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4 Ways to be a Better B2B Twitterer

WebMarketCentral

The best humor is first, well, actually funny, and second, actually relevant to your Twitter following. There's a tremendous amount of interest in Twitter among b2b marketers. I'm frequently asked by clients and prospective clients, "What should I tweet about?" Nobody wants to be a dork. Two recent articles got me thinking about how to answer this question. Help me do my job better.

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Best of 2008: Website Design

WebMarketCentral

What are the current best practices in website design? Many of last year's best articles and blog posts on the topic of website design were reviewed here in two posts on the best of website design so far in 2008, but to help answer the questions above, here are a few more. What common design mistakes should you avoid? Where can you find creative new design ideas?

Best of 2008: SEO Guidance, Part 5

WebMarketCentral

set of the best posts of last year on search engine optimization. Among his findings: organic search is the source of both the highest volume and best quality of traffic. Fleischner, author of SEO Made Simple: Strategies For Dominating The World's Largest Search Engine to share their best tips and tricks for SEO newbies. Which social media sites are most helpful for SEO?

Best of 2008: Web Analytics

WebMarketCentral

Here's a brief review of some of the best posts written recently about web analytics. The articles here will show you how to use web analytics more strategically as part of your marketing program design, use some of the new advanced features in Google Analytics, and investigate alternatives to GA that provide unique views of website traffic.

2016 Email Marketing Metrics Benchmark Study

To build a world-class marketing program, it's crucial to compare yourself to the best performers - but competitor data can be scarce

Best of 2009 (So Far): SEO Guidance, Part 3

WebMarketCentral

Find the answers to these questions and others here in more of the best blog posts and articles on search engine optimization from the past year. How can you help SEO clients, whether internal or external, understand what SEO (and isn't) and set proper expectations for an SEO project? What are the key signals of SEO quality on a website? Among his conclusions: more content helps.

Best of 2008: SEO Guidance, Part 3

WebMarketCentral

For new websites, how can you incorporate SEO best practices into the design from the beginning? Find the answers to these questions and others here in more of the best blog posts and articles on SEO from the last year. How can you effectively explain SEO (and avoid unrealistic expectations) to prospective clients? What tactics are most effective at driving increased search traffic?

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Best of 2008: SEM Landing Pages

WebMarketCentral

Here are a few of the best posts about SEM landing page design from last year. Once you've optimized the list of keywords in your search engine marketing campaign, tweaked the bids and crafted stellar ad text to bring visitors to your site, landing page design is critical to converting those visitors into sales or leads. clutter) from good (a clear call to action among other attributes).

Best of 2009 (So Far): Search Engine Marketing

WebMarketCentral

Discover the answers to these questions and others here in some of the best posts on search engine marketing (so far) this year. Finding The Optimal Cost-Per-Lead by Search Engine Land Patricia Hursh makes the case that the lowest cost per lead isn't always best, as this pursuit can cause marketers to leave leads on the table, so to speak. How can you improve conversion rates?

B2B Marketing Trends for 2016

them the best rather than reaching for more eyeballs. the workforce around social business best practices. in training to enable their teams to make the best use of these new capabilities. technology will determine the best time and day to deliver the message. B2B Marketing. processes are fundamentally changing. know which half." Everything is now measurable. Look for.

Best of 2008: Interactive PR, Part 2

WebMarketCentral

What are some of the best tools for implementing PR 2.0? What are the best (and worst) practices in interactive PR? Find the answers to these inquiries and more here in some of the best articles and blog posts about interactive PR from the last year. How do PR, SEO and social media work together to build name recognition and credibility for a company? blogging and SEO).

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Best of 2009 (So Far): Cool Web Tools, Part 2

WebMarketCentral

You'll find tools for all of those tasks and others in this collection of more of the best cool online tools. Looking for a more powerful way to share presentations online? Consolidate your online profiles and social networking presence? Create a cool Twiiter background even if you're not the artistic type? Generate word-of-word referrals? Use social media more effectively for research?

Best of 2009 (So Far): Social Media Marketing, Part 3

WebMarketCentral

What's the best method for approaching social media marketing? Discover the answers to these questions and others here in more of the best blog posts and articles about social media marketing so far this year. While most marketers have now embraced social media for monitoring and participating in brand conversations, questions still abound. Social Tagging

Best of 2009 (So Far): SEO Guidance, Part 2

WebMarketCentral

Discover the answers to these questions and others here in more of the best articles and blog posts on the practice of SEO so far this year. What two simple words answer almost every SEO question? What common SEO mistakes should you watch out for? How do you create a 301 redirect? Better yet, how can you avoid having to create one? The Answer To All Your SEO Questions!

