Biznology

JANUARY 10, 2019

Jeffrey Vocell, Principle Product Manager, Hubspot Growth Platform. In this interview, Jeffrey Vocell shares his work as Principle Product Manager for the HubSpot Growth Platform. I joined HubSpot because the company was founded on the principle of creating a helpful and human customer experience. How about some history.

Enterprise Management 99

Enterprise Management Work Management Marketing Management Hubspot 99

Vidyard

OCTOBER 27, 2019

A really great story can communicate the entire character of a brand in less than three minutes, and video storytelling can be especially persuasive. Read on to learn how to tell a story through video by focusing on themes, building stories around emotion, and following some key storytelling principles. Video Storytelling Tips 3.1

Storytelling 65

Storytelling Video Marketing Top of Funnel Work Management 65

Navigate the Channel

JANUARY 8, 2024

If using micro-moments, storytelling and video aren’t part of your plan, let’s re-visit these digital marketing trends and their importance in every business strategy now. However, it can be difficult to do so when different channels have different best practices and requirements. [It] What’s working? visit the MIG site, or go here.

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Content Standard

MARCH 12, 2024

In fact, we’re expected to experiment with formats, platforms, and storytelling techniques, to more quickly adapt to audience preferences. Red Bull has built a globally-recognized brand by never holding back when it comes to creating bold storytelling moments. Our customers are too evolved to fall for the traps.

Media 96

Media Brand Identity Branding Storytelling 96

KoMarketing Associates

JANUARY 19, 2022

WordPress is my foundational platform for storytelling. So being able to create personalized experiences at scale and test what works best can be extremely powerful. HubSpot is a CRM platform widely used by B2B marketers. Hubspot is key in monitoring our campaign performances and tracking lead conversion in real-time.

Work Management 248

Work Management Marketing Management Marketing Automation Services B2B Marketing 248

Hubspot

JANUARY 31, 2018

As content strategists, we spend a lot of time talking to business people about the importance of storytelling to their business. The pressure of storytelling can keep a lot of people from even trying. Storytelling is part of what makes us human. Unfortunately, some of us give up on our storytelling ability too early.

Storytelling 100

Storytelling SIC Template Case Studies 100

Heinz Marketing

SEPTEMBER 21, 2018

See my inaugural post “ Storytelling with Data – Starting with Why and How. I can’t fix those in one fell swoop, but for a marrow bone and a tummy rub, I can offer some best practices in the data and technology departments to help you move forward and not be stuck in the MMR Age (Multiple Manual Reports). Tableau: [link].

Storytelling 64

Storytelling Bandwidth Budget Programs Amazon 64

Webbiquity

AUGUST 13, 2019

Storytelling. This can mean so many things, but something often glossed over in this particular strategy is the power of data in good storytelling. Are there usage patterns or best practices that are revealed in the data by industry, company size or region? Consider the value of content that tells users, “Version x.1

Work Management 247

Work Management Effectiveness Budget Programs Marketing Management 247

Martech

MARCH 22, 2024

Dig deeper: 9 best practices for AI tools in content creation 2. However, only 33% of marketers using AI task it with generating ideas or content inspiration, according to a recent survey from HubSpot. Producing varied character descriptions for storytelling. Creating unique visuals or graphic elements.

Marketing AI 104

Marketing AI Content Marketing Enterprise Management Planning 104

Marketing Insider Group

JULY 23, 2014

Late last year I shared the 25 best presentations of the year on slideshare. Storytelling in 2014 from Gary Vaynerchuk (Saw Gary present a version of this. Pixar’s 22 Rules to Phenomenal Storytelling from Gavin McMahon (Also covered Pixar in this recent post.). And here’s my own best effort so far this year.

Best Practices 100

Best Practices Storytelling Internet Marketing Mobile Marketing 100

Martech Advisor

MARCH 31, 2020

And while marketers and business leaders struggle to make the best of a bad situation, markets and revenues around the world seem to be in a state of steady decline. HubSpot Integrates With Jira. Cision is hosting a new webinar series, Best Practices For Brand Communications In Times Of Uncertainty.

Hubspot 75

Hubspot Marketing Budget Features Work Management 75

Vidyard

DECEMBER 10, 2019

Consider this is an opportunity to learn from the best. So without further adieu, here are some of the best examples of video marketing campaigns and programs from B2B in 2019! Content marketing platform Uberflip gets the Oscar for best original script in a B2B marketing video, hands down. Put Your Videos to Work. Sign Up Free.

