Kabbage

NOVEMBER 9, 2016

HubSpot’s Marketing Blog. Why should I read it: HubSpot has an army of writers, partners, guest bloggers, and influencers that all contribute across a wide range of topics every day. What do they talk about: B2B content that helps companies build successful sales and marketing teams. Social Media Blogs. Buffer Blog.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Hubspot

APRIL 3, 2019

Look at Google's guidelines for how to respond to a negative review. Google Maps can help bolster your online presence in local search results, which demonstrates your legitimacy and relevancy as a company -- you wouldn't be able to rank #1 for "nail salons near me" if you'd closed down months ago.

Google 77

Google Marketing Strategy Marketing & Strategy Blogger 77

Mailmunch

MAY 4, 2021

Some say manually building links is against Google’s guidelines and should be avoided. 78% of companies have up to three people in their content marketing team: content specialist or writer, social media manager, and SEO specialist. Bylines typically explain the role of the author in that company as well. first@company.com.

Link Building 52

Link Building Outreach Ad Building Paid Search Agency 52

Hubspot

MARCH 13, 2012

Guest blogging can provide a variety of awesome benefits: it can do wonders for your search engine optimization, be a great way to get exposed to a brand new audience, help you improve your thought leadership, and better establish you as an expert in your industry. Talk about a jack of all trades! Mistakes in Guest Blogging Strategy.

Blogger 28

Blogger Guidelines Work Management Lead Scoring 28

Hubspot

JUNE 7, 2021

At this point, people are already using Twitter to respond to text-based threads and tweets related to their interests, industry, beliefs, and passions. Shortly after Facebook's CEO and Co-Founder Mark Zuckerberg spoke in a Clubhouse room, the social media company was reportedly experimenting with a similar audio feature.

Social Media 96

Social Media Social Marketing Media Planning 96

Hubspot

MARCH 7, 2012

Many will hire an in-house blogger to create content and manage the blog's CMS. Others don't need a full-time employee(s) to manage their blogging needs, though, and will opt for a part-time, freelance blogger. Usually, freelance bloggers don't manage your CMS, but the content creation effort lies squarely on their shoulders.

Blogger 28

Blogger CMS Development Sample Work Management 28

ClearVoice

MARCH 26, 2020

” — HubSpot. Branding guidelines, created by a branding agency, are a cornerstone document within a content marketing strategy that fuels your content plan — and resulting content assets. You’re finally able to report on how your marketing is making an impact on sales, and the company’s public image as a whole.

Advertising Agencies 71

Advertising Agencies Paid Search Agency Ad Agencies Top of Funnel 71

Hubspot

JULY 28, 2010

For example, even though HubSpot is an Internet Marketing software company, we share lots of free advice on our Internet Marketing Blog. A post on your company blog will go out to all your subscribers. If appropriate, you can also put links to other blog posts or resources your company offers in a guest blog post.

Public Relations 28

Public Relations Webinar Metrics Thought Leadership Internet Marketing 28

Hubspot

APRIL 15, 2019

Lastly, you might try offering an experience instead of a specific product or service -- like a weekend trip, a spa day, or the chance to meet a leader in your industry. Take a look at Instagram's promotion guidelines for a full list of rules and regulations. Determine the entry-criteria for your contest. Instagram Giveaway Ideas.

Examples 78

Examples Ad Exchange Tips Peer-to-peer 78

Optinmonster

JANUARY 14, 2024

Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. HubSpot As a lead generation tool, HubSpot is a central part of its comprehensive inbound marketing and sales platform. Do you want to find out the best digital marketing tools in 2024?

Marketing Automation Services 98

Marketing Automation Services Enterprise Management Work Management Marketing Management 98

Hubspot

MAY 10, 2010

His main point is that geo-marketing gives small and medium sized businesses (not just large companies) a powerful new opportunity. As with any new marketing opportunity, Melih points out that success rests on a company's ablity to be an early adopter. Her article, is her own attempt at putting one together for newbie bloggers.

Inbound Marketing 28

Inbound Marketing Work Management Spyware Marketing Management 28

Hubspot

FEBRUARY 10, 2012

Make sure you clearly identify who is sending the email, whether it's from a company or an individual. Even if you're sending emails using an ESP like HubSpot , that doesn't mean you won't be held liable if the emails sent aren't compliant with CAN-SPAM regulations. Include your physical postal address.

