Exo B2B

MAY 25, 2017

Digital marketing is constantly evolving and social networks and digital levers are multiplying, so it’s more important than ever to consolidate your strategy and equip yourself with the marketing tools that will best suit your needs. Buffer : Buffer is the ideal, easy to use application to share content on your social networks!

Social Networks 40

Social Networks Automation Tools Curation 40

Sprout Social

JUNE 27, 2023

In a world where star ratings can make or break a brand, review analysis is your north star. To conduct review analysis effectively, you need to focus on the right platforms and choose the right review analysis tool. What is review analysis? Why should brands carry out review analysis? Let’s take a closer look.

Ideal Customer Profiles 123

Ideal Customer Profiles Brand Identity Branding Customer Satisfaction 123

CoSchedule

JUNE 29, 2022

LinkedIn differs from other social networking sites as its most prominent use is for professional networking, industry-related conversations, and career-building. According to new proprietary research on the best times to post on social media conducted in mid-2022, the pandemic has changed the best times to post on LinkedIn.

Linkedin 52

Linkedin Analysis Research Best Practices 52

Webbiquity

MAY 9, 2023

What types of tools will be leveraged for execution and analysis? This post provides a guide to creating a plan to achieve your social media marketing goals as well as to figure out what marketing and social media monitoring tools your business will need in the process. What’s the best approach for creating that strategic plan?

Social Media 318

Social Media Social Marketing Planning Tips 318

Marketing Insider Group

JANUARY 24, 2023

82% of people trust social networks social networks to guide purchasing decisions. 86% of women use social media for purchase advice. The return on social media marketing investments have surpassed those of print marketing, and that’s not changing any time soon.

Enterprise Management 200

Enterprise Management Marketing Strategy Marketing & Strategy B2B Marketing 200

Buffer

NOVEMBER 2, 2022

Here’s a question that puzzles most social media users … Why do some of my posts get more views than others? Each social network has a different algorithm. All my third-party analysis is based on some great research conducted by others (which I’ve linked to below). Which begs the question.

Social Networks 97

Social Networks Analysis Impressions Viral Marketing 97

Webbiquity

OCTOBER 22, 2021

Return to Google for competitive analysis. Utilize social media targeting. Every social network has unique demographics, but you’ll find an overlap of your target audience on each. Use tools like Google Keyword Planner and SEMrush to identify variations, popularity, and optimization difficulty.

Work Management 269

Work Management Social Media Marketing Management Promotion 269

Webbiquity

NOVEMBER 23, 2020

An all-in-one SEO analysis and marketing tool with features including keyword rank tracking, SEO/PPC competitive research, website auditing, backlink checking and monitoring, keyword research, and an on-page SEO checker. Metricool unifies the data from your web, social networks, and online ads. SE Ranking.

Marketing Automation Services 254

Marketing Automation Services Marketing Management Long Tail Marketing Paid Content 254

CoSchedule

JULY 1, 2022

The data for this analysis covers the best times to post on Facebook. We believe these time frames—and posting when your audience is active on any social network—are the best times to post any kind of information, including Stories and feed videos. Best Time To Post Facebook Stories. When Is The Best Time To Post On LinkedIn?

Analysis 52

Analysis Facebook Research Best Practices 52

CoSchedule

JULY 11, 2022

The data for this analysis covers the best times to post on Pinterest. We believe these time frames—and posting when your audience is active on any social network—are the best times to post any kind of information, including videos. Best Time To Post Pinterest Videos. How To Know Your Best Times To Post On Pinterest.

Analysis 54

Analysis Research Best Practices Opt-out 54

Sprout Social

JUNE 7, 2023

Analyze feedback data with sentiment analysis to develop targeted content and customized offers that increase customer delight. Social listening involves analyzing conversations on social media and review platforms related to your brand and industry, which you can use to make better decisions.

Work Management 107

Work Management Marketing AI Brand Identity Branding 107

Webbiquity

JANUARY 30, 2018

Briefly, PavaAI uses artificial intelligence and machine learning algorithms to find patterns in GA data that human analysis will likely miss. Klipfolio displays GA data in graphical dashboards, and enables you to integrate that information with a social networks, ad platforms, marketing automation systems, and other data sources.

