The Point

MARCH 29, 2012

Capturing new subscribers is one of the most efficient ways to convert random visitors into loyal readers that you can nurture over time and eventually turn into actionable sales leads. Just be sure to offer the reader as many subscription options as possible, and at a minimum: Email, RSS, and Twitter. Share this blog!

RSS 100

RSS Paper Case Study Case Studies 100

Convince & Convert

DECEMBER 27, 2013

The RSS feed is: [link]. Chinese PR group BlueFocus Communications acquired 5-year-old social media agency We Are Social last week for $30 million. of the business, BlueFocus is leading the way in the internationalization of social media services. Pope Francis @Pontifex is the most influential world leader on Twitter.

Practices 167

Practices Best Practices Paid Search Agency Skype 167

The Effective Marketer

JANUARY 7, 2011

If you come from the agency side, you are used to a certain format. Big companies and small companies have different needs, and so their briefs are also formatted differently. You can follow any responses to this entry through the RSS 2.0 From the discussion thread I liked two presentations that were shared, posted below.

Creativity 100

Creativity Planning Work Management Marketing Management 100

B2B Marketing Savvy

JULY 21, 2009

Popular Posts: DIY Media Buying Or Use A Pro ? Twitter PR Gem Email Scoop: SavvyB2B@gmail.com. Read time = 2 minutes ) So last Thursday after an Agency review session , the Client lead tossed out an interesting dilemma. Happy ending: Twitter reset the account for the company’s CEO.

Twitter 40

Twitter Advertising Agencies Paid Search Agency Intent 40

The Point

NOVEMBER 28, 2011

In fact, email newsletters can be a critical part of an ongoing lead nurturing strategy. Use Google Alerts, social media, and your PR agency to help spot potential topics. It allows for greater flexibility in how people choose to subscribe: via email, Twitter, RSS, or Facebook. Host the newsletter as a blog.

Newsletter 100

Newsletter Tips Paid Search Agency Ad Frequency 100

Convince & Convert

JUNE 29, 2010

The rise and role of the “non-professional&# is another very interesting concept in the book, as an increase in participation naturally leads to an explosion in content created by people that haven’t been vetted by the traditional means of degrees, apprenticeships, or ownership of a broadcasting license. link] < possibly.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. When you post a video, make it easy for viewers to share via Facebook, LinkedIn, Twitter, Pinterest, email, and embed codes on their own blogs. Using Videos for Lead Generation. Magnet Media.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Scoop.it

JULY 7, 2020

On top of that, if you curate more than those five pieces a day, and especially if you get other people and teams in your company involved in curation, you’ll easily end up with a lot more than just 100 curated pieces per month. One great post on a blog leads to another great post on the same blog. The teams in your company.

Curation 89

Curation Top of Funnel Organization Marketing Analytics Tools 89

B2B Marketing Savvy

AUGUST 4, 2009

Other Popular Posts: DIY Media Buying Or Use A Pro ? Twitter PR Gem Email Scoop. Enjoy the read, please subscribe to my RSS feed , or. Not the public relations agencies, not the corporate marketing and corporate public relations departments and not the reading public who accept such drivel. .

Public Relations 40

Public Relations Paid Search Agency Advertising Agencies Ad Agencies 40

Webbiquity

JANUARY 12, 2011

Optimize company news for SEO benefit? Twitter Pitching Etiquette: What works, what doesn’t… by COMMS Corner. Pitching on Twitter? Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner.

PR 100

PR Tools Tips Blogger 100

Biznology

JUNE 30, 2015

Here are the top social media applications I use in order to help lead my clients and my own brand through all the background noise and into the spotlight. I am surprised how much of a one-man band I have become through social media thanks to a little help from my friends. Makes sense, right?

Tools 80

Tools Campaigns Ideal Customer Profiles Enterprise Management 80

Customer Experience Matrix

DECEMBER 14, 2009

Summary: Social Agency’s Spredfast helps marketers schedule social media campaigns the same way they schedule paid advertising. If social media worked the same way, companies would first buy a monitoring system to track what’s being said, followed by tools to respond to comments made by others. Spredfast supports on-demand posting too.

