people.”.

Social Media 110

Social Media Social Marketing Advertising Agencies Media 110

ClearVoice

OCTOBER 18, 2018

Two years later, she became the fashion editor at Cargo magazine, and then took a sidestep into copywriting, penning for brands like Ralph Lauren, Bergdorf Goodman and many others. Even when I work on paid campaigns, I will only work with brands I care about and actually want to write about, regardless of payment or product received.

Ethics 105

Ethics Blogger Copywriting Rules 105

The Effective Marketer

AUGUST 23, 2010

Schaefer , another excellent blogger and marketer. Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? Here’s the link to the podcast SPOS#214 , it’s worth listening to.

Work Management 100

Work Management Marketing Automation Services Marketing Budget Creation Marketing Budget 100

ClearVoice

AUGUST 6, 2019

Imagine this: Your organization has just released a new product or is anxious to announce a new initiative. Here’s the thing: Nobody ever — and I mean ever — is going to be as excited about your organization’s new products and initiatives as those within the organization are. copywriting #contentmarketing Click To Tweet.

Copywriting 76

Copywriting Act-On Blogger Mobile Marketing 76

Hubspot

NOVEMBER 11, 2020

survey , bloggers have ranked as the third most trustworthy source of information, following only friends and family. That's right -- bloggers are trusted more than celebrities, journalists, brands, and politicians. According to a recent U.K. But how do you get people to fall in love with your blog in the first place? Innocent Drinks.

Design 101

Design Examples Best Practices Microsite 101

Optinmonster

FEBRUARY 9, 2023

Want to know how to market digital products successfully? Marketing digital products has its own unique challenges and opportunities. So you’ll need a smart digital product marketing strategy to get the results you want. In this article, we’ll go over the best strategies for marketing all types of digital products.

Product 91

Product Marketing Strategy Marketing & Strategy Webinar Metrics 91

The Effective Marketer

MAY 9, 2011

If you are even remotely interested in marketing it is clear that the more the web has transformed the way we promote our products, the more firmly ‘content’ has planted itself as the center of our lives. the copywriter writes copy for the ad while the designer makes the ad look pretty), is now morphing into a free for all.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

SEPTEMBER 29, 2010

If you are a blogger and your readers are software entrepreneurs, you can’t really expect that the bag of tricks used to attract social media consultants will work the same way. A B2B company applying tactics used by B2C companies can be very successful but only after some necessary translation is done. United States License.

Marketing Budget 100

Marketing Budget Work Management Marketing Automation Services Marketing Management 100

Marketing Insider Group

JANUARY 24, 2013

A curated production process + a fully-vetted community of creative pros = outstanding and affordable video content. PaulDunay - Paul Dunay – Global VP of Marketing for Maxymiser, Author, Blogger, Public Speaker and Award-Winning B2B Marketing Expert. Author, Rainmaking Conversations, Blogger RAIN Selling blog.

Twitter 100

Twitter Demand Generation Agencies Paid Search Agency B2B Marketing 100

The Effective Marketer

MAY 18, 2011

Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License.

Cost per Lead 100

Cost per Lead Planning Work Management Marketing Management 100

Integrated B2B

AUGUST 30, 2019

Talking about your products and services still has a place, yet the priority is to be perceived as an authority on the matter or topic being discussed. These words should be banned from use by copywriters. It might seem silly to spend your resources on not promoting yourself at all – it’s still marketing after all!

Thought Leadership 40

Thought Leadership B2B Thought Leadership Advertising Agencies Copywriting 40

Optinmonster

MAY 8, 2023

An online business is simply a business that sells products, services, or advertising through the Internet instead of a physical storefront. Some examples of online businesses that sell products include OptinMonster, SeedProd, or WPForms. You could also launch an eCommerce website selling physical products online.

Paid Content 64

Paid Content Work Management Marketing Management Business 64

The Effective Marketer

APRIL 6, 2011

Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail? link] 2 days ago Virtual Events win marketers over low costs, but are attendees really paying attention? United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

Writing on the Web

JULY 15, 2010

So it doesn’t matter if you’re using a traditional website platform or WordPress, or even Blogger (well, why not?), Applied to copywriting and web design, marketers can improve click rates and results. They already have … just look at the herd mentality of Internet guru product launches. Blog this on Blogger.

Content Marketing 100

Content Marketing Ning Work Management Content 100

seo.co

OCTOBER 31, 2021

Combine phenomenal copywriting skills with SEO , and your content marketing strategy will be on the road to gaining highly targeted readers that instantly become hot leads and customers. How can your product or service ease their pain or increase their pleasure? The key to copywriting success in a blog is in consistency of the output.

Copywriting 98

Copywriting SEO Optimization Keywords 98