Demand Generation Agencies 149

Demand Generation Agencies Work Management Marketing Management Marketing Automation Services 149

ClearVoice

JULY 22, 2019

In this article, we will provide a brief review of the three best email tracking apps available today — namely HubSpot, SalesHandy, and Mailtrack — highlighting the different strengths and limitations of each. This activity is then stored in your HubSpot CRM. Top 3 email tracking apps: pros and cons.

Email Marketing 76

Email Marketing Planning Best Practices Work Management 76

SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. The best way to find inspiration is to look at other content that is performing well on the platforms you intend to use. Vidyard suggests the following thumbnail best practices to inspire clicks: Declutter.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Marketing Insider Group

DECEMBER 16, 2013

The 25 Best Slideshare Presentations of 2013. Million pageviews for this presentation showing us how to make the best of our most precious commodity: time! Culture Code: Creating A Lovable Company from HubSpot All-in-one Marketing Software. More than a million pageviews for this 1st of 2 top Hubspot presentations.

Best Practices 100

Best Practices Work Management Click Fraud Marketing Management 100

Webbiquity

JANUARY 18, 2024

When done properly, sending cold emails—that is, messages to people or companies with whom you have no prior relationship—is still one of the best tactics for B2B lead generation or making direct sales. Try to answer questions such as which demographics have engaged most with your emails or what content has performed best.

Email Marketing 167

Email Marketing Work Management B2B Marketing Marketing Management 167

Webbiquity

MAY 9, 2023

What’s the best approach for creating that strategic plan? These are among the key questions for marketers to ask when determining how best to reach their goals. Ahana Basu is a skilled and experienced content writer passionate about storytelling. What are the potential benefits, and how will they be measured?

Social Media 313

Social Media Social Marketing Planning Tips 313

Contently

FEBRUARY 28, 2023

Hubspot recently released the Hubspot Podcast Network for professionals looking to build their skills in different areas of business. The best podcasts do this organically by using hosts with subject matter expertise in a specific industry to talk about topics the audience genuinely cares about. Take NerdWallet , for example.

Marketing Strategy 138

Marketing Strategy Marketing & Strategy Content Marketing B2B Thought Leadership 138

Valasys

NOVEMBER 25, 2019

According to a HubSpot survey involving 3,000 customers, 56% of the customers aged 25-34 years & 54% of the customers aged between 35-44 years want to see more videos from the brands they follow or from the ones which are their favorites. . According to Brightcove Inc.,

B2B Marketing 52

B2B Marketing Video Marketing Practices B2B 52

Contently

SEPTEMBER 5, 2018

The best personalization, sales enablement, or email automation strategy won’t save your business if the content isn’t really good in the first place—because people just won’t care. They’ve almost managed to pinpoint the elements of storytelling that have the biggest impact.

Work Management 159

Work Management Content Marketing Storytelling Content 159

Valasys

JULY 9, 2020

The steps to monetize and grow your Instagram account might be an easy thing to do, provided you are smart enough to figure out the best industrial practices and implement them consistently day in and out. What’s distinctive about HubSpot is its rich and all-encompassing content strategy? General Electric (GE).

B2B Marketing 80

B2B Marketing Examples B2B Storytelling 80

SmartBug Media

MARCH 8, 2022

Our #LadyBugs (that’s the name we gave our own all-woman virtual community at SmartBug®) put this list together and we’re feeling more inspired than ever to do the best work we can for our clients, partners and co-workers. The author of six #1 New York Times best sellers. Runs her own marketing training company, MarketingProfs.

Advertising Agencies 98

Advertising Agencies Work Management Paid Search Agency Marketing Management 98

Hubspot

JANUARY 22, 2021

The best way to do this? This is your best chance to convince consumers your brand is different, and it comes long before they run across one of your messages in their inbox. Best Contact Form Thank You Page. However, it's still best to offer a download link to the originally-requested item right on your Thank You Page, as well.

Examples 98

Examples Best Practices Landing Pages Urgency Marketing 98

Hubspot

APRIL 5, 2018

The HubSpot Agency Expert Webinar Series is a great opportunity for agency owners to learn from thought leaders in the agency space. The Best Advice for Agencies in 2018. Aleyda Solis , International SEO Consultant , advises agency business owners to focus on using best SEO practices to stay on top of their game in the digital world.

Advertising Agencies 75

Advertising Agencies Paid Search Agency Ad Agencies Work Management 75

Convince & Convert

OCTOBER 9, 2017

And Instagram is one of the best ways to reach this group of business executives and entrepreneurs. Hubspot Provides Value through Rich Content. HubSpot consistently provides value to its followers on Instagram by posting informational content. Noticeably absent: Blatant marketing for HubSpot! It’s all about adding value!

