Digilant

SEPTEMBER 12, 2023

Diversified media habits mean more avenues to reach shoppers and more work for advertisers to find the right tactics to reach shoppers. To help navigate the ever-changing digital media landscape, we’ve identified three key strategies you can be sure will reach online shoppers this holiday season.

Eye-Tracking 59

Eye-Tracking Banners Advertisements Advertising 59

Liveintent

DECEMBER 7, 2021

So, before you lock in that seasonal media strategy, ask yourself if you’ve made your list and checked it twice. Most importantly, have you prepared to win over audiences by advertising alongside the content that’s most relevant to them and your products? Inventory packages offer several potential benefits to advertisers.

Advertisements 71

Advertisements Advertising Top of Funnel Funnel Advertising 71

Buffer

NOVEMBER 12, 2019

We’ve researched some of the trendiest marketing ideas for Black Friday + Cyber Monday, including flash sales, messenger marketing, and UGC. In this blog post, we’ll cover a host of new ideas, tips, and tactics that can help you boost your already-planned campaigns or give you some inspiration for an upcoming piece of content.

Social Media 69

Social Media Social Marketing Planning Media 69

Liveintent

JANUARY 25, 2022

With third-party cookies on the way out, brands are looking for new ways to future-proof their advertising strategies. Now, first-party data strategies may be feasible for more mature brands that have spent years building out their CRM databases, but younger, growing brands may not have access to robust stores of first-party data.

Advertising Agencies 71

Advertising Agencies Curation Funnel Advertising Newsletter 71

Sprout Social

OCTOBER 23, 2018

Since its inception, social media has played a significant role in Black Friday advertising. In this post, we’ll explore how you can win this year with a killer Black Friday social media strategy. In fact, digital ad spend is expected to exceed 23 billion dollars this year from Black Friday to Cyber Monday.

Social Media 93

Social Media Media Marketing & Strategy Paid Search Agency 93

SmartBug Media

DECEMBER 12, 2022

Think about it; brands have just spent a ton of money drawing in new customers for Black Friday Cyber Monday (BFCM) and the holidays. If you don’t have a communication strategy to engage with all your new customers, those new buyers are going to forget about your brand. Three Strategies for Retaining New Customers in January.

SMS 91

SMS Brand Identity Branding Marketing Budget Creation 91

Bannerflow

NOVEMBER 22, 2021

As a brand in the entertainment space, tapping into display advertising trends for 2021 and beyond could be key to maintaining relevance and customer loyalty. Here, we review the data to investigate the display advertising trends entertainment brands can use to maintain success. The 5 key entertainment display advertising trends.

Display 98

Display Advertisements Advertising Trends 98

Optinmonster

NOVEMBER 20, 2023

In this blog, we’ll share 9 real-life examples to help you come up with engaging promotional code ideas and generate more leads. Discount coupons have transitioned from the ancient days of newspaper advertising to today’s cut-throat world of online marketing. Why Should Your Business Offer Discount Coupons?

Examples 59

Examples Urgency Marketing Loyalty Mobile Advertising 59

Hubspot

DECEMBER 30, 2019

Although Cyber Monday is described as the biggest online shopping event of the year, more than $7.4 You also might want to learn more about consumer shopping behaviors to strengthen your overall strategy in 2020. billion in online purchases were made on Black Friday in 2019. compared to 2018.

Research 99

Research Ads eCommerce Customer Surveys 99

TaylorMadeIn KEW

DECEMBER 2, 2018

Ah, Christmas, that time of year when our Inboxes are flooded with Black Friday and Cyber Monday messages leading into Cyber Week and all those ‘can’t miss’ bargain deals. But I’ll be back blogging in early January with a continuing look at the issues and challenges we face as B2B marketers.