Best of 2008: SEO Tools, Part 2

WebMarketCentral

What are the best tools for analyzing your website text? Which URL shorteners work best? The Benefits And Pitfalls of URL Shorteners by SEOmoz While TinyURL may be the most popular URL shortener, it's by no means the only or best option. How can you view your website the way search engines see it?

B2B Marketing Trends for 2016

them the best rather than reaching for more eyeballs. the workforce around social business best practices. in training to enable their teams to make the best use of these new capabilities. technology will determine the best time and day to deliver the message. B2B Marketing. processes are fundamentally changing. know which half." Everything is now measurable. Look for.

Best of 2009 (So Far): Social Media Marketing, Part 2

WebMarketCentral

What's the best tool for social media research and learning? Find the answers to these questions and others here in more of the best articles and blog posts on social media marketing from this year so far. Social media, and discussions of its value for PR and marketing, have become ubiquitous. But which social media tool do marketers find most valuable? practices, blogs and more.

Best of 2008: Cool Web Tools, Part 3

WebMarketCentral

16 Essential PC Applications for Bloggers by Problogger Frequent Best-of contributor Darren Rowse reviews essential blogging tools including SnagIt for capturing screen images, Digsby for consolidating social networking chat with a single tool, Camtasia Studio for screen recording, PeaZip for file archiving and unzipping, and a dozen others. Clinton" and "Whitewater").

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Best of 2008: AdWords Tips and Tactics

WebMarketCentral

Here are a few of the best blog posts about AdWords from last year, covering topics such as getting results from the content network, using the conversion optimizer, and reporting. While Google AdWords certainly isn't the only option for search engine marketing, it's by far the biggest. Search marketers need to get AdWords right before expanding campaigns to Yahoo!

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Best of 2008: Social Media Optimization, Part 6

WebMarketCentral

Get the answers to these questions and others here in the final set of the best posts on social media marketing from last year. How can online video help with SEO and online reputation management ? Which social bookmarking sites have the most clout? Can social media really increase revenue? What common mistakes should you avoid in social media marketing? Take Advantage of.TV Social Tagging

B2B Marketing Trends for 2016

them the best rather than reaching for more eyeballs. the workforce around social business best practices. in training to enable their teams to make the best use of these new capabilities. technology will determine the best time and day to deliver the message. B2B Marketing. processes are fundamentally changing. know which half." Everything is now measurable. Look for.

Best of 2008: Blogging for Business, Part 3

WebMarketCentral

Find the answers to these questions and others here in WebMarketCentral's final list of the best posts on business blogging from the last year. How can generate more targeted traffic to your blog? What techniques will help you write more compelling posts? Which "rules" should every blogger know and follow? about your organization? If you can't, give it up" and "Learn grammar.

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Best of 2008: SEO Guidance, Part 2

WebMarketCentral

Which resources are best for accelerating your SEO learning curve? Get the answers to these questions and others here in more of the best blog posts and articles about SEO from the last year. Is content really king for SEO? What SEO common mistakes do even experienced consultants sometimes make? Why do site rankings sometimes drop precipitously for no apparent reason?

Best of 2008: WordPress Tools and Tips

WebMarketCentral

It may seem a little odd to see an article about the best WordPress-related posts on a Blogger blog, but for various reasons the WordPress platform inspires a sort of geeky passion that Google's blogging platform just doesn't. For example, I've never seen a post about "why your blog shouldn't be on WordPress"—though Dharmesh Shah vilified BlogSpot.com with such a piece. Bummer.

Best of 2008: Social Media Optimization, Part 5

WebMarketCentral

Discover the answers to these questions and others here in the penultimate list of the best posts on social media marketing from the past year. How can you make a big splash in social media without a huge budget? Use Facebook fan pages to help with SEO? Attract lots of targeted Twitter followers in a short time? Turn your social media contacts into leads, and ultimately customers?

Best of 2008: Web & SEO Copywriting

WebMarketCentral

Here are some tools, tips and guidance for crafting more effective and compelling web copy, from among the best articles and blog posts on web and SEO copywriting from last year. The best way to cultivate that skill, next to writing for 3 hours a day, is to read. There you have it, the best writing on writing from 2008. Try the opposite, though. dare ya.

Best of 2009 (So Far): Cool Web Tools, Part 1

WebMarketCentral

Find them all and others here in the first set of the best cool web tools for 2009. Looking for a slick tool to easily build branded widgets? How about a social media browser that integrates social search and sharing across multiple sites? Maybe a cool application for online project management? sophisticated yet free analytical tool for optimizing your CRM implementation? And it's free.

