Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Single Grain

DECEMBER 29, 2020

Education can come in a number of different ways, but if you want to stay on top of the latest technology, growth hacks and business management strategies, the best place to look is: the leading SaaS blogs. Why Follow SaaS Bloggers? Top 16 SaaS Bloggers to Follow. A Simple Hack to Combine Facebook Ads and Google Ads.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

JUNE 16, 2020

You'll brainstorm topics that solve those challenges and offer resources to reinforce that message. Optimizing your blog for SEO shouldn't be the extent of how you're using SEO for your blog. SEO can help inform better business decisions, including better blog topic development. Conduct keyword research.

Enterprise Management 95

Enterprise Management CMS Development Marketing Automation Services Marketing Management 95

Writing on the Web

MAY 22, 2013

Having guest bloggers post content for your blog can be a great tool to get more readers to visit your site. Typically, guest blogging involves a good deal of cross-promotion, which can be beneficial for all parties involved. A guest blogging relationship can be as basic or as involved as you and your guest blogger would prefer.

Blogger 100

Blogger Marketing Proposals Small Business Marketing Opinions 100

ConvertKit

OCTOBER 30, 2018

It’s one of the easiest and most natural ways to monetize your blog. Most beginning bloggers start with affiliate marketing and using the Amazon Associates program is one of the best places to start. Many bloggers make a big portion of their affiliate income during the holiday season. Use Google Analytics.

Amazon 71

Amazon Blogger Marketing Analytics Tools Intent 71

Webbiquity

JUNE 16, 2015

Just 55% use Google+. 5 Business Blogging Statistics and Facts. Trailing only retail and brand sites, blogs rank as the third most influential digital resource guiding consumer purchasing decisions. A whopping 93% of bloggers say they either “don’t mind” or enjoy being approached by brands.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Hubspot

MAY 23, 2013

And because business blogging is one of the most effective ways for marketers to consistently deliver content to their audiences -- and because it''s right in my wheelhouse as HubSpot''s blog manager -- I thought I''d share with you what I think the future of business blogging holds. The Content Marketing Deluge.

Business Blogging 28

Business Blogging Top of Funnel Paid Content Business 28

Webbiquity

OCTOBER 19, 2012

Is your blog private and personal? Do you want to build relationships with other bloggers and develop an authoritative voice in the blogging community? Will your blog be a platform for contextual, text-link, impression-based, affiliate or direct ads? Requesting link exchanges with relevant, high-quality blogs.

CMS Development 100

CMS Development Domain Blogger Bandwidth 100

Webbiquity

FEBRUARY 9, 2021

Why is now the best time to start blogging, and what opportunities does it bring for business bloggers? If blogging will be part of your strategy, get started now! It takes time to build an audience and credibility with Google, but once you’ve built that it produces results over the long term.

Paid Content 297

Paid Content Traffic Lead Ranking Blogger 297

Webbiquity

FEBRUARY 2, 2015

Google Plus, 540 million active users. If your primary demographic is women and your site relies heavily on images and graphics, you should allocate resources to Facebook, Instagram, and Pinterest. Setting up and growing a business blog is critical to your brand’s long-term success. billion active users.

Social Media 100

Social Media Social Marketing Media Business 100

Writing on the Web

JULY 26, 2010

. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#. Quite frankly, I think Google and the other search engines are improving their methods of correctly categorizing content to match people’s requests. Blog this on Blogger.

Ning 100

Ning Business Digg Buzz 100

Online Marketing Institute

JUNE 30, 2009

For Indium Corporation , a supplier of soldering materials and electronics assembly equipment, blogging is now a central piece of the marketing mix. My real challenge was getting my staff to warm to the concept of being a blogger. Submit guest post ideas to rburnes[at]hubspot[dot]com. Some perceived this "new" practice to be frivolous.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Writing on the Web

JUNE 9, 2011

I’ve said it before, and I’ll say it again: a business blog is the best way to get found online, the best way to connect with potential clients, and the pathway to turning readers into clients. So, what’s your favorite excuse for not blogging for your business? Blog this on Blogger.

