Sprout Social

NOVEMBER 17, 2021

With social distancing continuing as the norm, an increasing number of businesses are using YouTube Live to host events, workshops, Q&A sessions and more. In 2020, 70% of people used YouTube to watch online replacements of live events. What is YouTube Live? What are the benefits of YouTube Live? What is YouTube Live?

Youtube 128

Youtube Privacy Video Marketing Click Rate 128

Webbiquity

AUGUST 4, 2020

Presenting results of original research is often a strong draw. A third important element is your presenters. If not—consider co-presenting with an outside expert, industry analyst, or customer (for lower-half-of-the-funnel webinars). Several elements determine the success of your webinars. Is your information unique?

Webcast 363

Webcast Webinar Metrics Marketing Automation Services Enterprise Management 363

Zoominfo

OCTOBER 5, 2021

While this is partially a result of Google’s ownership of YouTube, it’s also due to the sheer amount of video content being published these days. Now, in cases where they once turned to Google for answers, people now choose to turn to YouTube to find answers in video format. Featured Video: How I Collect (And Organize) Testimonials.

Youtube 100

Youtube Advertising Channels Work Management Marketing Management 100

ConvertKit

OCTOBER 30, 2020

Why YouTube video promotion is so important. Step #1: Optimize and promote your YouTube videos. Step #2: Promote your YouTube channel. Step #3: Promote your channel outside of YouTube. Fortunately, there are still plenty of ways to promote your YouTube videos and grow your audience without spending a fortune.

Youtube 145

Youtube Promotion Spending Video Marketing 145

Webbiquity

AUGUST 18, 2020

The ability to present slides, stream video, collaborate on a whiteboard, and chat with the group or individual members are now just table stakes. The platform is mobile-friendly, enables you to produce webinars, and provides detailed attendee analytics. Image credit: Teooh. Pricing: contact vendor. Total reviews: 156.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Marketing Insider Group

APRIL 22, 2021

Lead nurturing, understanding the journey, developing presentations, connecting with leads, and more – these sales tools for startups meet every need. Use Modus to onboard and train sales reps with relevant content, presentations, product information, and buyer data. Data and Analytics Tools for Startups. Google Analytics.

Startups 363

Startups Marketing Budget Budget Programs Tools 363

Marketing Insider Group

MAY 10, 2023

A competent agency has marketing experience, strategic plans, research and analytics tools, a robust team, and an impressive portfolio. Marketing Experience Maybe this should be a no-brainer, but it’s surprising how many videos on YouTube are telling people how to start a digital marketing agency as a get-rich-quick scheme.

Marketing Agencies 2 262

Marketing Agencies 2 Paid Search Agency Advertising Agencies Ad Agencies 262

Sprout Social

MARCH 16, 2022

Sprout’s Premium Analytics give you a full, 360-degree view of how your videos—paid and organic—perform on social. Request a demo to try Sprout’s Premium Analytics tools and see how they can enhance your strategy. Dig into how sound on vs. sound off video plays compare using Sprout Social’s Premium Analytics tools. Card clicks.

Video Marketing 121

Video Marketing Youtube Click Rate Allocation 121

Marketing Insider Group

JANUARY 24, 2022

Their YouTube videos are organized by topic playlists, making it super easy for people to find the content they need. The Ahrefs YouTube channel has become a go-to resource for SEO professionals. Case studies give B2B companies a unique opportunity to present data-driven information while also telling a relatable story.

Paid Search Agency 324

Paid Search Agency Content Marketing Companies Case Study 324

Webbiquity

FEBRUARY 28, 2023

Personalization: By leveraging data and analytics, B2B companies can use AI and ML to deliver a more personalized shopping experience to clients, including personalized product recommendations and promotions. Make sure to ask the right questions to find out how to design, for example, the most compelling YouTube Ads for your audience.

eCommerce 274

eCommerce Marketing AI B2B Marketing Trends 274

Marketing Insider Group

OCTOBER 17, 2023

Quick Takeaways Major search engines dominate web traffic, with Google, YouTube, and Bing accounting for 70.6% Understanding your website’s strengths and weaknesses is foundational, with tools like Google Analytics offering insights into traffic-driving keywords and areas for improvement. of all website traffic.

Analysis 254

Analysis SEO Lead Scoring Lead Ranking 254

Content Marketing Institute

NOVEMBER 21, 2018

She gets her news and entertainment from YouTube. While younger generations account for a lot of views, YouTube is ubiquitous across the generations, attracting 1.9 Tim Schmoyer, CEO of Video Creators, offered some insight in his recent Content Marketing World presentation, How to Develop a Loyal YouTube Audience.