Social Media 120

Social Media Paid Content Enterprise Management Work Management 120

Convince & Convert

AUGUST 2, 2012

The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : Let’s thank our sponsors, Eric’s company Argyle Social. You should RSS feed that.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

The Effective Marketer

JULY 21, 2009

you should also jump on the bandwagon , I say there are several r easons for companies to be reluctant to embrace it wholeheartedly. Probably because it’s “free” (yes, you don’t have to pay for it but you do need to invest time), it is immediately implied that if you are not using it you are behind the times and putting your company at risk.

Social Media 100

Social Media Planning Work Management Social Marketing 100

Convince & Convert

MARCH 4, 2010

Funneling traffic from the blog to some other Web destination (typically a corporate site or lead form) is the prime objective. Yet, in much of my social media consulting work corporate blog owners are invariably most interested in total visits and RSS subscribers. Blogging is a commitment to yourself and anyone reading.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Adobe Experience Cloud Blog

AUGUST 6, 2009

  Mike is a leading sales and marketing executive, leading the growth of Green Leads while sharing b2b demand generation knowledge with others.  When it comes to leads, quality or quantity?   Know your prospects, use tools such as LinkedIn, twitter, Google alerts. 

Demand Generation Agencies 48

Demand Generation Agencies Thought Leadership Demand Generation Social Media 48

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. Agencies, are there any other services you provide likely to grow 34% each year?

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

SEPTEMBER 21, 2010

Your company needs to be part of that conversation. Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. It’s about having a strategy for making your company or organization more like a person and less like a machine. It doesn’t matter what industry you’re in.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

B2B Marketing Savvy

SEPTEMBER 24, 2009

Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy Social Media: Not Just for Kids Email The Scoopdog Team. That’s a common theme the Scoopdog team hears from marketers, agency leads and social media advocates. Twitter Accounts to Follow: Social Media Analytics.

Social Media 40

Social Media Advertising Agencies Media Paid Search Agency 40

Webbiquity

DECEMBER 5, 2011

In addition, there are hundreds of smaller blog directories and RSS submission sites that can further increase the reach and visibility of your blog. Sharing your content on social networking sites like Twitter and (most importantly) Google+ as well as social bookmarking sites creates links to your blog. Social media. Clean code.

Optimization 100

Optimization Marketing Analytics Tools Lead Scoring Lead Ranking 100

Industrial Marketing Today

MAY 18, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Top 10 Clichés to Avoid in B2B Marketing Content by Achinta Mitra on May 18, 2010 in B2B Marketing Collateral , Content Marketing , Industrial Marketing Strategies You can find plenty of clichés used (overused?) It is by IAS – a B2B marketing agency from England.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

EMagine B2B Blog

AUGUST 19, 2014

Your website establishes immediate credibility no matter what size company you are 24/7, it is worth the time to perfect. Can a prospect tell in 30 seconds what your company does? 6) Your Content Is Hard To Find: Is it hard to find your company’s blog? 7) You Have No Calls To Action: Make your leads do something.

CMS Development 40

CMS Development Marketing Websites B2B RSS 40

Valasys

SEPTEMBER 4, 2019

Over 88% of companies are now marketing on social media & over half of social media, users interact with brands more than once a month (Source: seoexpertbrad.com). According to a report by Pew Research Centre, 67% of Americans report that they get at least some of their news on social media, primarily on Facebook & Twitter.

Paid Content 40

Paid Content Cost Per Thousand CTR CPM 40

B2B Marketing Savvy

OCTOBER 29, 2009

Other Twitter Topics: Marketing at Twitter Speed Multiple Account Layering Strategy Social Media: Not Just for Kids Email The Scoopdog Team. For B2B, Twitter catalysts group very naturally into predictable categories. Twitter and buzz opportunities move faster and break the mold.