Marketing Automation Services 226

Marketing Automation Services Analytics Tools Correlation 226

Sprout Social

AUGUST 15, 2023

With trends emerging every day, social networks introducing new additions (hello, Threads!)—not Staying agile seems daunting and finding meaningful insights from non-stop social and online chatter feels akin to finding a needle in a haystack. How do they identify brand mentions for competitive analysis?

Marketing AI 83

Marketing AI Brand Identity Branding Planning 83

Martech

SEPTEMBER 20, 2023

We will do root cause analysis and then understand why it was made, why it [happened] during business hours and then we will get back to you,” Chinnasamy said. Dig deeper: What marketers can do next time a major social network goes down Get MarTech! Business hours? In your inbox. Business email address Subscribe Processing.

Service 105

Service Amazon Social Networks Paid Search Agency 105

Brandwatch Marketing

NOVEMBER 8, 2023

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 98

Social Media Tools Media Lead Scoring 98

Webbiquity

APRIL 30, 2020

Social media marketing. With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. More than 70% of marketers say social media marketing has significantly helped them. Facebook is the largest social network with more than 2.5

Tools 237

Tools Social Media Social Networks Work Management 237

Biznology

JUNE 12, 2018

Registering, populating, maintaining, and updating all your brand and personal social media and social network sites is online reputation management. We build a custom technological framework for the unique search profile discovered in the analysis stage.

Work Management 207

Work Management Marketing Management Process Ideal Customer Profiles 207

Biznology

APRIL 24, 2017

It’s rare for social media marketers not to use organic and paid social media together.( 80% of enterprises say social media is the most important factor in digital marketing success. Social Media Week ). 66% of marketers cite Facebook as their preferred social network. Sprout Social ). Business.com).

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Sprout Social

FEBRUARY 19, 2024

How AI automation benefits businesses AI automation enables companies to automate workflows and get actionable insights through AI tasks like sentiment analysis so they can make tangible changes to drive growth. It also reduces cumbersome, time-consuming tasks such as feedback data analysis by automating them using machine learning.

Marketing AI 99

Marketing AI Work Management Automation Marketing Management 99

Sprout Social

APRIL 16, 2024

What is a social listening query Social listening queries and Boolean search How to create better social listening queries What is a social listening query A social listening query is a set of search parameters a user gives to a social listening tool to gather and analyze consumer data across a variety of social networks.

Keywords 95

Keywords Template Analysis Barriers 95

Biznology

NOVEMBER 16, 2020

Modern call centers include call recordings, call transcripts, and AI-driven call analytics features, such as sentiment analysis. Listen to Customers on Social Networks. To connect with your brand and voice their experiences, many customers rely on social networks. The same applies to your call center.

Work Management 197

Work Management Marketing Management Service Ideal Customer Profiles 197

Exo B2B

JUNE 15, 2017

Nexalogy is a tool for extracting and analyzing data from social networks. Nexalogy doesn’t just provide monitoring (analysis of one or several data sets). The ultimate goal is to succeed on social media and beyond. In this video, learn more about the influence of data mining on marketing. in French).

Analysis 40

Analysis Social Networks Social Media Communities 40

Brandwatch Marketing

JUNE 15, 2022

The key to making the most of social media is listening to what your audience has to say about you, your competitors, and the market in general. Once you have the data you can undertake analysis, and finally, reach social business intelligence ; using all these insights to know your customers better and improve your marketing strategy.

Social Media 144

Social Media Tools Media Lead Scoring 144

Webbiquity

AUGUST 7, 2018

To help perform this analysis and answer these types of questions, marketers can utilize three broad classes of content marketing analytics tools. Social media optimization (SMO) tools: The KnowEm SMO Tool shows you how well-optimized your site content is for social sharing, and helps guide improvements. Web Analytics Tools.

Marketing Analytics Tools 209

Marketing Analytics Tools Class Budget Programs Analytics 209

Martech

APRIL 28, 2023

This article will cover three ways to use generative AI: keyword research, content creation and data analysis. Dig deeper: 5 AI writing assistants in action Using generative AI in data analysis Generative AI models bring in a new era of advanced data visualization. Generative AI is also making social media analysis more efficient.