Best of 2009 (So Far): SEO Guidance, Part 1

WebMarketCentral

Find the answers to these questions and others here in the first set of the best blog posts and articles on search engine optimization (SEO) from 2009 (so far). Dirty SEO tricks you should avoid by iMedia Connection Rich Cherecwich delves into the details of two "gray hat" SEO practices that are best avoided: link buying and domain buying. Which SEO tactics should you avoid?

Best of 2008: Random but Interesting, Part 2

WebMarketCentral

Looking for some off-the-beaten-trail ideas for driving more site traffic? Getting more out of those expensive marketing conferences? Doing a better job of training employees and qualifying leads? Meeting the biggest challenges in b2b marketing head-on? Then you're in the right place! Networking, gaining knowledge and gathering material for blog content are just a few of his recommendations.

Best of 2009 (So Far): Blogging for Business, Part 1

WebMarketCentral

Discover the answers to these questions and others here in the first set of the best posts about business blogging so far this year. How To Find The Best Free Image/Photo/Graphics Downloads For Your Blog Posts by Smackdown! How can you attract more traffic to your blog? Generate more comments? Increase the effectiveness of guest-posting opportunities? Crank out posts more quickly?

Best of 2009 (So Far): Social Media Marketing, Part 1

WebMarketCentral

Welcome to the first best-of-2009 (so far) compilation. This year will feature expanded, finer-grain categories (such as separate best-ofs for Twitter- and Facebook-related posts) and some renamed categories ("social media marketing" will replace "social media optimization" which in turn replaced a varied basket of terms before it). Social media continues its rapid growth"—check.

Best of 2008: Cool Web Tools, Part 2

WebMarketCentral

A low-cost web analytics package with features that can't be matched by that free one everybody uses. search engine just for faces. An easy tool for automatically creating music videos. Helpful Firefox plugins and SEO analytics tools. Discover all of these and more here in another set of the coolest web tools. 17 Online Free Web Based Applications That You Probably Would Love To Use!

Best of 2008: SEO Link Building

WebMarketCentral

The blog posts cited here, some of the best of 2008 on the topic of link building, provide guidance on how and where to obtain valuable external links. Unless you are optimizing only for some extremely niche keywords, off-page optimization—building links from other websites to yours—is a critical and significant factor for SEO success. That works sometimes.). The next idea is.read the post!

Best of 2008: Sales & Marketing Copywriting

WebMarketCentral

Then read on—you'll discover these answers and more in the blog posts reviewed here, some of the best of 2008 on writing great sales and marketing copy. Want to know how to write more effective marketing and sales copy? Avoid common grammar and usage mistakes that diminish the impact of your writing? Craft more compelling headlines and ads? Combat dreaded "writer's block"?

Best of 2008: Strategy and Branding, Part 2

WebMarketCentral

Resources for starting a new business, ideas for naming that business, mistakes to avoid, lead generation strategies to embrace, how to apply some of Warren Buffet's wisdom to online marketing efforts.find all of that and more here in this final collection of the best posts on strategy and branding from the past year. What's in A Name? Jivox, xy3). Warren Buffett, Search Marketing Guru?

Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

What are the best examples of organizations using social media for marketing, promotion and interactive PR ? Find those answers and others here in more of the best articles and blog posts about social media marketing from the last year. How can you make more efficient use of social media? How can you optimize your use of social networking tools like Twitter and LinkedIn?

Best of 2008: Email Marketing Tips

WebMarketCentral

Discover the answers to all of these questions plus email marketing strategy, tips and interesting statistics in these blog posts and articles, some of the best from the last 12 months on the topic of email marketing. How can you increase open rates for your email newsletters? Which common email marketing mistakes should you make sure to avoid? SEO is #2. Add alt text for all images?

Best of 2008: Interactive PR, Part 1

WebMarketCentral

The articles and blog posts below—some of the best of 2008 on interactive PR, or "PR 2.0" as some refer to it—provide outstanding guidance on using social media tools like LinkedIn, Twitter, Facebook, blogs and social media newsrooms to maximize the impact and SEO benefits of online PR activities, as well as measuring your success. Online PR - Is there any value beyond the links? tags: PR 2.0,

Best of 2008: SEO Keyword Tips & Tools

WebMarketCentral

The posts below, some of the best of 2008 on the topic of keyword research for SEO, provide guidance and reviews of efficacious tools to help throughout the process of generating a comprehensive keyword list; analyzing the competition; and prioritizing keywords to generate maximum ROI from SEO efforts. Advanced Keyword Research Tactics by Bruce Clay, Inc.

Best of 2008: Search Engine Marketing

WebMarketCentral

Discover the answers to all of these quandaries and more below, in some of the best blog posts and articles on search engine marketing from 2008. Is there SEM life beyond AdWords (and if so, where?)? How do you write a killer search ad? What should you look for when hiring a paid search agency? Which metrics are most important for measuring PPC success? and MSN.

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