Digg 100

Digg Buzz Blogger Internet Marketing 100

Webbiquity

JUNE 21, 2010

Become a resource. Following from the first benefit, establishing a position of expertise makes you a resource for industry influencers such as the media and other bloggers. Post on Google Buzz. Expertise is a powerful differentiator; in commoditized markets, it may even be your only effective one. Share this on Facebook.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Writing on the Web

APRIL 13, 2011

You need to become a trusted resource and go-to curator of tips and information that is helpful to people who are interested. I’ve got a lot of resources for these clients. Last month I helped a small business owner who sells car insurance for people traveling to Mexico. Blog this on Blogger. Get Shareaholic.

Rules 100

Rules Content Digg Press 100

Valasys

MAY 7, 2020

Many of us have heard the hoax “Guest Blogging is dead” so many times. While this concept was prophesized back in the year 2014 by Matt Cutt, Former Head of Web Spam at Google, the fact remains far from today’s reality.

High Quality Lead 72

High Quality Lead Link Building Ad Building Lead Scoring 72

Hubspot

AUGUST 2, 2010

Fact: it is obscenely easy to set up a business blog today and begin driving new, qualified traffic to your site soon. Regular readers of HubSpot's blog are probably already experiencing the benefits of regular blogging, including harvesting the long tail of search traffic to drive incremental, high-quality leads to their site.

Business Blogging 28

Business Blogging Long Tail Marketing Business High Quality Lead 28

Writing on the Web

JULY 9, 2010

By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks. Not everybody or every company has the resources to hire a third-party that monitors their online rep. Dow Jones is several steps ahead of where some small businesses are. Blog this on Blogger.

Tips 100

Tips Ning BtoB Digg 100

Webbiquity

AUGUST 23, 2011

Every blogger wants more traffic. So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent. This B2B blog isn’t necessarily representative of all blogs of course, but the trends likely aren’t much different for many business blogs.

Traffic 100

Traffic RSS Social Media Social Networks 100

Atomic Reach

JANUARY 3, 2019

Jeff Bullas - Influencer, Author, and Blogger. She has been cited by Forbes as “The Most Influential Woman on Social Media,” and recognized by ForbesWoman as one of “The Top 20 Women Bloggers.”. Lee Odden is an avid blogger, talented speaker, and author. He has spoken internationally, is an avid blogger, and author.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Writing on the Web

AUGUST 2, 2010

The brain will attempt to conserve its fuel resources. Therefore, as content marketers, and as business professionals, we need to appeal primarily to the emotional part of the brain rather than to the rational centers whenever we write content designed to persuade action. Add this to Google Bookmarks. Post on Google Buzz.

Trigger Marketing 100

Trigger Marketing Copywriting Digg Urgency Marketing 100

Hubspot

MARCH 4, 2019

Google Docs. Google Analytics. Google Optimize. WordPress contains plugin architecture and a template system so you can customize any website to fit your business, blog, portfolio, or online store. It’s a highly customizable platform and is widely used by bloggers. Google Docs. Google Analytics.

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Directive Agency

MAY 24, 2017

Business owners and bloggers get busy, and it’s all too easy to leave a blog idle for a few weeks or even months. When this happens, your business can suffer. Customers, site visitors, and readers expect to see consistent activity, indicating that a blog and business are up and running.

Planning 40

Planning Marketing Plans B2B Marketing Ad Building 40

Webbiquity

JANUARY 30, 2012

Web Traffic Tracking Alternatives to Google Analytics by uber.la. Blog Technology: Most Downloaded WordPress Plugins by Marketing Technology with @iamreff. Not too surprisingly, All in One SEO Pack, Akismet and Google XML Sitemaps top the list. 8 Excellent WordPress SEO Plugins by Six Revisions.

CMS Development 100

CMS Development Best Practices Marketing Analytics Tools Lead Scoring 100

Writing on the Web

APRIL 18, 2011

They’ll be an opportunity to get your questions answered, and I’ll be providing lots of good resources to help you save time with low cost tools and tips. Blog this on Blogger. Add this to Google Bookmarks. Post on Google Buzz. Add this to Google Reader. Post on Google Buzz. Tweet This!

