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The rise of generative AI:  A marketer’s guide to textual and visual AI content

Martech

ChatGPT can be prompted to write anything from a social media post promoting a product offer to an email newsletter to a product solution brief. These tools can save marketers the cost of paying a video editor to do the job or save the bandwidth of their creative team for more difficult (and creative) projects. and Lately.ai.

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The 8-Step Process HubSpot Uses to Optimize Google Advertising Costs

Hubspot

And if you’re new to Google ads, check out the basics of Google Adwords in the section below. Google Adwords 101. Within each of these ad groups, we might bid on keywords that consists of our competitors’ brand names plus each product we both sell. Now that we know the basics of Google Adwords, let’s get back on track.

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10 Reasons You Don’t Know Where Your Most Profitable Customers Are Coming From

Leadspace

AdWords and Analytics show traffic, and they do have conversion tracking. Google AdWords allows you to run campaigns to increase site traffic, help gain valuable information about what offers and content resonate with your audience, and develop a relationship with them through retargeting efforts. Products for a B2B audience (e.g.

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How to Make Money on YouTube

Hubspot

It can also build a base of subscribers that other companies using YouTube will actually pay to advertise their products to. Are you looking to use YouTube as a promotional outlet for your own products and services? Got a great story to tell that also has a connection to your product? TrueView is for you.

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Webinar Recording: 6 Lead Generation Strategies using Social Media (Part II)

LeadSquared

Can you give a comparison overview with Google AdWords and Facebook? You can find a basic overview of how to create ads on Facebook and Google Adwords in these respective guides. To give you a brief overview, Adwords is way more complicated than Facebook as an advertising platform. It is cheaper than Adwords as well.

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3 Social Media Storytelling Ingredients for Effective Brand Narratives

Content Standard

Content production and planning felt more like a creative endeavor than a business practice. But one SEMRush subscription and an AdWords certification later, that content marketing shine seemed a bit duller. When I first started out in marketing, I was attracted to content marketing because there seemed to be something noble about it.

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Webinar Recording: How to Get the Best Traffic to Lead Conversions from your Website

LeadSquared

You can drive paid traffic using Adwords and Facebook ads. It won’t really be possible for you bandwidth-wise or resource-wise. If you are offering a product, give them a one-week free trial. Can we put up a comparison of our product with our competitors’s product? You have to have proper SEO on your website.

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