Marketing AI 116

Marketing AI Paid Search Agency B2B Marketing Lead Ranking 116

Spiralytics

FEBRUARY 7, 2024

For example, if you publish a blog on your website, you may use a social media team to disseminate this content across social networks. Instead, you can automate the process using social media automation software and create workflows to do this automatically.

Social Media 126

Social Media Automation Marketing AI Marketing Automation Services 126

Sprout Social

JUNE 26, 2023

AI customer experience is the use of AI technologies like natural language processing (NLP), text analysis and sentiment analysis to delight customers wherever and however they interact with your brand. Predictive analysis can also be used to stem customer churn by identifying contributing factors based on voice of customer data.

Marketing AI 99

Marketing AI Ideal Customer Profiles Allocation Analysis 99

Brandwatch Marketing

JULY 4, 2022

It displays metrics on recent posts and growth, a monthly analysis, and a history of your posts broken down into year, month, day, and hour. Quintly is a dashboard tool that covers several social networks. Finally, for analysis there is a community tab, showing details about your followers and followings. Squarelovin.

Analytics 90

Analytics Tools Best Practices Tagging 90

Sprout Social

MAY 9, 2023

AI technologies like natural language processing (NLP), machine learning (ML), sentiment analysis and others guide decision-making, so you stay ahead of competitors and are prepared for the challenges of a dynamic marketplace. This allows you to anticipate your customers’ next move and take strategic actions for intended results.

Marketing AI 128

Marketing AI Lead Ranking Paid Search Agency Marketing Management 128

Oktopost

MARCH 26, 2024

An Influenced Opportunity Report is a crucial tool for B2B organizations seeking to understand the tangible impact of their social media efforts on their sales pipeline. This capability is invaluable for businesses aiming to quantify the ROI from their social media campaigns and prove social selling success.

Social Media 62

Social Media B2B Sales Social Networks Forecasting 62

Contently

MAY 7, 2021

But now, you can easily republish thought leadership from your company content hub on your LinkedIn company page, like we did here with a great analysis from our intern Jolie Giacona about how B2B brands can use TikTok. After all, social networks tend to give extra algorithm love to new features so they can increase drive adoption.

Linkedin 144

Linkedin B2B Thought Leadership First-Mover Advantage Paid Search Agency 144

Customer Experience Matrix

APRIL 30, 2019

Some that have recently caught my attention include: Brave , a browser that lets users decide which ads they’ll see and blocks advertisers from seeing behavioral details Anagog , which let mobile apps track behaviors and make predictions while keeping all data on the device ProtonMail , an encrypted email service (it's one of a dozen alternatives in (..)

Privacy Protection 219

Privacy Protection Privacy Eye-Tracking Mobile Advertising 219

Exo B2B

MARCH 6, 2024

Relay your articles on social networks and in your newsletters. Offer in-depth analysis, case studies, practical advice and real-life examples to deliver real value to your readers. Encourage your readers to share your content with their professional network. This is where a customer analysis makes all the difference.

Marketing AI 52

Marketing AI Effectiveness B2B Top of Funnel 52

Cintell

APRIL 30, 2019

A tremendous amount of data is available to analyze through social networking channels that can continually educate and inform you about your buyers. Follow thought leaders in targeted industries and topics on social networks. Social networks work well in the first 70% of the journey we referred to earlier.

Ideal Customer Profiles 181

Ideal Customer Profiles Buyer Personas Social Networks Curation 181

Webbiquity

MARCH 13, 2019

I did a website analysis and custom demonstration for a local IT recruiting company recently. They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. Social Media Marketing is A Loss Leader Activity. By Peter Caputa.

Social Media 208

Social Media Search Marketing Social Marketing Optimization 208

Sprout Social

MARCH 28, 2024

With over a billion members in 200+ countries and territories worldwide, LinkedIn is one of the most popular social networks for brands looking to reach a professional audience. But with millions of posts flooding users’ feeds daily, how do you make sure your content gets noticed? Hashtags may be the answer.

Linkedin 96

Linkedin Analytics Work Management Marketing Management 96

Hubspot

JUNE 14, 2012

But how much does all that contribute to the strength of Twitter as a social network ? Where's the qualitative analysis? Or does the quantitative analysis say all that needs to be said? In terms of a social network user growth comparison, this means that Twitter's user numbers should be closer to Facebook.

Social Networks 28

Social Networks Twitter Stats Churn Rate 28