ClearVoice

OCTOBER 5, 2021

The subject line … ‘Google Makes It Official: Content Marketing Is Now the #1 Ranking Factor.’ That email legitimately validated my worth and value as a content marketer (Thanks, Michael Brenner!). Years later with my own firm, content marketing has become widely accepted. Google says the No. 1 ranking factor.

Lead Ranking 105

Lead Ranking Top of Funnel Lead Scoring Google 105

Stevens & Tate

MAY 13, 2022

The influencers are bloggers, speakers, and authors. With an advocacy program, it is important to remember the 3 R’s: relevance, reach and resonance. With an employee advocacy program, it is important that both employees and high up exec people post and share company content on social media.

Communities 93

Communities Marketing & Strategy Marketing Strategy Word of Mouth 93

Scoop.it

AUGUST 31, 2021

When it comes to content creation, marketers and SEO specialists consider its structure and optimization for traffic , higher rankings, and more efficient communication with the target audience. They know what content formats are more traffic-potential than others. Here they go: 1) Transitional Words. 2) Power Words.

Content 74

Content Copywriting Trigger Marketing Curation 74

Webbiquity

SEPTEMBER 21, 2010

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises.

Aggregators 100

Aggregators Blogger Media Curation 100

Writing on the Web

NOVEMBER 3, 2010

Do what all the smart and savvy bloggers and content marketers do: use Scribe. Once installed, you can get a report BEFORE you publish, which tells you how optimized your content is for search engines. It’s easy to see how your content can be improved, without being an expert in search marketing.

Search Marketing 100

Search Marketing Optimization Content Marketing Blogger 100

KoMarketing Associates

SEPTEMBER 11, 2014

As a content marketer, I often times have to switch my brain from news writing (journalism) to blogging, and vice versa. While both types of content creation fall under the “copywriting” umbrella, there are a number of fundamental differences that shape the two. Guidelines and Lifecycle of Content. Tone and Structure.

Blogger 120

Blogger Guidelines Copywriting Buzz 120

Sprout Social

JANUARY 27, 2020

Beyond the saturation of beauty bloggers, retailers, foodies and entertainers, there’s plenty of space for marketers to achieve impactful marketing goals for their software businesses. A strong brand identity and relevant, exciting and educational social content can turn leads into conversions. . Not convinced?

Social Media 105

Social Media Stats Software Social Marketing 105

Writing on the Web

MARCH 31, 2011

Here’s an important post from Joe Pulizzi’s Junta42 blog, Content Curation Grows Up, Original Content Still Key. I first heard the term content curation is this post by Rohit Bhargava back in 2009. Rohit positioned that, as more corporations and individuals create content, the role of the content curator is needed.

Curation 100

Curation Digg Content Buzz 100

Hubspot

APRIL 21, 2020

Generate some pre-release buzz by customizing a page that lets people sign up for an alert when the app launches. We'll get into some fun pre-launch deals that will generate buzz around your app that you can associate with this email alert in future steps. Create Content. Tap Your Network for Buzz. Pitch Your App.

Paid Content 96

Paid Content Mobile Advertising Budget Programs Mobile Marketing 96

NuSpark Consulting

MARCH 3, 2016

Along with company news, industry news, recent posts and other content, promote your white paper in your newsletter. This is an ideal method for generating backlinks and creating buzz about your paper. Make sure the release includes links to your website and other appropriate content. Relevant Blogger Outreach.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Writing on the Web

NOVEMBER 23, 2010

Today’s post was written by Louise Baker, freelance blogger and journalist. CoTweet is designed to allow teams to collaborate to provide real-time responses and relevant content to Twitter and other social media services. Blog this on Blogger. Post on Google Buzz. Subscribe to the comments for this post?

Twitter 100

Twitter Enterprise Management Content Marketing Marketing Management 100

Writing on the Web

MARCH 14, 2011

Content marketing with videos is a key marketing tool, and it’s getting easier to do. This is key for content marketing. I don’t really, but for content marketing to work you need as much content as you can, in all forms. Some content marketing things have to combine quality AND frequency. Tweet This!

Video Marketing 100

Video Marketing Content Marketing Digg Content 100

Writing on the Web

JULY 13, 2010

I know, I know, there are so many, but if you could distill them into the most crucial for online content marketing, how would you do it? (I’m Search Engine Optimized content on blogs, web pages, articles, social media profiles. Quality content builds trust and connections with readers. Blog this on Blogger.