Youtube 92

Youtube Ad Building Loyalty Communities 92

Vidyard

JULY 28, 2021

When you’re presenting a piece of content, you always want to include a compelling CTA that drives the next step. How to Use Video CTAs on YouTube 4. Know Who’s Clicking with Action Analytics What’s a Video Call to Action, Anyway? Here’s an example you’ve probably seen (or heard) before on YouTube: “Subscribe and ring that bell!”

Video Marketing 160

Video Marketing Top of Funnel Banners Marketing Automation Services 160

Webbiquity

MARCH 31, 2022

Make sure that your brand has a presence on social media platforms like Facebook, Twitter, Instagram, and YouTube as well as video sharing sites so businesses can find you when they conduct voice searches through those channels, too. Predictive analytics are changing the B2B marketing landscape and for good reasons.

Marketing Budget 291

Marketing Budget Enterprise Management Sales Management Work Management 291

FunnelEnvy

DECEMBER 11, 2023

After its 2005 launch, YouTube was the dominant video platform until TikTok’s meteoric rise in US popularity from 2018 to the present. What Platform is the Best for B2B Videos – TikTok or YouTube? YouTube Shorts: As an extension of YouTube, Shorts allows you to leverage the platform’s vast audience.

B2B Marketing 62

B2B Marketing Video Marketing Effectiveness Buyer Personas 62

QuanticMind

SEPTEMBER 29, 2023

TikTok Launches First-Party Measurement for Advertisers [:01] TikTok’s new Attribution Analytics is meant to help marketers understand the bottom line impact of TikTok advertising. The feature will fully launch as part of a new Google Ads experience in 2024. eMarketer has projected that influencer marketing will grow 3.5

Paid Content 77

Paid Content Paid Search Agency Emarketing Advertising Agencies 77

Vidyard

MARCH 22, 2016

Marketers are presented with a tricky challenge: a lot of internet browsers just don’t see ads anymore. For the last decade, the social option has lived almost exclusively in the land of YouTube, but since last year, Facebook has officially become a player in the video field. However, producing videos is only one part of the equation.

Paid Content 50

Paid Content Youtube Paid Search Agency Facebook 50

Navigate the Channel

JANUARY 8, 2024

SEO and SEM, data analytics, cross-channel consistency and user experience. Leveraging data and analytics can help businesses understand customer behavior, track micro-moments and refine marketing strategies accordingly. When customers and prospects look up, you’d better be there. How does that work exactly?

Trends 123

Trends Marketing & Strategy Marketing Strategy Paid Search Agency 123

Binary Demand

FEBRUARY 26, 2024

Applications range from predictive analytics to automated lead scoring. Predictive Analytics: Shaping the Future AI’s mastery in predicting outcomes through data analysis is called predictive analytics. Brands like Google leverage this personalization to showcase ads across various websites, apps, and platforms like YouTube.

Demand Generation Agencies 98

Demand Generation Agencies Marketing AI Demand Generation Demand 98

Brandpoint

JANUARY 23, 2020

We had the opportunity to ask Loïc a few questions about his career and the session he’s presenting on Feb. 5 at the Social Media Strategies Summit , “Beyond KPIs: Measuring Success on Social Media, Learning from Your Analytics and Reaching Your Social Media Goals.”

Social Media 77

Social Media Media Analytics Communities 77

ScanmarQED

FEBRUARY 27, 2024

Tech giants like Google, Apple and Facebook have made significant changes in response to privacy concerns, affecting the way advertisers track and target users across devices and presenting roadblocks for MTA with obtaining complete and accurate consumer journey data. On Thursday, they click on a YouTube ad, but they don’t make a purchase.

Multi-Touch Attribution 59

Multi-Touch Attribution Lead Ranking Allocation Touchpoints 59

Webbiquity

JANUARY 20, 2021

In addition to the data a business uses directly, companies are also responsible for their marketing/analytical tools. Being legally bound for the way Google Analytics, for example, uses consumer data is nothing if not stressful. The streaming service’s movie recommendations are based and even presented in light of past activity.

Privacy 268

Privacy Personalization Planning Marketing Management 268

SmartBrief - Marketing

MARCH 17, 2024

The field has matured significantly in the past four years to include real-time polling and analytics. Traditional ad vehicles such as TV and print still often work for pharma and medical brands, but influencers present an exciting new marketing avenue.

Trends 104

Trends Paid Search Agency Planning Peer-to-peer 104

Martech Advisor

FEBRUARY 17, 2020

Over 85% of teens believe they can do anything if there is a YouTube how-to on it means that marketers need to fully utilize the format of video. Video marketing, initially popularized by YouTube, has gone on to dominate most social media platforms, such as Facebook, Snapchat, TikTok, and Instagram.

Marketing AI 144

Marketing AI Video Marketing Planning Youtube 144

Sprout Social

APRIL 25, 2024

It will help you identify goals, audit competitors and build out an ad strategy, wrapping up with a final, presentable strategic overview and rollout plan. YouTube marketing strategy template A lot goes into video marketing on YouTube. Keep your reporting to-dos in order using this social media analytics spreadsheet template.