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Hubspot

SEPTEMBER 10, 2012

Although if you're already an avid blogger, you know that even with all the shortcuts in the world, you really just have to sit down and write. For many companies, it's publishing that content. 92% of companies who blog multiple times per day have acquired a customer from their blog. We do that here at HubSpot, actually.

Cost per Lead 28

Cost per Lead Product CPL Inbound Marketing 28

Optinmonster

JANUARY 14, 2024

Given the pace with which the online industry is booming, having the best marketing tools at your disposal is now more important than ever. HubSpot As a lead generation tool, HubSpot is a central part of its comprehensive inbound marketing and sales platform. Do you want to find out the best digital marketing tools in 2024?

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Marketing Insider Group

MARCH 4, 2020

Many of the nation’s largest companies haven’t moved beyond the days of the “mad men” of Madison Avenue’s ad campaigns when it comes to marketing. Quick Takeaways: Enterprise companies’ size, scope, and siloed structure often stand in the way of great content marketing.

Enterprise Management 270

Enterprise Management Paid Search Agency Examples Advertising Agencies 270

Albacross

JANUARY 17, 2020

Albacross and ActiveCampaign are perfect together as Albacross without a doubt is the best tool for automatically retrieving company information and enriching company data. Albacross Because it allows us to know which companies have shown interest in our solutions & services. Hubspot helps me manage my workflow.

Marketing Automation Services 122

Marketing Automation Services Top of Funnel Budget Programs Work Management 122

Albacross

AUGUST 28, 2018

If your client has been with your company for a year or two, send them a nice email (like the one above), and use the opportunity to ask for a referral. Bearing this in mind, be sure to specify the type of referrals you’re looking for (eg marketers in the healthcare industry, or CEOs in the finance sector). Industry” + “guest article”.

Paid Content 70

Paid Content Ideal Customer Profiles Tactics Adwords 70

Hubspot

MARCH 30, 2012

In fact, when done well (meaning it's not just three, sentence-long points slapped together), a list post can take just as long -- if not longer -- than any other type of post for bloggers to write. Why are list posts -- a type of post -- conceived as fitting only certain industries? List posts aren't right for my style/niche."

High Quality Lead 28

High Quality Lead Blogger Lead Scoring Lead Ranking 28

Optinmonster

JANUARY 26, 2024

Webinars, short for “web seminars,” are online events hosted by an organization, company, or individual to communicate with a virtual audience. Follow these best practice guidelines for webinar presenters. If you look at Hubspot’s slides, they follow this pattern. What Is Webinar Marketing? Let’s talk structure.

Lead Generation 72

Lead Generation Webinar Metrics Lead Scoring Lead Ranking 72

Single Grain

MARCH 9, 2021

SEO for B2B organizations puts your products in front of your prospects at the right time because it helps you reach and convert key business decision-makers within companies through specific keywords that they search for while at work. In B2B SEO , your target market is typically a small group of decision-makers in companies in your niche.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Albacross

AUGUST 28, 2018

If your client has been with your company for a year or two, send them a nice email (like the one above), and use the opportunity to ask for a referral. Bearing this in mind, be sure to specify the type of referrals you’re looking for (eg marketers in the healthcare industry, or CEOs in the finance sector). Industry” + “guest article”.

Paid Content 40

Paid Content Ideal Customer Profiles Tactics Adwords 40

SmartBug Media

MARCH 25, 2019

Lucky for us, there are tons of marketing resources out there for B2B marketers who are looking for ways to improve performance and move the needle for their company or organization. HubSpot blog subscribers are delivered a “daily dose of inbound” that keeps them at the forefront of inbound marketing trends and best practices.

Paid Content 96

Paid Content Inbound Marketing Resources B2B Marketing 96

Webbiquity

JANUARY 16, 2012

How can a company launch (or relaunch) a new blog properly? Guidance for New Bloggers. 20 Common Mistakes Made By New Bloggers by Ink Rebels. 12 things every business blogger should know how to do by Ragan’s PR Daily. 12 things every business blogger should know how to do by Ragan’s PR Daily.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Her background includes stints in management consulting and the energy industry. Meghan Biro. MeghanMBiro.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Her background includes stints in management consulting and the energy industry. Meghan Biro. MeghanMBiro.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Hubspot

JANUARY 30, 2013

Who do you think is better capable of writing a stellar post about email marketing for this blog: Someone on HubSpot's marketing team who manages our social media presence, or someone on our team who manages our email and lead nurturing campaigns? The Blog Editorial Process: How should bloggers work with you during the editorial process?

