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Best Social Media Platform for B2B Marketing: Can Twitter Stay #2?

Webbiquity

LinkedIn is, of course and unquestionably, the Tom Brady of social media platforms for B2B marketing. For the past decade, Twitter has (most often) been ranked as #2. And if it is, can Twitter hold onto that spot? ” So, Twitter is solidly locked as the second-best social network for B2B marketing, right? .”

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Twitter for Business: Is It Time?

Webbiquity

Twitter is in trouble. The company recently missed earnings estimates for the second time in four quarters, and had to strike a deal with activist investor firm Elliott Management which had “been trying to push (Jack) Dorsey out as part of an overhaul to Twitter’s business.” But it’s not. But it’s not.

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Advisors’ Top 10 Questions About LinkedIn, Answered

FMG Suite

And while every social media platform has pros and cons, LinkedIn offers staggering advantages, as it is the best for prospecting new clients. In fact, according to HubSpot, LinkedIn is 277% more effective at generating leads than Facebook and Twitter. But how can you use LinkedIn to help grow your business?

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How to Avoid Being Banned on Social Networks + What to Do if You Are

Webbiquity

It doesn’t only happen on Twitter or Facebook. It can happen on any social media network today, even the Pinterest channel. You go on your favorite social media network to learn you can’t log in or see anything. And how will I do business without my social media network? The Bots Banned Many from Social Media Networks.

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How B2B Tech Marketing on Twitter is Changing (Research)

Webbiquity

Twitter and LinkedIn remain the top two social networks for B2B marketers. Twitter offers some specific capabilities (such as lists ) that make it uniquely valuable for B2B companies. That said, there are some disturbing signs developing for Twitter (and the B2B marketers who rely on the platform).

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Four Easy Ways To Improve Your LinkedIn Company Page

Webbiquity

When harnessed to its full potential, it’s surprising how powerful LinkedIn can be as a marketing tool. Here are a few tips that will help to boost your company’s profile on LinkedIn. After your branding and visuals, the next component of your LinkedIn company page users will be drawn to is your “About us” section.

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Are social networks even worth it in B2B marketing?

Exo B2B

Interesting exchange on LinkedIn earlier this week involving two B2B marketing experts. And as you’ll see, it’s all about social networks and their usefulness in marketing. Are social networks even worth it in B2B marketing, or should we call AI to the rescue? Are social networks even worth it?