B2B Marketing 61

B2B Marketing Planning B2B Tips 61

Digilant

OCTOBER 30, 2018

This report will help advertisers and media buyers gain additional insights for their digital marketing strategies. Online shopping continues to evolve making it essential for advertisers and marketers to understand the latest trends for each holiday season. Download the infographic here. Online Shopping Habits.

Amazon 40

Amazon Mobile Advertising eCommerce Advertising ROI 40

Hubspot

DECEMBER 30, 2019

Although Cyber Monday is described as the biggest online shopping event of the year, more than $7.4 You also might want to learn more about consumer shopping behaviors to strengthen your overall strategy in 2020. billion in online purchases were made on Black Friday in 2019. compared to 2018.

Research 68

Research Ads eCommerce Customer Surveys 68

Digilant

OCTOBER 24, 2018

This report will help advertisers and media buyers gain additional insights for their digital marketing strategies. With this much opportunity, it is essential for advertisers to understand the shoppers – who’s shopping, when they’re shopping and where they are making purchases. Download the infographic here.

Mobile Advertising 40

Mobile Advertising Demographics Advertisements Advertising 40

Digilant

OCTOBER 30, 2018

This holiday season advertisers and media buyers need to make informed and strategic decisions that yield increased returns on digital ad spend, and Digilant wants to help. 23) and Cyber Monday (Nov. For more information, visit us at www.digilant.com , read our blog or follow us on Twitter @Digilant_US.

Buy 40

Buy Paid Search Agency Mobile Advertising Media 40

Altitude Marketing

NOVEMBER 16, 2018

Retailers are looking forward to Black Friday, Cyber Monday and the monthlong festival of commerce that is the holiday season. And you can find them by ramping up your content marketing , digital advertising and sales follow-through! Need help developing a marketing strategy to get you through the end of the year or Q1?

B2B Marketing 69

B2B Marketing Tips Advertising Agencies B2B 69

Adobe Experience Cloud Blog

NOVEMBER 6, 2015

We are now in the busiest selling season of the year , with advertisements hitting consumers left to right. From those eagerly anticipated holiday sales to Black Friday or Cyber Monday, consumers are receiving floods of communication every day. Make sure that your marketing strategy and activities deliver on what you promise.

Multi-Channel 48

Multi-Channel CAN-SPAM Content Thought Leadership 48

Hubspot

FEBRUARY 14, 2011

Much of the growth in eCommerce spending can be attributed to the holiday season and eCommerce’s version of Black Friday, Cyber Monday. The Monday after Thanksgiving accounted for over one billion spent in online shopping, the highest online shopping day of the year. Combined, online shoppers spent 32.6 A Focus on Search.

eCommerce 28

eCommerce Inbound Marketing Long Tail Marketing Amazon 28

SmartBug Media

JANUARY 20, 2023

E-commerce growth is dependent on a number of marketing strategies and channels, including but not limited to email and SMS marketing, paid advertising, and a stellar social media presence. Depending on the brand, some holidays will make sense to sell around, and others won’t.

SMS 98

SMS Planning Campaigns Brand Identity 98

SocialPilot

DECEMBER 8, 2023

There is also Black Friday and Cyber Monday, and the list continues. million people shopped during the Thanksgiving holiday to Cyber Monday, surpassing last year’s record of 196.7 But rather than going for standard festive advertising of partying and discounts, the brand made a smart play.

Campaigns 55

Campaigns Planning Paid Search Agency Best Practices 55

Huptech Web

OCTOBER 20, 2023

It challenges online stores to develop new ideas, be flexible, and create new strategies in the ever-changing world of online shopping. In this blog, we’ll take a closer look at; Why is Black Friday so important in e-commerce? Cyber Monday remains the biggest shopping day for eCommerce, however, with $11.3

Paid Content 52

Paid Content Marketing & Strategy Landing Pages Mobile Advertising 52

Outbrain

SEPTEMBER 1, 2021

Brands can leverage all kinds of channels, strategies, and tactics for holiday marketing, so there are no hard and fast rules about how to do it. Pro tip: Native advertising is an excellent channel to capture audience attention when they are primed for discovery. The “20% off” sales are nice, but they won’t necessarily draw attention.