Social Media 105

Social Media Template Work Management Marketing Management 105

Valasys

MAY 13, 2024

Selection criteria involve considerations like target demographic, competitive landscape, financial resources, content varieties, and analytical social media insights. Platforms encompass Facebook, Twitter, LinkedIn, YouTube, Instagram, TikTok, and Google Business Profile. Conclusion Mastering social media management is crucial.

Social Media 40

Social Media Enterprise Management Advertising Agencies Media 40

Oktopost

JULY 30, 2020

Webinars are lectures, presentations, seminars, or workshops hosted online using digital means. Since face-to-face presentations are out until further notice, the next best solution is to attend and host virtual events, including webinars. Up to 6 presenters displayed simultaneously. Detailed analytics tools .

Webinar Metrics 98

Webinar Metrics Enterprise Management Marketing Management Budget Programs 98

Oktopost

JULY 7, 2021

Eric is CMO at CallMiner , the global leader in conversation analytics that drives business performance improvement powered by artificial intelligence and machine learning. Watch the recording: Want to hear more from renowned marketing leaders? Catch all episodes here. Meet Eric Williamson. And on Spotify.

Account Based Marketing 117

Account Based Marketing ABM Demand Generation Agencies B2B Thought Leadership 117

Hubspot

NOVEMBER 7, 2019

Offering a full media dashboard with scheduling, social listening, and analytics tools, Tailwind also has a few interesting program-specific services. What you get for your money is a full suite of tools, including options that allow you to create and schedule posts, social listening tools, and most of all: analytic data. Image Source.

Budget Programs 100

Budget Programs Social Media Tools Enterprise Management 100

ANNUITAS

APRIL 19, 2022

B2B brands are becoming more and more prevalent in traditionally B2C or peer-to-peer channels like podcasts and YouTube. Plus, getting into these underutilized channels presents a unique opportunity to build authenticity and transparency with your buyers in a more natural, informal environment.

Top of Funnel 130

Top of Funnel Advertising Channels Peer-to-peer Elasticity 130

Valasys

OCTOBER 10, 2022

Search Engines depend upon AI to arrange and present information across phones, PCs and even voice search. Exploring Topics is a platform that analyzes thousands of searches and presents trends even before they become trends with the assistance of their trend-spotting algorithm. How does AI benefit SEO? Exploding Topics.

Lead Ranking 52

Lead Ranking Lead Scoring SEO Tools 52

Single Grain

JANUARY 18, 2024

Having a successful YouTube channel can be incredibly rewarding. However, many creators, particularly those just starting a YouTube channel, struggle with growth, often wondering why their content isn’t getting the traction they desire. Challenge Common Beliefs: Present an idea or opinion that challenges commonly held beliefs.

Youtube 52

Youtube Advertising Channels CTR Storytelling 52

Martech

FEBRUARY 21, 2023

Artificial intelligence promises a bold new future but seems to be flailing in the present. It determines what content gets found and shown to users on Google, YouTube, TikTok, Facebook and more. Right now, Microsoft’s AI-powered Bing and Google’s Bard are more famous for their mistakes than their milestones. Do you use Grammerly?

Marketing AI 113

Marketing AI Training Marketing & Strategy User-Generated Content 113

SmartBug Media

MARCH 18, 2019

YouTube is probably the most mainstream video hosting platform out there. In fact, according to Alexa , YouTube is the second most used site in the world, out-ranked only by Google. Because YouTube is a Google product, this channel provides great SEO benefits to videos that are hosted here. Sharing buttons. Branded embedding.

Paid Content 77

Paid Content Video Marketing Marketing Automation Services Bandwidth 77

Oktopost

SEPTEMBER 13, 2022

There are a number of benefits that financial services can experience by being present on social media, which include: Build trust: Financial services is a relationship-based industry. For example, you can use LinkedIn Analytics to track who your target audience is, where they live, and their interests. Pros: Fast-paced environment.

Social Media 84

Social Media Work Management Marketing Management Service 84

ClearVoice

MARCH 17, 2023

You could make a Slideshare presentation out of them, too, and record a webinar. Analyze Check your website traffic, your social media engagement, your sales, and any analytics you have available. If your company is great at making engaging videos, YouTube could be an excellent channel for you.

Distribution 94

Distribution Webinar Metrics Marketing & Strategy Allocation 94

Binary Demand

FEBRUARY 27, 2024

Applications range from predictive analytics to automated lead scoring. Predictive Analytics: Shaping the Future AI’s mastery in predicting outcomes through data analysis is called predictive analytics. Brands like Google leverage this personalization to showcase ads across various websites, apps, and platforms like YouTube.

Demand Generation Agencies 52

Demand Generation Agencies Marketing AI Demand Generation Demand 52