Zoominfo

JUNE 28, 2018

As a busy recruiter, you don’t have much time in your day to spend reading articles and recruiting blogs. Here are our ten recruiting blogs to bookmark today. The SHRM blog is arguably the most well-respected, comprehensive, useful resources on this list. 3. ZoomInfo. Visit their blog and see for yourself!

Resource Management 170

Resource Management Zoominfo Enterprise Management Data Hygiene 170

DealSignal

NOVEMBER 22, 2022

To create effective marketing campaigns, many companies find themselves looking for ZoomInfo alternatives that actually provide them with accurate data to build a potent sales strategy. In today’s rapidly changing economic environment, information is king, and proper Zoominfo alternatives are more sought after than ever.

Zoominfo 52

Zoominfo Marketing Budget Work Management Marketing Management 52

DealSignal

NOVEMBER 2, 2022

If you rely on B2B intelligence to make informed decisions , then Zoominfo might not be the best choice for you. The main issue that subscribers highlight is the inaccurate data that Zoominfo provides. This mainly refers to incoherence between Zoominfo and LinkedIn information, but imprecision is not limited to LinkedIn data.

Zoominfo 52

Zoominfo B2B Sales Ideal Customer Profiles Paid Search Agency 52

Zoominfo

MAY 27, 2021

In this article, we walk you through how ZoomInfo Intent can give you the superpower of foresight when it comes to your prospects’ intent to buy, as well as help you identify the right customers and get ahead of your competition. The Basics: What Exactly is ZoomInfo Intent? But how does ZoomInfo Intent work? That’d be something.

Intent Data 246

Intent Data Intent Zoominfo Top of Funnel 246

SalesIntel

SEPTEMBER 23, 2022

ZoomInfo, by all accounts, is the leading platform in the B2B data intelligence space, but that isn’t necessarily because it has a superior product. We have witnessed over the last few months a constant influx of ZoomInfo customers who are now happy clients of SalesIntel. That is until SalesIntel stepped in to fill that void.

Zoominfo 40

Zoominfo Transparency Click Rate Pricing 40

Zoominfo

OCTOBER 24, 2018

Welcome to our October B2B Blog Post Round-Up. If you’re new to the ZoomInfo blog, we use our monthly round-ups to highlight the work our writers have done for outside publications. Email has a median ROI of 122% – over 4x higher than other marketing formats including social media, direct mail, and paid search ( source ).

Buyer Personas 140

Buyer Personas B2B Zoominfo Paid Search Agency 140

Zoominfo

JANUARY 11, 2021

Take for example ZoomInfo customer Vectra , a technology company applying artificial intelligence in the fight against cyber attackers. By identifying this pain point, ZoomInfo was able to provide them with accurate prospecting data as well as a powerful suite of search and target tools. How To Identify Customer Pain Points.

Intent Signal 277

Intent Signal Zoominfo B2B Marketing Analytics Tools 277

Zoominfo

JULY 5, 2018

Welcome—or, welcome back—to our monthly blog post round-up. Our round-up blog posts are a series in which we highlight the best work our writers have contributed to outside publications. We cover topics related to sales, marketing, recruiting, and business—just as we do on our own B2B blog. Let’s get into it. Continue reading.

Data Hygiene 113

Data Hygiene B2B Zoominfo Storytelling 113

Zoominfo

DECEMBER 6, 2018

Welcome back to our monthly B2B Blog Post Round-Up. Similar to the content published here on the ZoomInfo blog, these pieces are intended to help sales, marketing, and recruiting professionals with their day-to-day job responsibilities. We hope you stick around and find inspiration in our November blog post picks.

Marketing Attribution 113

Marketing Attribution B2B Zoominfo B2B Sales 113

Heinz Marketing

SEPTEMBER 9, 2022

Outbound leads came through lists of companies in Heinz Marketing’s ICP (Ideal Customer Profile), and through search functions on LinkedIn Sales Navigator. Using programs like SalesForce, Outreach Everywhere, LeadIQ, and ZoomInfo gave me a better idea of industry applications, which is something that isn’t often taught in the classroom.

Ideal Customer Profiles 105

Ideal Customer Profiles Lead Ranking Paid Search Agency Budget Programs 105

Zoominfo

JANUARY 11, 2021

Take for example ZoomInfo customer Vectra , a technology company applying artificial intelligence in the fight against cyber attackers. By identifying this pain point, ZoomInfo was able to provide them with accurate prospecting data as well as a powerful suite of search and target tools. How To Identify Customer Pain Points.

Intent Signal 246

Intent Signal Zoominfo B2B Marketing Analytics Tools 246

Zoominfo

JANUARY 15, 2021

Your digital content marketing strategy encompasses everything from producing high-quality lead magnets such as e-books, whitepapers, blogs, and optimized landing pages. The content you produce should be optimized for search engines, particularly for Google, which has 91.54% of the market share. Not all content is created equal.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Zoominfo

MAY 29, 2018

B2B companies take note: Use of voice search is on the rise. adults use voice search on a daily basis ( source ). This search trend presents a unique opportunity for your company to jump ahead of the competition and generate more organic traffic to your business websites. Why is voice search important to marketers?

