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B2B Lead Generation Blog: Using White Papers for Lead Generation

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. " Ive written a number of times that educational content is an important tool for lead generation. " Ive written a number of times that educational content is an important tool for lead generation.

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Report: Trade Shows Generate Highest Quantity & Quality of Leads

The Point

Based on responses from more than 200 BtoB marketing professionals, it provides useful insight on the types of demand gen programs and content that are trending in the marketplace. You can access the complete report on the Software Advice blog – no registration required.).

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B2B Lead Generation Blog: Lead Generation via white papers and webinars

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Grams, suggests that marketers may want to rid their sites of registration pages for their “juicy” content. MarketingSherpa.com : How to Get Thousands More White Paper Readers & Webinar Attendees: Red Hats Initial Test Results.

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To finally get over with B2B influencers

Exo B2B

It touches three sensitive topics since the past five years now: influencers, social networks and content marketing. I’ve already written many articles about marketing influencers and pseudo-experts on my personal blog , but I hadn’t done synthesis yet. We didn’t choose this title for nothing! Self-proclaimed influence.

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Winning The War: Content Marketing Adoption Widens

Biznology

Content page-2 (Photo credit: Wikipedia). Content marketing is being integrated more frequently and more fully by marketers of every stripe and size. An additional third (36%) were “moderately integrated” and the final third were only “somewhat” integrated or did no content marketing. (23% 34% total.)

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B2B Lead Generation Blog: Content ideas for lead nurturing and tactics to use

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. My advice (if you plan to do it) is to start accumulating content and building your lead nurturing library ASAP. How do you build your library of relevant lead nurturing content? But trust me its worth it.

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32 Influential B2B Social Media Profiles (People) to Follow on Twitter

KoMarketing Associates

Ardeth Albee (@ardath421) : “B2B Marketer, Content Strategist, Writer, Storyteller and Author of eMarketing Strategies for the Complex Sale” Follow Ardeth at https://twitter.com/ardath421. Director of #Marketing and #Content #Strategy @SAP. Content Marketer of the Year winner. “Head of Content here at ‘Profs.