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Facebook’s widely viewed content: Monday’s Daily Brief

Martech

Facebook launches its “Widely Viewed Content Report”. Last week, Facebook published the first edition of its “ Widely Viewed Content Report ,” a quarterly report that provides statistics on the content users are viewing in their News Feeds. of all content views on Facebook. Read more here. Quote of the day.

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What to do if customers aren’t receiving your confirmation emails

Martech

A sample email. Facebook message. Dig deeper: Email marketing strategy: A marketer’s guide Conclusion Contacting your customers is getting increasingly difficult — because of technology barriers and the proliferation of new communication channels. Remember to focus on the benefit to the recipient. The only solution is to dig in.

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Content Marketing Seen As Important But Brands Slow To Act [Survey]

Marketing Insider Group

The report covers the importance of content marketing, the maturity of content marketing strategy, the main objectives and barriers of content marketing and also the tactics used the most. While the report costs $400, Econsultancy and Outbrain are offering this sample content marketing survey report at no charge.

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How COVID-19 Could Shift Holiday Shopping Behaviors This Year [New Data]

Hubspot

Because we (unfortunately) can't predict the future, we decided to survey a sample of nearly 300 general consumers about their holiday shopping plans. For example, if you already promote your brand with a Facebook Business Page or Instagram Business profile , you could highlight and sell a few of your most popular products in a Facebook Shop.

eCommerce 101
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9 Brands That Thrive Without a Traditional Marketing Budget

Hubspot

Today, you’ll find more traditional marketing channels available to Zara’s fans (think Instagram, Pinterest, and Facebook). Another way to “eliminate the barriers between the brand and its customers and an invitation to step in and sample,” says Chambers. What barriers can you eliminate between your brand and its customers?

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How HubSpot's Report-Based Acquisition Campaign Hit 150% of Our Lead Goal in 30 Days

Hubspot

At the very least, it was a motion that our audience was familiar with, which meant there was less of a barrier to show the value. For example, on a sample article page, we noticed the conversion rate was about 5%. We saw our 2019 Instagram Engagement Report and a 2020 Social Media Report successfully attract new audiences.

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Mautic Offers Free, Open Source Marketing Automation

Customer Experience Matrix

Or perhaps people felt that the real barriers to adoption were lack of time and skills, so even a free product would not unlock a large new segment of customers. It apparently could have imported more social data if I had connected with my own Facebook, Twitter, or LinkedIn accounts. Content building was more impressive.