DivvyHQ

MARCH 15, 2022

Sure, getting a mention, a link or even one of your articles published on Forbes or Business Insider might be be highly beneficial for your company, but it's also expensive. If you're looking for less expensive ways to scale your content promotion, look no further than native advertising.

Promotion 92

Promotion Advertisements Advertising Content 92

Content Marketing Institute

FEBRUARY 5, 2018

The same old content promotion tactics don’t work anymore. With organic reach rapidly declining on social media, you need new ways to effectively promote blog content without paying for it. It’s no secret reaching people with content (organically) on Facebook is tough. Most content consumed on Facebook is video.

Social Media 167

Social Media Promotion Media Content 167

Marketing Insider Group

OCTOBER 18, 2023

Then, you should work with your marketing team on adding more journalistic content to your mix. Buyers are turning away from salesy ads and overtly promotional media and gravitating toward content that is educational and informative. You’ll attract better clients with journalistic content.

Top of Funnel 279

Top of Funnel Tips Content High Quality Lead 279

Marketing Insider Group

MARCH 11, 2024

Video content is like the air we breathe – it’s everywhere, and there’s no escaping it. It’s time to embrace the chaos and create video content that leaves a lasting impression. It’s time to embrace the chaos and create video content that leaves a lasting impression. Each video is more than just a play button.

Fulfillment 235

Fulfillment Video Marketing Content CTR 235

Hinge Marketing

FEBRUARY 27, 2020

“How can I use research as marketing content?” With so few companies taking advantage, primary research can be the secret weapon in your content strategy. With so few companies taking advantage, primary research can be the secret weapon in your content strategy. ” I’m glad you asked. Social Media.

Distribution 118

Distribution Promotion Research Webinar Metrics 118

Optinmonster

DECEMBER 28, 2023

That’s the art of cross-promotion – a strategy as old as marketing itself, yet constantly evolving. Cross-promotion marketing happens around us all the time. It’s that McDonald’s Happy Meal promoting the latest blockbuster hit. Monster, Skittles, Toyota, and NASCAR are all promoting themselves simultaneously.

Promotion 73

Promotion Cross-Selling Bundling Advertising Agencies 73

Optinmonster

MAY 11, 2023

Wondering how to promote your website for free? There are many ways to promote your website for free. In this article, we’ll go over 15 free website promotion ideas you can start using today. But what is content marketing? The nice thing about content marketing is that it can be very cost-effective.

Paid Content 78

Paid Content Promotion Marketing Websites Webinar Metrics 78

Martech

FEBRUARY 20, 2024

B2B content marketing is an indispensable strategy for businesses looking to establish their brand, engage their target audience, and drive conversions. What is B2B content marketing? B2B content marketing is the creation and distribution of content, in all its forms, related to your business and relevant to customers.

Marketing AI 128

Marketing AI B2B Marketing B2B Thought Leadership Content Marketing 128

PureB2B

OCTOBER 20, 2023

In this article, we will explore how display advertising can be a valuable and powerful tool in your event promotion arsenal and increase audience engagement.

Display 62

Display Promotion Advertisements Advertising 62

KoMarketing Associates

FEBRUARY 16, 2017

Here’s what the digital content landscape looks like now: While marketers can still get their messages out with these channels, the competition for customer attention is fiercer than ever. million pieces of content on Facebook every minute of every day. You will have to raise your CPC when running more “niche” content.

Promotion 120

Promotion CPC Cost Per Click Top of Funnel 120

Content Marketing Institute

AUGUST 25, 2020

Social media can do so much for brands – distribute original content, promote content, grow communities, provide referral traffic, etc. Here are five tips from the five most popular CMI articles on the topic. But you can’t do it all.

Social Media 129

Social Media Media Distribution Communities 129

Webbiquity

APRIL 26, 2022

Whether you want to DIY or seek professional help, here are six paths to ending up with better content for your website, blog, or other digital platforms. High-quality written content isn’t cheap. But then again, low-quality content is worthless. That said, not everyone has the ambition or patience to write well.

Copywriting 361

Copywriting Budget Programs Content High Quality Lead 361

Adobe Experience Cloud Blog

SEPTEMBER 6, 2018

Content marketers have so many questions and hesitations during their day. All of these questions and more are on a content marketing professional’s mind every day. SEMrush has analyzed more than 6,000 articles using the SEO Writing Assistant tool to determine the preferences of content gurus. Is this blog long enough?