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

NuSpark Consulting

JULY 13, 2014

Guest blogging is a great way to make a major impact on your content marketing and SEO strategy by driving qualified traffic to your own blog and website. The next step is one you’ve probably already done when defining your own content strategy, developing personas. Content Search Marketing' Next Steps.

Outreach 100

Outreach Rules Tools Buzz 100

Writing on the Web

DECEMBER 9, 2010

Here are some content marketing tips to save you time and energy while getting more visibility on the Web. The point is that as long as you are writing quality posts for your readers, use that content in multiple ways, at multiple points in time, and deliver it multiple ways. How many other ways can you use this same content?

Tips 100

Tips Content Marketing Autoresponders Digg 100

Writing on the Web

JANUARY 16, 2013

We know the key to a successful business blog is fresh content, which brings more reader who might be potential new clients. But what exactly does “fresh” content entail? Here are some ideas for new blog content for the New Year: Guest bloggers – having a guest blogger can breathe new life into your blog.

Business Blogging 100

Business Blogging Business Blogger Buzz 100

Writing on the Web

SEPTEMBER 29, 2010

What does it mean to write content that “engages&# readers? What the heck is engaging content ? According to a recent survey by the Content Marketing Institute , this is the #1 challenge for people charged with creating content that markets businesses. Blog this on Blogger. Post on Google Buzz.

Content Marketing 100

Content Marketing Digg Content Buzz 100

Navigate the Channel

MAY 24, 2023

If you don’t have an on-team SEO expert to guide you with keywords, do your research to choose the strongest and most relevant three-to-five keywords you will employ and (possibly) dominate. You may have already compiled your mission/vision statements and your ever-relevant “About Us,” but bloggers and journalists (still!)

Word of Mouth 65

Word of Mouth Product Marketing & Strategy B2B 65

Content4Demand

OCTOBER 11, 2018

by Alicia Esposito, Content Strategist. Influencer marketing is one of (if not the ) hottest trends, encouraging B2B marketers to rethink the way they create and share content. As more and more brands invest in influencer content and campaign strategies, will it ultimately lose its impact? Your buyers want it.

Planning 75

Planning B2B Thought Leadership Advertising Agencies Thought Leadership 75

Writing on the Web

JULY 2, 2010

Do you stay on track with your blog content and business goals, or do you share personal stories and events that are peripheral? The post was about staying on target with your business goals when you create content for your blog. My current philosophy is if you can tie it into a tip or make it relevant to readers, then it’s okay.

Personalization 100

Personalization Ning Business Digg 100

Hubspot

FEBRUARY 25, 2019

Whether you're a travel agent or blogger, you can likely attract a good deal of brand awareness by posting envy-inducing images of faraway destinations on the site. For instance, Jo-Lynne Shane, a lifestyle and fashion blogger, took advantage of Pinterest to promote her brand by creating a "30 Days of Fall Fashion" special series of posts.

Blogger 73

Blogger Social Networks Buzz Paid Search Agency 73

Writing on the Web

APRIL 16, 2011

Time Saving Tips Webinar" alt=" Content Marketing for Professionals: Time Saving Tips Webinar" />. Are you getting results from your content marketing? I’ve been working with some really great clients who understand good content marketing. ET: Time Saving Tips for Content Marketing Results. Or your blog?

Webinar Metrics 100

Webinar Metrics Tips Content Marketing Digg 100

SpotMe Blog

NOVEMBER 15, 2023

When done well, pharma product launch events create buzz, educate HCPs, and motivate sales reps and leadership. Provide ongoing support : Continue to engage HCPs with educational resources, live and on-demand content to solidify your messaging after the initial launch period. Generate media buzz. Monitor relevant event hashtags.

Practices 52

Practices Webinar Metrics Product Peer-to-peer 52

Hinge Marketing

JANUARY 3, 2014

Here at Hinge, we have found that content marketing is an essential part of your brand’s online marketing strategy. Content marketing is an excellent way to give your marketing plan a fresh start in 2014. With a bit of perseverance, content marketing can have a positive effect on your firm’s online presence.

Planning 48

Planning Content Marketing Work Management Blogger 48

Convince & Convert

AUGUST 8, 2013

Inspired by the passion and enthusiasm people have for cereal, there’s a new, “Hello Cereal Lovers” co-branded social media community from General Mills that is generating buzz for its creative and collaborative visual storytelling approach. But still, how many competitors would even consider it in the name of interesting content?