Work Management 28

Work Management Marketing Management Blogger Guidelines 28

accelerate agency

SEPTEMBER 1, 2021

Finding your way into the top ten results of a Google search sets you apart from your competitors and gives you credibility in your industry. . For example, when you apply for a job, you give the company you’re applying to a list of references that confirm you’re a good hire. It’s how you raise brand awareness and drive growth.

Link Building 97

Link Building Paid Content Lead Ranking Ad Building 97

Webbiquity

JANUARY 9, 2012

Nearly 3/4 of active Twitter users are bloggers. Twitter users are twice as likely to purchase from companies they follow than are Facebook users. ” 20 Guidelines for Twitter Success by Global Copywriting. 7 Key Ways to Optimize Twitter for Search by HubSpot Blog. More than 80% of U.S.

Twitter 100

Twitter Tactics Tools Tips 100

Martech Advisor

JANUARY 28, 2020

Along with hosting your content, it can also serve as a newsroom to amplify company announcements. You can use the forum to answer FAQs, initiate discussions, and invite industry experts to discuss topics in your niche. In earned media , third-party entities such as publications, bloggers, journalists, or customers share your content.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Hubspot

OCTOBER 28, 2010

HubSpot’s studies of blogging prove that companies that blog more frequently have a higher likelihood of generating real customer wins from their blogs. So try starting with some of these guidelines and then do some testing to see if they work for you. Post Dating an Article in HubSpot. How often should you blog?

Blogger 28

Blogger Hubspot Case Studies Content 28

accelerate agency

JULY 1, 2021

Finding your way into the top ten results of a Google search sets you apart from your competitors and gives you credibility in your industry. . For example, when you apply for a job, you give the company you’re applying to a list of references that confirm you’re a good hire. It’s how you raise brand awareness and drive growth.

Link Building 52

Link Building Paid Content Lead Ranking Ad Building 52

Webbiquity

JANUARY 31, 2011

Twitter is used (officially) in 65 of the Fortune 100 companies , 63% of small to midsized businesses, and nearly half of all B2B enterprises. Which companies are really succeeding on Twitter, and how are they doing it? Most bloggers tweet each of their posts only once. 8 Ways to Not Get ReTweeted by HubSpot Blog.

Twitter 100

Twitter Tools Tips Best Practices 100

Hinge Marketing

JULY 21, 2022

If you need a platform that can program campaigns, suppress lists, and score leads, Pardot, Eloqua, and Hubspot are good options. Moreover, keyword-rich blog articles that explore the what’s, why’s, and how’s of a topic can draw traffic from bloggers, journalists, and editors looking for information and sources.

Paid Content 92

Paid Content CMS Development Lead Ranking Work Management 92

Hubspot

DECEMBER 8, 2014

Hire me as your guest blogger!”. IM AN AMZAING BLOGGER!”. My name is David Vanderkaamp, and I’m a designer for skateboarding apparel company, JumpShock.”. I founded the company WriterBuzz which analyzes a writers’ web reputation.”. I’m bootstrapping a boutique travel company, Action Journey, based in Wellington, NZ.”.

Blogger 28

Blogger Guidelines Top of Funnel Ideal Customer Profiles 28

Hubspot

AUGUST 28, 2014

As an example, let me share some data from HubSpot’s roundup of successful landing pages. Just last week, 6,244 companies signed up for Basecamp. It doesn’t matter whether you think your industry is boring or not. Before I wrote this article, I spent a lot of time reading other HubSpot articles. Conclusion.

Landing Pages 28

Landing Pages Storytelling Hubspot Opinions 28

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Like most questions in business, the answer is, “it depends,&# but I’d like to offer a couple practical ideas that might help you when this inevitably comes up at your company. Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. Have I gone MAD??

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Optinmonster

NOVEMBER 15, 2022

Cheatsheets are essentially the same as checklists, but they give users a list of guidelines or processes they can repeatedly follow to achieve a specific benefit. Here’s an example of a cheat sheet created for bloggers: 52 Headline Hacks: A Cheat Sheet for Writing Blog Posts That Go Viral. Spreadsheet.

Sales Qualified Leads 145

Sales Qualified Leads Work Management Lead Scoring Lead Ranking 145