Planning 49

Planning Paid Search Agency Marketing Budget Marketing & Strategy 49

Outbrain

SEPTEMBER 1, 2021

Brands can leverage all kinds of channels, strategies, and tactics for holiday marketing, so there are no hard and fast rules about how to do it. Pro tip: Native advertising is an excellent channel to capture audience attention when they are primed for discovery. The “20% off” sales are nice, but they won’t necessarily draw attention.

Planning 48

Planning Paid Search Agency Marketing Budget Marketing & Strategy 48

Optinmonster

JULY 21, 2023

Keeping up with the latest changes and developments in the digital marketing industry can help you improve your strategies and stay ahead of the competition. Tidio ) 43% of Cyber Monday sales come from mobile devices. BrightEdge ) 60% of marketers consider inbound strategies (like SEO, blog content, etc.)

Statistics 57

Statistics Marketing Automation Services eCommerce Stats 57

Directive Agency

DECEMBER 1, 2017

But drink some water and chug it down because the faster that you realize it, the better your advertisements will be. Here’s the problem with creating advertisements from scratch. The problem with creating advertisements from scratch. There’s no such thing as a perfect advertisement. Unfortunately, many of them fail.

Adwords 40

Adwords Advertising Agencies Campaigns Advertisements 40

Online Marketing Institute

JANUARY 4, 2011

" Jon Miller, Marketo Learn More Recent Comments Kirk Taylor : That’s great advice for anyone writing a blog. com : I have been struggling with getting the other managers here to help me update our corporate blogs. You should even reward yourself when you do your. Lisa Keller : Great post!

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

QuanticMind

JANUARY 8, 2019

It’s a New Year, and with it comes a host of innovative new SEM trends that will be integral in the direction of your digital marketing and advertising strategy. That’s not lost on digital advertisers. You’re firing up your computers, opening up the books for a new quarter and sharpening your PPC tools. Live Video.

SEM 40

SEM Marketing AI Trends Mobile Advertising 40

Single Grain

AUGUST 29, 2019

There are several strategies that you can apply to market your business, but it is always recommended that you follow industry leaders to understand the marketing strategies that have worked for them, rather than reinvent the wheel. So what was so special about Amazon’s marketing strategy that made the company such a huge a success?

SMB 83

SMB Paid Content Marketing Strategy Marketing & Strategy 83

Hubspot

NOVEMBER 3, 2015

If you haven’t already started planning your blogs, videos, tweets, and Facebook posts, get on that pronto. Some are already advertising for the holidays, which puts you behind the times. Emails, website banners, CTAs, gift guides, blog headers, PPC ads… The list goes on. You need a strategy, and strategy takes time.

eCommerce 28

eCommerce Ad Exchange Mobile Advertising Eye-Tracking 28

Bannerflow

JANUARY 8, 2019

If you haven’t fully defined your sales strategy for 2019, don’t panic. Merchants must, therefore, consider how they can integrate more spoken, long-term and colloquial keywords into their SEO strategy. ThinkGeek’s recent “second Cyber Monday” sale with a four-hour window is a prime example of this.

Trends 61

Trends Marketing Automation Services Mobile Advertising Urgency Marketing 61

TrustRadius Marketing

NOVEMBER 2, 2022

Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Advertise open positions across 25,000+ Job Sites with JobTarget. Recruitment, performance management, compensation, learning.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Advertise open positions across 25,000+ Job Sites with JobTarget. Recruitment, performance management, compensation, learning.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Through harnessing the power of carefully crafted sales, marketing, customer service, content management, and operations tools, the software aims to make it easy to unify team strategy and drive conversion. Advertise open positions across 25,000+ Job Sites with JobTarget. Recruitment, performance management, compensation, learning.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52