Brand Identity 159

Brand Identity Branding B2B Work Management 159

Hubspot

SEPTEMBER 23, 2018

We at HubSpot are thrilled to give you the marketing insights you need by way of the HubSpot Marketing Blog. 29 of the Best Social Media Blogs. Jay Baer provides actionable information about the best ways to use social media to improve reach and convert new customers. Social media is no exception. Convince and Convert.

Social Media 78

Social Media Social Marketing Media Marketing Management 78

ATAK Interactive

SEPTEMBER 15, 2020

Now, a great way of doing this is utilizing something like HubSpot sequences , where you can put prospects into automated outreach so that you can help salespeople begin to “touch base” with cold leads and be able to begin a conversation with them. . Whether it’s internal or external.

Top of Funnel 146

Top of Funnel Paid Search Agency Trade Show Advertising Funnels 146

Martech Advisor

FEBRUARY 10, 2020

In this article, we’ll look at the ten best content management systems (CMS) in 2020. Definition, Key functions, Best Practices with Examples. Drupal currently has modules for martech products such as Tableau, Salesforce, Mailchimp, HubSpot, Google Analytics, and Shopify. HubSpot CMS. How to Pick the Right CMS?

CMS Development 62

CMS Development Enterprise Management Marketing Management Marketing Automation Services 62

Envy

NOVEMBER 18, 2019

There are dozens of different webinar platforms, and it can be tricky for marketers to decide which one is best for their needs. BrightTalk Has the Best Integration with HubSpot. Depending on your package, you can access customized expert storytelling guidance, creative development assistance, and more.

Webinar Metrics 97

Webinar Metrics B2B Thought Leadership Broadcasting Work Management 97

Litmus

FEBRUARY 8, 2024

According to a recent Hubspot report : 77% of marketers have seen email engagement increase over the past year. You’ll never remove the human element from AI marketing because humans are the storytellers who provide empathy and emotion that AI-powered tools lack. Email ROI generates $36 for every $1 spent. What resonated most?

Marketing Budget 82

Marketing Budget Marketing Strategy Marketing & Strategy Planning 82

Brandpoint

JULY 22, 2019

You’re not behind,” said Arik Hanson , a social media strategist and solopreneur from ACH, at the most recent PRSA Digital Storytelling Workshop. Video is a captivating medium that provides a platform for businesses to flex their creative muscles in their storytelling. Industry Trends. Don’t be in that 7% of laggers.

Statistics 82

Statistics Video Marketing Mobile Advertising Paid Search Agency 82

Zoominfo

DECEMBER 19, 2018

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. Carla Johnson is a world-renowned storyteller, an entertaining speaker, and a prolific author. Featured Video: Storytelling: How to Stand Apart from the Competition !

Youtube 220

Youtube Advertising Channels Work Management Marketing Attribution 220

Hubspot

DECEMBER 6, 2018

This’ll also give them a positive first impression of you and make them read the rest of your resume to confirm that you’re their best-fit candidate. Seeking a position as a Junior Growth Marketer to help HubSpot scale freemium marketing efforts and boost free product signups. Structure: Are you qualified for this job?

Impressions 88

Impressions Examples Cost Per Thousand CPM 88

Kabbage

NOVEMBER 9, 2016

Here are our lists from previous years: The 25 Best Marketing Blogs of 2014. The Best Marketing Blogs of 2015. If you’re looking for the best resources on all things marketing or simply want to fill up on some great content – check out this comprehensive list of the best marketing blogs from 2016. MarketingProfs.

Advertising Agencies 226

Advertising Agencies Demand Generation Agencies Account Based Marketing Paid Search Agency 226

Marketing Insider Group

APRIL 6, 2021

Source: HubSpot. Blogging is one of the best ways to show up for your audience consistently. Choose the methods your target audience will resonate with best. Use Storytelling in Your Marketing. Another way to look at the customer journey is as a flywheel instead of a funnel. Funnels can lose momentum. This one’s a given.

Top of Funnel 336

Top of Funnel Work Management Marketing Management Content Marketing 336

Kabbage

NOVEMBER 9, 2016

Here are our lists from previous years: The 25 Best Marketing Blogs of 2014. The Best Marketing Blogs of 2015. If you’re looking for the best resources on all things marketing or simply want to fill up on some great content – check out this comprehensive list of the best marketing blogs from 2016. MarketingProfs.

Demand Generation Agencies 188

Demand Generation Agencies Advertising Agencies Paid Search Agency Account Based Marketing 188

Zoominfo

OCTOBER 5, 2021

searching for a question or resource, looking up design templates, or even hunting for the best tips and tricks to complete a task you’ve been handed. Carla Johnson Carla Johnson is a world-renowned storyteller, an entertaining speaker, and a prolific author. Featured Video: Storytelling: How to Stand Apart from the Competition !

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100