Optimization 153

Optimization FAQ Long Tail Marketing Content 153

Webbiquity

MAY 16, 2023

Yes Yes No (planned) Historical Import from UGA Yes Yes Yes Yes Setup one line of embed code per event to track unknown two lines of embed code one line of embed code Visitor Tracking Yes unknown No No Traffic by source Yes Yes Yes Yes Traffic by channel (search, social, paid, email, etc.) all blog posts) Yes(?) all blog posts) Yes(?)

Marketing Analytics Tools 342

Marketing Analytics Tools Analytics Google Work Management 342

DealSignal

MARCH 2, 2024

A powerful marketing asset, intent data represents information on users’ activities such as online searches, researching vendors on third-party review websites, email opening and click-through rates, ad clicks, and downloads of resources such as e-books, whitepapers, and case studies.

Intent Data 52

Intent Data Intent Intent Leads Ideal Customer Profiles 52

Zoominfo

MARCH 3, 2019

What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. With ZoomInfo you can search, filter, find, and contact companies using a wide range of criteria.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Zoominfo

JULY 25, 2023

Layer intent data on top of this view to find prospects in your ICP that are actively searching for your product or a similar solution. ZoomInfo’s SalesOS platform is the clear leader, supplying GTM teams with over 80 million direct dial contacts, 140 million email addresses, and millions of intent signals across more than 11,000 topics.

Ideal Customer Profiles 130

Ideal Customer Profiles Lead Ranking Lead Generation Sales Management 130

Zoominfo

MAY 9, 2018

Welcome back to our B2B Blog Post Round-Up series—these monthly blog posts published by ZoomInfo highlight some of the great work our writers have contributed to outside publications. Today’s blog post is a primer on data-driven marketing. May 2018 B2B Blog Post Round-Up Key Takeaways. Continue reading.

B2B 113

B2B Zoominfo Sales Cycle B2B Sales 113

Zoominfo

FEBRUARY 18, 2018

If you’re a regular reader of our B2B blog, you already know the drill. Search engine optimization (SEO) is no exception to this rule. And there you have it—our sixth B2B blog post round up. B2B Blog Post Round Up: Buyer Personas, User-Generated Content, & More [October]. It’s that time again. Continue Reading.

B2B Marketing 124

B2B Marketing B2B Zoominfo B2B Sales 124

Zoominfo

AUGUST 8, 2018

Searching for this information can take more time than you’d expect. 15 Essential Blog Posts About Sales Productivity. For more information about ZoomInfo, the leading people information database, contact our sales team today! The post How to Increase Sales Productivity [Infographic] appeared first on ZoomInfo Blog.

Product 214

Product Zoominfo Forecasting Statistics 214

Zoominfo

JUNE 8, 2020

First test: how many incoming emails did ZoomInfo receive in February versus April? I found that Hubspot has been tracking this pretty well in their blog. A long time ago I used to work in marketing at DiscoverOrg before it was called ZoomInfo. How Business Search Behavior has Shifted During the Coronavirus. Over 53,000.

Paid Search Agency 195

Paid Search Agency Zoominfo Companies Ad Building 195

Zoominfo

AUGUST 26, 2018

How do SEO experts celebrate improved search rankings? If you know any marketing jokes we missed, tweet us your favorites at @zoominfo! For more humor to lighten your mood and boost your creativity, check out our blog post about recruiting jokes: 18 Jokes for Recruiters and Hiring Managers. How did Yoda get his first lead?

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

Zoominfo

NOVEMBER 20, 2023

I’ve yet to meet a company who shows up and says ‘Yes, absolutely the data in my CRM is accurate and complete,’” ZoomInfo CEO Henry Schuck says. Search Engine Optimization (SEO) Generative AI can help SEO teams stay on top of their rankings and make appropriate updates. What Does this Mean for Marketers?

Marketing Analytics Tools 130

Marketing Analytics Tools Lead Ranking Generation Work Management 130

Zoominfo

JANUARY 8, 2020

Not only do providers like ZoomInfo offer the highest quantity of contact information, but also a wide variety of attributes that will help you on your search: including job title, function, company hierarchy, and much more. The post How to Build a Sales and Marketing Database from Scratch appeared first on ZoomInfo Blog.

Top of Funnel 200

Top of Funnel Ad Building Zoominfo Planning 200

Zoominfo

MAY 5, 2019

In fact, email marketing has a median ROI of 122%– more than 4 times higher than other marketing channels, including social media, direct mail, and paid search ( source ). Email marketers are constantly searching for ways to expand their reach and improve their lists—even marketers who already run successful email programs.

