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The Potential Impact of Gen Z on SEO

Moz

Social media stars might be the first people who come to mind when you think of Gen Z (also affectionately called Zoomers), but this age group is more than just TikTokers and YouTubers. However, Fast Company presents this information in a new light by explaining that they actually have “8-second filters”.

SEO 73
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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. BackType - BackType is a social media analytics company that helps companies measure their social engagement.

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Humans of Marketing: Erik Bowitz

Conductor

The company was a software service that helped people build their resumes. There was a tool and then attached to it was a CMS where we published resume-writing and job-hunting resources. Christine: Are there specific teams that are successfully brought in on utilizing search insights?

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Previously the service started as a blog comment search engine. is a free URL shortening service that provides statistics for the links users share online. An example of this is the Twitter API.

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Leveraging Google Data Studio to Showcase Actionable Marketing Metrics

Circle Studio

Marketers have the challenge of understanding and analyzing this mass of data and then presenting it in a way that will make their team care about and use the metrics to take action. That’s why it’s so important to present your data in a way that captures your audience’s attention, engages them, and is valuable to them. What caused it?

Google 60
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Video Trends: The Top Five B2B Predictions for 2021

Vidyard

Use Video in Company-Wide Strategies—Not Just Marketing 6.1.3 Embrace Analytics 6.2 Watch Thomas’ recent presentation from our Fast Forward virtual event, The $700k Sales Video (and 8 Others I Use Every Day to Source and Close Large Deals). The beauty of that is that you can utilize what you already have: Your employees!

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Programmatic SEO for Ecommerce: Scale Your Online Store Fast

Single Grain

Performance Analytics and Reporting Using tools to track the performance of SEO efforts enables real-time adjustments and data-driven decision-making. Regular analytics and reporting help understand what strategies are working and where improvements are needed.