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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. Or in the words of Ben Franklin , “If you fail to plan, you are planning to fail!” Having clarity on marketing goals is an important first step, but creating a realistic plan for achieving them is essential.

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How To Find Current Trending Topics for Content Creation: The 10 Best Tools

Marketing Insider Group

Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics. You can adjust your settings for Twitter and YouTube to see what interests people in other locations. Google favors sites with regularly updated content, meaning you always need fresh material.

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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. If you are planning to incorporate thought leadership with content curation, then you’re not late. What is Thought Leadership?

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4 Lean and Mean Growth Marketing Strategies for Small SaaS Businesses

Marketing Insider Group

The best growth strategies involve organic SEO, content marketing, organic social media, and email marketing. Paid ads can indeed give you a boost here, but the real value is when you’re on the front page of Google as an organic result. Check out this post on blog frequency. Engage with Organic Social Media.

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What’s the Right Social Media Scheduling Tool for Your Business?

Webbiquity

With so many different social media scheduling tools to choose from, there’s something for everyone. Every business has its own set of goals when it comes to social media marketing, so it makes sense that they’d use different tools based on those objectives. What is the right social media scheduling tool for your business?

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KoMarketing Top B2B Marketing Blog Posts From 2016

KoMarketing Associates

30+ Statistics Designed To Guide B2B Social Media Marketing Strategy in the New Year. Curated posts also do quite well. My article showcasing 30 different insights geared towards B2B social media budgeting and strategy planning also was near the top of the list for mentions, shares, and most importantly, lead generation opportunities.

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KoMarketing Top B2B Marketing Blog Posts From 2016

KoMarketing Associates

30+ Statistics Designed To Guide B2B Social Media Marketing Strategy in the New Year. Curated posts also do quite well. My article showcasing 30 different insights geared towards B2B social media budgeting and strategy planning also was near the top of the list for mentions, shares, and most importantly, lead generation opportunities.