Webbiquity

OCTOBER 4, 2013

If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic. Google Analytics is used on more than half of all websites. Partner websites (e.g., Trade show and event websites. All of them!

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

OCTOBER 4, 2013

If your responsibilities including managing and optimizing website results for a small to midsized organization, chances are you’re using Google Analytics to track website traffic. Google Analytics is used on more than half of all websites. Partner websites (e.g., Trade show and event websites. All of them!

Marketing Websites 100

Marketing Websites Marketing Analytics Tools Work Management Marketing Management 100

Webbiquity

JUNE 21, 2010

Blogging provides business executives and marketers with opportunities beyond and distinct from a typical company website. Because they are less formal, more interactive, and focused on industry issues—as opposed to just the company’s offerings—they provide a forum that is viewed much differently by readers than a vendor website.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Webbiquity

JUNE 30, 2010

increasing a firm’s credibility and visibility in search), developing a blog isn’t the right move for every organization. What separates blogs from other forms of writing (white papers, articles, e-books, etc.) Share this on LinkedIn. Though blogging provides significant business benefits (e.g. Social skills.

Business Blogging 100

Business Blogging Business Blogger Digg 100

Webbiquity

FEBRUARY 14, 2010

And search engines love social media, which helps expose that rant to anyone searching for the company’s name. Use the domain to build a professional website (e.g., Make sure the Management Team page on your company website is optimized for your name. This Time, It’s Personal.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Webbiquity

JUNE 14, 2016

Among global business leaders, 85% prefer text-based articles (vs. It scans your text for proper use of more than 250 advanced grammar rules, spanning everything from subject-verb agreement to article use to modifier placement; checks for contextual spelling errors (e.g., 5% for video) for helping to make business decisions.

Tools 100

Tools Lead Scoring Lead Ranking Best Practices 100

Webbiquity

JANUARY 26, 2021

The idea was to extend search engine optimization (SEO) more broadly. SEO was (and is) about being found at the top of search results. Using article marketing, reputation management, or social bookmarking for SEO stopped working years ago. This blog introduced the concept of web presence optimization (WPO) back in 2010.

Paid Content 363

Paid Content Marketing AI Optimization Microsite 363

Webbiquity

JULY 5, 2022

Some of the most popular include social media platforms, email marketing systems, and search engine optimization (SEO) apps. Here are some free tools that can save you time and money: Google Docs is a must-have tool for all content creators to write articles of any length and add tables, images, and videos.

Promotion 335

Promotion Spending Marketing Budget Tactics 335

Webbiquity

APRIL 27, 2017

Producers of a wide array of products—from vehicles to machine tools to jet engines to officer copiers—now have access to the kind of user and usage data that, not long ago, only SaaS software developers could capture. Includes searchable knowledgebase of articles and documents. Google Review Count: 344. Google Review Count: 168.

Marketing Automation Services 214

Marketing Automation Services Work Management Marketing Management Ideal Customer Profiles 214

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Webbiquity

AUGUST 4, 2015

More and more consumers are now using social media and review websites to make all kinds of purchasing decisions. In this article, I will be going over one of the biggest kept secrets of this year when it comes to managing your reputation online. What Search Engines Are Looking For? 2) Social Proof.

Work Management 100

Work Management Marketing Management SEO Domain 100

Webbiquity

APRIL 14, 2014

What do 40% of B2B buyers say about LinkedIn, that only 19% say about Twitter? What do only 48% of searches result in? Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. 7 SEO and Search Stats.

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

MARCH 26, 2012

Oh well, whatever you call the discipline of maximizing a company’s online visibility in a world where search is much more than Google-Yahoo-Bing and where web presence is much more than a corporate website, here are 18 of the best blog posts and articles from the past year on how to do it well. by Search Engine Land.

Optimization 100

Optimization Tips Work Management Lead Ranking 100

Webbiquity

JANUARY 19, 2011

But fundamentally, 1) there are now far more online venues than just your website or blog where you and/or your company be found (social media pages and profiles, articles, videos, etc.), How to use search to shield your brand from negativity by iMedia Connection. Why B2B Marketers Should Leverage Flickr by Search Engine Land.

Paid Content 100

Paid Content Optimization Paid Search Agency Tips 100

Webbiquity

JANUARY 10, 2010

Traditional ROI measures fail to take into account the search value of social media engagement, as well as the value of the customer service and product enhancements that social listening and interaction can provide. Video search 101: Marketing and optimization by iMedia Connection.

Social Media 100

Social Media Marketing Budget Social Marketing Paid Search Agency 100

Webbiquity

OCTOBER 29, 2012

Of course that means it’s imperative to produce relevant, compelling, optimized content for your company’s website and blog, but online visibility goes beyond that. For example, a news release may be written, search-optimized and then distributed through wire service like Marketwire or PRWeb. How many conversions?

Paid Content 100

Paid Content Optimization SEM Microsite 100

Webbiquity

NOVEMBER 14, 2011

Search engine optimization (SEO) is a key component in designing and developing an effective website , as well as the core of web presence optimization (WPO). 4 Reasons Why SEO is Underfunded by Search Engine Watch Noting that “Google has confirmed that CPC costs are trending above inflation year over year.

SEO 100

SEO Cost Per Click Tips Best Practices 100

Webbiquity

JULY 14, 2010

Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle. Find out here in some of the best blog posts and articles about SEO link building of 2010 so far.