SEO 133

SEO Content Marketing SERP Case Studies 133

SmartBrief - Marketing

JUNE 12, 2023

While these articles tend to be non-promotional in character, they enable authors to display their expertise, thereby building their credibility and authority. By contributing guest articles, you demonstrate that you are on the cutting edge of your industry and cultivate trust with customers.

Tips 52

Tips PR Guidelines Loyalty 52

Optinmonster

JULY 16, 2021

Are you looking for the best promotional email examples that you can use for your own business? Whether you need a promotional email template or you just need a bit of inspiration, you’re in the right place. 9 promotional email examples. How to write a promotional email. What Is a Promotional Email?

Promotion 139

Promotion Examples Landing Pages Click Rate 139

Marketing Insider Group

MARCH 13, 2023

In spirit of 2023’s Oscar Awards, we’re naming 10 small businesses that we believe deserve recognition for the best content marketing. Every great business owner knows that committing to the best content marketing practices can take your profits to the next level. But what exactly are the best content marketing practices?

Marketing Budget 227

Marketing Budget Work Management Marketing Management Marketing Budget Creation 227

SmartBrief - Marketing

AUGUST 7, 2023

We’re all set to take a fascinating trip into the swirling, dynamic world of promotional emails. Promotional emails could be dismissed as just another piece in the massive jigsaw puzzle of digital content, right? Strike a balance between science and art Curating a powerful promotional email resembles a science project.

Promotion 52

Promotion Jigsaw Webinar Metrics CAN-SPAM 52

Marketing Insider Group

MAY 4, 2021

Creating and publishing content are only the beginning. That’s the process of content amplification, and there are many ways to achieve it. It’s not just one strategy; it’s a combination of many channels and tactics, all of which you can seamlessly carry out with content amplification tools. Quick Takeaways.

Paid Content 276

Paid Content Tools Paid Search Agency Content 276

Marketing Insider Group

JULY 25, 2023

Promoting your business is a neverending battle for supremacy in the market. With the rise of ChatGPT, tons of AI content writing tools sprung up overnight. So, which AI content writing tools are worth checking out for your marketing? Jasper, Rytr, and INK are good choices for long-form articles, while Copy.ai

Marketing AI 189

Marketing AI Budget Programs Tools Copywriting 189

Launch Marketing

DECEMBER 6, 2023

To help put this past year into perspective from a marketing standpoint, we have put together a list of our top B2B marketing content and resources from 2023, focusing on strategies and emerging trends. We hope this content will help you make 2024 your best year yet. But it is difficult to create a webinar that gets it right.

Resources 136

Resources B2B Marketing Planning B2B 136

Biznology

OCTOBER 11, 2017

Here’s an easy way to round out your content marketing strategy with videos that that increase engagement at lots of different spots on the customer journey map. Convert articles and blog posts to video. Beef up your video content. Your blog reflects your content marketing strategy—right down to the keywords.

Top of Funnel 112

Top of Funnel Work Management Video Marketing Marketing Management 112

BenchmarkONE

APRIL 1, 2021

We plan out a strategy or initiate some sort of content tactic, and it falls totally flat. A lot of content marketing is taking a shot and seeing what lands. No matter how you deal with content defeat, the feeling of foolishness can be very real. No more content foolery for you! . The Key to Updating Evergreen Content.

Top of Funnel 66

Top of Funnel Content Marketing Planning Lead Scoring 66

Outgrow

DECEMBER 27, 2020

[Infographic] 12 Epic Christmas Promotion Ideas. The Outgrow Marketing Santa is here to help with some of the best Christmas promotion ideas. The Outgrow Marketing Santa is here to help with some of the best Christmas promotion ideas. 6) Christmas Themed User Generated Content. You better watch out. You better not cry.

Promotion 98

Promotion Outgrow Ad Exchange Keywords 98

Leading Results Rambings

OCTOBER 20, 2023

Content marketing has emerged as a powerful force for businesses to connect with their audiences, build brand loyalty, and drive meaningful engagement. Yet, content marketing is far more than just churning out articles or promotional materials.

Content Marketing 98

Content Marketing Content Loyalty Creativity 98

ClearVoice

MARCH 9, 2024

What is Content Distribution? Content distribution is the strategy you apply to publishing, sharing, and promoting your content across multiple platforms and channels to ensure maximum reach and engagement. You want to make sure your content is reaching its intended audience. It’s not enough to hit “Publish.”