B2B Marketing 40

B2B Marketing Advertising Agencies B2B Paid Search Agency 40

Online Marketing Institute

NOVEMBER 4, 2010

We had real problems with lead quality.” “We The common thread amongst these complaints is lack of 1) sales satisfaction and 2) lead quality. So what is it about some content syndication programs that create leads that sales reps don’t want? We couldn’t reach half the contacts.”

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency RSS Paper 40

Convince & Convert

FEBRUARY 5, 2010

Also, the screened image leads the eye towards your image at the right. link] Jacki Mieler I voted…and my choice is pulling into the lead! sara22 Hi Jay, I'm loving option 3, and it looks like it's in the lead so far. Ive founded 5 companies, and spent 15 years running digital marketing agencies.

Paid Search Agency 109

Paid Search Agency Webinar Metrics PR Advertising Agencies 109

Hubspot

JUNE 13, 2019

By implementing SEO tactics into your overall marketing strategy, you’re more likely to reach the top spots of users' search queries, which will help potential customers and clients find you when they're searching online for information related to your company, industry, product, or service. Craft a killer pitch.

Press 100

Press Distribution PR Public Relations 100

Online Marketing Institute

APRIL 4, 2011

I am doing PPC for a franchised company with several locations. B2B marketers have consistently recommended blogging as a communication vehicle and brand awareness tool for the company, but developing a strategy that accomplishes both of these goals isnt always easy. Are you a Search Engine Watch Member? |

SEO 40

SEO SEM Effectiveness Enterprise Management 40

Convince & Convert

AUGUST 10, 2012

The RSS feed is: [link]. Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Jay : End-to-end Olympic streaming coverage is the death of American productivity, even more so than Twitter and Facebook.

Paid Search Agency 116

Paid Search Agency Work Management Social Media Advertising Agencies 116

B2B Marketing Savvy

SEPTEMBER 22, 2009

Other Twitter Topics: The Graying of Facebook Multiple Account Layering Strategy Social Media: Not Just for Kids Email The Scoopdog Team. Read time = 3-4 minutes) In many companies, after initial social media discussions result in Twitter engagement, the conversation turns to the “approval gate&#.

Advertising Agencies 40

Advertising Agencies Paid Search Agency PR Guidelines 40

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Would a company launch a major television campaign if the CEO had never watched TV? If anything, social media is MORE important for B2B companies than it is for B2C companies. Social Media?

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Online Marketing Institute

OCTOBER 29, 2010

From Starbucks to taco trucks , the use of social tools like Facebook Facebook and Twitter Twitter to spread awareness about a business to customers is widespread because that’s where brands find prospective customers and engage with existing patrons. But what about the use of social media between businesses?

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

Online Marketing Institute

NOVEMBER 2, 2009

If you don’t have in-house SEO resources, hire an agency or consultant, but either way, make SEO an ongoing priority. Social Media – according to a study early this year by Forrester Research, 91% of technology b2b decision makers use social media in some form (blogs, video, customer reviews, social networking sites, Twitter, etc.).

Marketing Budget 40

Marketing Budget Budget Programs Marketing Budget Creation Paid Search Agency 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

NOVEMBER 8, 2010

The three leading obstacles B2B marketers face are insufficient personnel to maintain (about 50%) and a three-way tie between lack of organizational knowledge, preference for traditional marketing and perceived irrelevance to their field (about 45% each).

Social Media 40

Social Media Paid Search Agency Social Marketing B2B Marketing 40

Online Marketing Institute

NOVEMBER 28, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. Lead Generation. Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. ); E-Mail Alert Sign-Up. --> Subscribe Now. --> Media Kit. --> About FOLIO. MediaPRO Community. SEARCH FOLIO: Search.

B to B 40

B to B Paid Content Social Media CMS Development 40

Online Marketing Institute

JULY 31, 2012

RSS Feeds. --> --> Bookmark FOLIOMag.com. Lead Generation. While Facebook and Twitter offer their own analytics tools, a host of third-party offerings exist to pick up where they leave off. PaidContent.org Founder Launches Travel Media and Data Company. MediaPRO Community. SEARCH FOLIO: Search. Careers Home. Search Jobs.

Social Media 40

Social Media Enterprise Management Marketing Management CMS Development 40