Communities 140

Communities Social Media Storytelling Media 140

NuSpark Consulting

DECEMBER 9, 2012

A quality white paper can one of the most important content marketing vehicles to generate leads within your internet marketing plan. Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well. This is an ideal method to generate back links and create buzz about your paper.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Online Marketing Institute

JANUARY 4, 2011

This post is meant to outline the “ quality &# approach to guest blogging where: Linking (and keywords in the links) is not the most important thing What matters is networking with niche bloggers and influencers as well as building a positive brand image So read on if you are serious about guest blogging… 1.

Blogger 40

Blogger Adsense Twitter Buzz 40

Hubspot

SEPTEMBER 5, 2019

But successful word-of-mouth marketing takes work and serious marketing savvy, leveraging many components of inbound marketing like product marketing, content creation, and social media marketing. These are the traits of a thought leader ; they are qualities that elicit the feeling of trust that is necessary to create word of mouth buzz.

Word of Mouth 78

Word of Mouth Marketing & Strategy Marketing Strategy Paid Search Agency 78

Writing on the Web

MARCH 7, 2011

Most of what I’ve learned about search engine optimization techniques I learned from Scribe SEO Content Optimizer. I just wrote what was most important to me, and what I thought was most relevant to readers. Blog this on Blogger. Post on Google Buzz. Related posts: Search Engine Results: 3 Tips for Savvy Bloggers.

SEO 100

SEO Tips Digg Blogger 100

Writing on the Web

OCTOBER 18, 2010

Engaging the hearts and minds of readers through written content isn’t easy. The Content Marketing Institute recently surveyed content marketers who report that’s their #1 challenge: How to write content that is “ engaging, “ that gets readers to pay attention, the compels them to take action.

Content 100

Content Digg Tagging Marketing Proposals 100

Webbiquity

OCTOBER 18, 2010

Which SEO tools should be part of every blogger’s arsenal? What characteristics do successful bloggers share? Avoid dumb mistakes that even smart bloggers make? 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. 10 SEO Tools Every Blogger Must Use by Daily SEO Tip. How can you get more links to your blog?

Business Blogging 100

Business Blogging Tips Blogger Peer-to-peer 100

Hubspot

OCTOBER 6, 2016

It's your little worker bee that's always buzzing along making honey in the background. A credit union may want to look into whether repositioning its credit card content and offers with more relevant keywords could bring in more qualified traffic. Use it to refresh existing content and build a new topic list.

SEO 72

SEO Tagging Blogger Keywords 72

Hubspot

MARCH 3, 2020

Invest in content, content, content. If you're having trouble coming up with geo-targeted content, consider highlighting customer success stories and case studies. If you're having trouble coming up with geo-targeted content, consider highlighting customer success stories and case studies.

Long Tail Marketing 69

Long Tail Marketing SERP Keywords Mobile Marketing 69

Webbiquity

JUNE 30, 2010

Successful business bloggers are interested in and knowledgeable about much more than just their own products and/or services. When a blog is new to the world, it doesn’t have high awareness to draw a lot of direct traffic, high credibility to attract links, or loads of content for search engines to index. Post on Google Buzz.

Business Blogging 100

Business Blogging Business Blogger Digg 100

ViewPoint

MARCH 2, 2011

Today's guest blogger, Jeff Molander, is adjunct professor of digital marketing at Loyola University business school, a content marketing speaker and author of the forthcoming book, Off the Hook Marketing: How to make social media sell. Because someone who sells social media buzz monitoring software says so? He blogs at [link].

Sales Management 120

Sales Management Social Media Work Management Process 120

Writing on the Web

AUGUST 18, 2010

Are you steadily delivering valuable, relevant content within the lines of your readers’ needs? I’ve noticed a few things that applies to content marketing. If you want to get found on the Web, you need plenty of content that’s relevant to your readers. Blog this on Blogger.

Business 100

Business Digg Buzz Blogger 100

Content Standard

OCTOBER 29, 2015

Your business processes likely revolve around this ever-turning cycle, but does your content distribution strategy align with the distinct phases? Content amplification will achieve optimal results if your brand’s marketing efforts are tied into the corresponding stage of the product life cycle.

Distribution 40

Distribution Merchandising Content Blogger 40