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Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

Thought Leadership, combined with content curation, is used to deliver unique opinions and viewpoints by subject matter experts to inform, educate, entertain, and impart wisdom to others. If you are planning to incorporate thought leadership with content curation, then you’re not late. What is Thought Leadership?

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How to Make B2B Content Curation a Win-Win [Podcast]

Webbiquity

What role should content aggregation play in your B2B blogging strategy? How can B2B marketers capitalize on aggregation as part of their overall content marketing strategy? What value does content syndication provide to B2B bloggers? And what exactly is web presence optimization ?

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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises.

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How to Maintain Great Content Curation

The Effective Marketer

On the surface, content curation sounds like a great way to generate content with little to no time or effort. However, doing content curation well means a lot more than just plastering your site with a bunch of synopses and links. So how do you curate content in a way that both attracts visitors and makes you a hero to your peers?

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What Can Content Aggregator Services Do for Your Brand?

Marketing Insider Group

Content aggregation is one powerful solution that many are using to earn more traffic and leads. It works like this: A content aggregator funnels content into a content aggregation platform, then uses algorithms to decide where it should be distributed on other websites around the web. What Is Content Aggregation, Anyway?

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How Integrating a News Feed Can Elevate Your Website

Scoop.it

Most people are familiar with social media news feeds (like the one you see when you log into Facebook). These social feeds are basically curated digital streams that aggregate content from a variety of sources (a.k.a. Most people are familiar with Facebook news feeds. One of the easiest options is to use the Scoop.it

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Do You Take Quality Content for Granted?

Marketing Insider Group

For instance, if the ultimate goal is engagement, KPIs should be set around metrics collected via social channels such as LinkedIn, Twitter, or Facebook. The next step would be to aggregate content already available to the marketing organization and assess where there might be gaps in the existing assets.