Marketing Budget 231

Marketing Budget Budget Programs Marketing Budget Creation Email Marketing 231

Zoominfo

DECEMBER 28, 2020

They visit websites where they read blog posts, watch product videos, or download a guide. Behavioral Signals : Buyers with pain points seek out informational content—from blog posts to ebooks to webinars. Related: How Business Search Behavior has Shifted During the Coronavirus. How to spot buying signals. Consider this.

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Zoominfo

AUGUST 11, 2020

Once you know what your client base looks like, you can personalize everything from blog posts to your actual website to fit their specific needs and interests. link] pic.twitter.com/JnZ5wnqbnX — ZoomInfo (@ZoomInfo) February 18, 2020. Once you’ve segmented your list of clients (i.e

Ideal Customer Profiles 246

Ideal Customer Profiles Profiling Account Based Marketing Buyer Personas 246

SmartBug Media

APRIL 9, 2020

Website copy, blog copy, print copy—what’s the difference? For me, writing concise, snappy web or print copy leaves me feeling like Don Draper (minus the bar cart and cocktails), while blogging (which I’ve been doing since before blogs were “blogs”) leaves me feeling like investigative journalist Bob Woodward.

Marketing Websites 105

Marketing Websites Copywriting Urgency Marketing Buyer Personas 105

Zoominfo

MAY 6, 2019

Yet, on average, nearly three-quarters of candidates identified in an initial search are deemed unqualified or irrelevant for the position ( source ). To increase productivity, create candidate personas before launching your initial search. Contact ZoomInfo today to learn how we can help you improve your B2B recruiting efforts.

Zoominfo 169

Zoominfo Comparison Mobile Marketing Work Management 169

Zoominfo

FEBRUARY 1, 2021

These digital experiences can result in prospects filling out a form to try your free demo or signing up for blog alerts. In this phase, they might read a blog post titled “How to Track Complex Projects on Your Phone.”. For instance, a blog is a great way to build your organic traffic and brand authority. Phase 2: Consideration.

Small Business Marketing 145

Small Business Marketing Work Management Marketing Management Ideal Customer Profiles 145

Zoominfo

JUNE 25, 2018

Today’s blog post offers an in-depth guide to YouTube success for B2B marketers. Boost your search rankings. Google includes videos within their search results– in fact, videos often rank higher than standard webpage results. And research shows, your customers are already searching for video demos. We say yes!

Youtube 217

Youtube B2B Marketing Advertising Agencies B2B 217

Zoominfo

JULY 19, 2018

In a recent ZoomInfo blog post, we declared that strategic candidate sourcing was not, in fact, dead. For those who aren’t familiar, candidate sourcing is the practice of proactively searching for qualified candidates to fill open positions instead of waiting for them to apply. 10 Recruiting Blogs to Bookmark Today.

Zoominfo 113

Zoominfo High Quality Lead Statistics Linkedin 113

Zoominfo

JUNE 20, 2019

The search term “Facebook Live Stream” has increased in popularity by more than 330% since Facebook Live’s debut in August 2015 ( source ). Live video is more appealing to brand audiences: 80% would rather watch live video from a brand than read a blog, and 82% prefer live video from a brand to social posts ( source ).

Statistics 198

Statistics B2B Marketing B2B Zoominfo 198

DealSignal

DECEMBER 9, 2022

A powerful marketing asset, intent data represents information on users’ activities such as online searches, researching vendors on third-party review websites, email opening and click-through rates, ad clicks and downloads of resources such as e-Books, whitepapers and case studies. What is Intent Data?

Intent Data 52

Intent Data Intent Intent Leads Intent Signal 52

Zoominfo

OCTOBER 5, 2021

If your sales and marketing teams are not aligned, it’s going to be much more difficult to hit your number,” says Mitchell Hanson, director of demand generation at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. ZoomInfo had long struggled with warm MQLs. Get a Demo 2. The key is frequent communication.

Lead Ranking 130

Lead Ranking Marketing Qualified Leads Paid Content Top of Funnel 130

Zoominfo

AUGUST 19, 2018

In a 2010 blog post, we state that in order to stay viable, B2B companies need to hire a social media manager. In 2010, a search for social media managers on Indeed.com returned 7,100 results. For more information about reaching your B2B sales and marketing goals, contact ZoomInfo today! Own your social media strategy.

Social Media 174

Social Media Work Management Marketing Management Media 174

Zoominfo

JANUARY 30, 2018

In search of an answer, a company called MaxTraffic connected with 38 top marketing experts, influencers and World Wide Web superstars who agreed to share their best advice. The Marketer’s Guide to B2B Blogging Success [Infographic]. For more posts like this one, check out our sales and marketing blog. Contributed by Giedr?

Zoominfo 182

Zoominfo Buyer Personas B2B Sales Marketing Automation Services 182