Distribution 52

Distribution Paid Content Content Planning 52

Optinmonster

NOVEMBER 27, 2020

Do you want to create a promotional popup in Squarespace to grow your email list? Whether you’re running an online store or blog, you’ll find promotional popups helpful alike for growing your email list, promoting a coupon code, age verification, and more. Why Create a Promotional Popup in Squarespace. Let’s begin.

Promotion 92

Promotion Trigger Marketing Template Intent 92

Contently

JUNE 29, 2017

Welcome to a special Fourth of July edition of Ask a Content Strategist, where I finally answer the question: What’s the ROI of wearing an American Flag romper all weekend in the Hamptons? So, how do you—or others—use article content to influence leads in the B2B process? I’ve lightly edited our exchange.

Top of Funnel 134

Top of Funnel Lead Ranking Lead Scoring Multi-Touch Attribution 134

Scoop.it

DECEMBER 28, 2023

Content marketing is, without a doubt, one of the best ways to achieve this goal. So, how do you use content marketing to boost conversions? From curating content to appeal to specific segments of your audience to using it to inspire more purchases, here are the eight ways ecommerce content marketing influences conversion rates.

Conversion Rate 107

Conversion Rate eCommerce Top of Funnel Conversion 107

BenchmarkONE

APRIL 1, 2021

We plan out a strategy or initiate some sort of content tactic, and it falls totally flat. A lot of content marketing is taking a shot and seeing what lands. No matter how you deal with content defeat, the feeling of foolishness can be very real. No more content foolery for you! . The Key to Updating Evergreen Content.

Top of Funnel 52

Top of Funnel Content Marketing Planning Lead Scoring 52

BenchmarkONE

APRIL 1, 2021

We plan out a strategy or initiate some sort of content tactic, and it falls totally flat. A lot of content marketing is taking a shot and seeing what lands. No matter how you deal with content defeat, the feeling of foolishness can be very real. No more content foolery for you! . The Key to Updating Evergreen Content.

Top of Funnel 52

Top of Funnel Content Marketing Planning Lead Scoring 52

Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. With that in mind, here are seven ways you can do more with your content, with fewer resources, in any economy.

Top of Funnel 155

Top of Funnel Budget Programs Content Marketing Marketing Management 155

nDash

JULY 30, 2020

So many marketers forego a true B2B content promotion strategy in favor of a “if you build it, they will come” approach. You’ve been told that great content is the key to differentiating your brand. B2B Content Promotion vs. Content Shock. The world of content marketing isn’t strictly a meritocracy.

Paid Content 52

Paid Content Promotion B2B Content 52

Trade Press Services

MARCH 4, 2024

Whether your goal is to acquire leads, boost sales, or increase conversions, content is vital to moving people through the buyer’s journey. From bylined articles to informational videos, content helps prospects learn about brands and gather information about their products and services.

Top of Funnel 80

Top of Funnel Trends B2B Thought Leadership Buyer Personas 80

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. But generative AI hits differently and closer to home.

Marketing AI 119

Marketing AI Content Marketing Planning Ethics 119

BOP Design

SEPTEMBER 4, 2019

For many organizations, a lot of resources are poured into ideating and creating B2B content marketing pieces such as blog posts, articles, guides, whitepapers, brochures, videos, etc. However, many organizations fail to properly promote the content once it is created. Read more: B2B content marketing simplified.

Promotion 56

Promotion Tips B2B B2B Thought Leadership 56

Salesforce Marketing Cloud

NOVEMBER 17, 2023

One way to find out is by tracking your Net Promoter Score (NPS). Table of contents What is a Net Promoter Score? How to calculate Net Promoter Score Why is Net Promoter Score important? Where does Net Promoter Score fall short? How to improve your Net Promoter Score What is a good Net Promoter Score?

Lead Scoring 59

Lead Scoring Lead Ranking Promotion Word of Mouth 59

SmartBug Media

MAY 20, 2020

Then promoting your webinar is absolutely essential. With all the time and work that goes into contacting potential speakers, setting up logistics, and creating content, it only makes sense to do everything you can to show off the final product. Luckily, there are many ways to promote your webinars before, during, and after the events.

Webinar Metrics 111

Webinar Metrics Promotion Co-Registration Trade Show 111