Link Building 100

Link Building SEO Ad Building Tools 100

Webbiquity

JULY 26, 2010

Add WordStream’s Advanced Keyword Tools to Your Website for free , June 8, 2010. Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? June 7, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

JANUARY 17, 2011

According to MarketingSherpa research, marketers working in social media report an average 27% conversion rate for organic search traffic, while those not using social media reported a 17% rate. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? by Social Media Today. Facebook reaches 57% of the U.S.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

JANUARY 19, 2012

gShift enables marketers or agencies to track unlimited websites, web pages, social media accounts, external pages (e.g. The software doesn’t provide a way to automatically segregate branded from unbranded search keywords (which would be nice), but this can be set up manually using “Campaigns.”

Marketing Management 100

Marketing Management Paid Content Software Optimization 100

Webbiquity

AUGUST 28, 2012

However, as the posts and articles highlighted below show, plenty of questions remain, such as how much should we budget for social media? How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. ” Social Media Jobs Salary Guide by Onward Search. ” Social Media Jobs Salary Guide by Onward Search.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Webbiquity

OCTOBER 5, 2010

New Data on Twitter Usage Can Strengthen Your Twitter Outreach by Search Engine Guide. How to Monitor Your Brand Using Twitter Search by Pamorama. The always insightful Pam Dyer embeds and summarizes a video from John Hayden demonstrating how to create saved searches (for your brand, competitors, industry terms, etc.)

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

SEPTEMBER 15, 2010

Want to show the world how social you are with a cool widget on your website or blog? How about a real-time search tool to see what’s being said about your company or any topic of interest right now? You can narrow search results to a specific timeframe and sort by date or source. Social Website Analyzer.

Social Media 100

Social Media Budget Programs Tools Media 100

Webbiquity

FEBRUARY 13, 2017

Standard web analytics tools provide only a very narrow view of social media activity: clicks through to your brand website. Monitor the things you care about online—follow your social networks, be alerted to breaking news, or read articles on just the topics that interest you. Showcase reviews: RazorSocial (Tips). 2) Netvibes.

Marketing Automation Services 270

Marketing Automation Services Social Media Enterprise Management Budget Programs 270

Webbiquity

FEBRUARY 21, 2017

The 20+ tools showcased here enable you to automatically find, source, search, store, organize, annotate, and/or share content from a wide range of publishers and social sources. Alternatively, you can use the integrated search to add content by simply drag and dropping. 1) Storify. Store and repurpose content for later reposting.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Webbiquity

APRIL 25, 2019

Growing your website traffic organically requires a carefully crafted content marketing strategy and solid search engine optimization (SEO). They favor organic results over paid search ads. Organic Search. To rank well in organic search, longer and more detailed content is generally better. Mobile Search.

Paid Content 252

Paid Content Advertising Benchmark Paid Search Agency Work Management 252

Webbiquity

NOVEMBER 12, 2013

97% of all consumers search for local businesses online. (An 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. marketers have obtained at least one new customer through LinkedIn. eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

FEBRUARY 23, 2017

WordPress is far and away the most popular content management system (CMS) for websites. It runs between 25% and 28% of all websites, and nearly 60% of all sites built using any sort of CMS platform. Make it easy for your readers to join your email list, share your articles and optimize with analytics. 1) Publicize.

CMS Development 239

CMS Development Best Practices Sample Marketing Automation Services 239

Webbiquity

NOVEMBER 12, 2013

97% of all consumers search for local businesses online. (An 7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. marketers have obtained at least one new customer through LinkedIn. eMarketer ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

AUGUST 5, 2013

State of Search ). Facebook, Twitter and Google+ are the most popular social networks with search engine marketers. The second-most popular tier includes YouTube, blogging and LinkedIn. 64% use LinkedIn on a regular basis, while 55% say the same for Facebook. State of Search ). State of Search ).

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100

Webbiquity

FEBRUARY 24, 2015

Search engine algorithms are constantly being updated. What needs to be done to recover from search engine penalties? Infographic: Search Ranking Made Simple by Sword and the Script. Google image search only gets a half a percent of Google’s overall traffic. Image credit: Stone Temple Consulting.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100

Webbiquity

JUNE 4, 2012

Search engine optimization (SEO). Blogs are naturally great for search because they enable a company to rank for a much higher number of keywords, they can organically attract diverse high-quality links, and blog posts are far more likely to be shared in social media than standard website content. Fresh content.

Ad Frequency 100

Ad Frequency Trade Show Lead Scoring Lead Ranking 100

Webbiquity

JANUARY 26, 2011

Ranking well in organic search results becomes more imperative every day, particularly in the B2B world. 93% of these decision makers use search to begin the buying process. How can PDF content be optimized for search? Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint.

SEO 100

SEO Resources Tips Best Practices 100

Webbiquity

SEPTEMBER 8, 2010

Data junkies, stats addicts, web trivia buffs rejoice — here are a deluge of social media, search and other marketing research facts and figures from 50 articles and blog posts published so far in 2010. What percentage of web searches stop after page one of the results? How many journalists also maintain blogs?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Webbiquity

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Links to media coverage and bylined articles. •

Ad Building 100

Ad Building PR Press B2B Thought Leadership 100

Webbiquity

MARCH 31, 2010

What are the latest trends in search? Because these reports came disproportionately from one source ( MediaPost ), the articles and blog posts presented here are categorized by source. Searchers Using Longer Queries in 2009 by Small Business Search Marketing. Single-word search queries declined from 24.5% of all searches.

Paid Content 100

Paid Content Social Media Research Social Marketing 100