Content Marketing 100

Content Marketing Work Management Digg Content 100

Industrial Marketing Today

DECEMBER 22, 2010

December is also a popular time for bands and musicians to release their “Best of” compilations, bloggers like to summarize their best posts and publishers publish their own “Top XX” lists. In keeping with that spirit, here are my five most popular industrial marketing blog posts from 2010. Read full article….

Top of Funnel 60

Top of Funnel B2B Thought Leadership Marketing Analytics Tools Curation 60

WebMarketCentral

APRIL 22, 2007

There are several ways your business can benefit from blogging short of starting your own blog, from simply identifying and monitoring the most influential blogs in your industry, to asking bloggers to write about interesting developments at your company, to guest-blogging. Zimbio Web 2.0

Business Blogging 20

Business Blogging Web 2.0 Digg Tools 20

Hubspot

MAY 20, 2013

Here, we''ve compiled the ultimate resource of charts (86 of ''em in the SlideShare below!) Business Blogging. 32) 62% of marketers surveyed will blog in 2013. 37) Blogging has enjoyed strong annual budget growth -- 23% of marketers invested in blogs for 2013, a 9% increase from 2012. Tweet This Stat.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

Online Marketing Institute

NOVEMBER 7, 2010

Business buyers typically seek additional information and resources for information on business products and services. In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge.

Curation 40

Curation Enterprise Management B2B Marketing Work Management 40

Anything Goes Marketing

SEPTEMBER 6, 2006

The response I received was "I don't have the resources to create this content". You would be surprised (perhaps shocked) at all of the great content that you already have on your blog that you can reuse. You can even do a search across the blogosphere and add links from other bloggers.

Tips 100

Tips Content Trade Show Lead Generation 100

Industrial Marketing Today

JULY 14, 2010

Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. So I Googled “content curation&# and lo and behold, it returned 77,600 results.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Webbiquity

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog?

Business Blogging 100

Business Blogging Tactics Tips Business 100

Hubspot

JUNE 10, 2011

As a popular blogger and PR firm Edelman's EVP of digital strategy, if Steve does something radical on the web, people will take notice. And that's exactly what happened when he decided to trade the two blogs he'd maintained over several years for a new Tumblr blog , deleting the hundreds of his blog posts he'd created along the way.

Lead Scoring 28

Lead Scoring Lead Ranking Blogger Hubspot 28

Webbiquity

JANUARY 16, 2012

Despite any recent recent rants you may have seen about how blogging is dead or blogs are passé , the fact of the matter is that business blogging is now more important than ever. Emulate the best corporate blogs? Take advantage of free or low-cost blog tools and resources? Guidance for New Bloggers.

Business Blogging 100

Business Blogging Tips Tools Blogger 100

seo.co

NOVEMBER 8, 2021

This list of the top 50 Internet marketing and search engine optimization (SEO) blogs , websites, and social media accounts is in no particular order. It would be impossible to make an exact ranking when each resource offers its own brand of information, interaction, and general awesomeness. Seth’s Blog. Likeable Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Hubspot

FEBRUARY 3, 2011

Chris is the President of Human Business Works, a blogger extraordinaire, co-founder of PodCamp, a New York Times Best Seller and co-author of the book Trust Agents , and he's also a member of the Advisory Board here at HubSpot. Blogging tips Chris has picked up over your 11+ years of blogging. What is a Trust Agent?

Blogger 28

Blogger Trust Marketing CAN-SPAM Communities 28

PureB2B

OCTOBER 20, 2021

You can’t publish hundreds of articles on the internet and expect them to rank on Google on their own. Attention is a precious resource. You must be actively engaged in content development even if you depend on Google AdWords advertising or social media PPC campaigns. Don’t turn to other corporate blogs for inspiration.

Content Marketing 140

Content Marketing Tips Planning Work Management 140