Hubspot

NOVEMBER 17, 2020

Blogs and podcasts are both powerhouse marketing tools. Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable.

CMS Development 101

CMS Development Business Best Practices Lead Scoring 101

Writing on the Web

APRIL 10, 2013

Business bloggers: just how good are your writing skills? Most bloggers and those who run small businesses that publish blogs are not natural-born writers, or even trained writers. Most businesspeople studied things such as marketing, communication, or business. 6 Writing Tips for SEO Friendly Content Marketing.

Blogger 100

Blogger Class Small Business Marketing Amazon 100

Go Beyond SEO

DECEMBER 20, 2018

Check out this guide on law firm marketing. One of the most effective ways to build your practice is to have the right digital marketing strategy. After all, 85% of people hit the internet when they’re looking for local businesses, so a strong online presence goes a long way. Blog and Blog Well.

Planning 79

Planning Social Media Marketing & Strategy SEO 79

Webbiquity

MARCH 20, 2018

The original term “weblog” was shortened to just “blog” a year later, and that term was named Merriam-Webster’s word of the year in 2004. Business blogging is now commonplace. Three-quarters of B2B marketers and 61% of their B2C counterparts use blogs as part of their social media content.

Stats 0

Stats Paid Content Business Blogging Ad Frequency 0

SnapApp

AUGUST 22, 2017

In the early 1990s, content marketing was, for the most part, traditional marketing. . In fact, almost one-fourth of the $150 billion in US advertising market spend was invested into television ads in 1990. . The internet became a tool more widely used and opportunity-packed than any marketer could ever dream of.

Content Marketing 90

Content Marketing Advertising Agencies Television marketing Paid Search Agency 90

Go Beyond SEO

DECEMBER 20, 2018

Check out this guide on law firm marketing. One of the most effective ways to build your practice is to have the right digital marketing strategy. After all, 85% of people hit the internet when they’re looking for local businesses, so a strong online presence goes a long way. Blog and Blog Well.

Planning 68

Planning Social Media Marketing & Strategy SEO 68

Buffer

MAY 4, 2022

Building a blog from scratch takes some work, but this article will help you get set up with the basics, while also providing insight into the various ways other businesses blog. Why start a blog for your small business?

Small Business Marketing 88

Small Business Marketing Business Blogger Transparency 88

Webbiquity

FEBRUARY 9, 2010

Marketing Sherpa last week released its 2010 Social Media Marketing Benchmark report. The report’s authors begin by noting that: “An important transition in the use of social media for marketing purposes is taking place. In business and consumer services, the figures are 54% increase, 1% decrease.

Social Media 100

Social Media Social Marketing Marketing & Strategy Marketing Strategy 100

Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

SmartBug Media

MARCH 14, 2019

If you regularly publish on your company’s blog, you may already be seeing the benefits of business blogging. Medium was designed to be a platform where anyone could read, share, and exchange ideas on a vast range of topics in the form of “stories,” or blog articles. Why Publish on Medium?

Advertising Mediums 58

Advertising Mediums Paid Search Agency Practices Ads 58

ClearVoice

MAY 26, 2022

Putting yourself in your target customers’ shoes is one of the easiest was to generate ideas for your blog. Now, you may be wondering if you really need a blog or content marketing in general. Maybe most of your business comes from referrals. Why content marketing is important for business? Hootsuite.

Business Blogging 52

Business Blogging Work Management Business B2B Thought Leadership 52

Webbiquity

JUNE 21, 2010

Blogging provides business executives and marketers with opportunities beyond and distinct from a typical company website. Blogs are seen as key sources of information rather than just promotion. Blogs are seen as key sources of information rather than just promotion. Establish expertise and credibility.

B2B Thought Leadership 100

B2B Thought Leadership Thought Leadership Business Digg 100

Atomic Reach

JANUARY 3, 2019

This is where content marketing comes into play. Content Marketing allows brands to speak to you while coming across as authentic, empathetic, and dedicated to connecting with you. It is a blog post that informs you of industry changes or a video on social media that reveals a customer reviewing the brand. Through j effbullas.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

ClearVoice

DECEMBER 8, 2020

As a public relations and digital marketing agency owner, I often hear about numerous tips, tricks, hacks, and workarounds to build massive social media success. But as a business owner, how do you know for sure which recommendations or tips to follow versus the ones not worth investing time and energy into.

Paid Content 128

Paid Content Social Media Media Word of Mouth 128

WebMarketCentral

NOVEMBER 30, 2006

While working on a PR and marketing plan recently, the question came up: are blogs more of a PR tool or a marketing medium? Blog marketing" outscores "blog PR" on a Google search by a margin of about five to two, and you'll find four times as many books about blog marketing at Amazon as you will about blog PR.

PR 20

PR Business Blogging Tools Planning 20

Writing on the Web

JULY 9, 2010

In fact, having a good online reputation is essential to branding yourself or your business. Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks.

Tips 100

Tips Ning BtoB Digg 100

NuSpark Consulting

JANUARY 16, 2012

Today’s marketing and publishing tools let you do that. Even if you’re part of a small or medium sized company. Related Posts: Banner ads are growing, and can contribute to ROI Is Blogging Right for my Business? The Benefits of a Business Blog The Four Keys of Social Marketing for Business.

Banner Ads 100

Banner Ads Marketing Management Press Banners 100

Go Beyond SEO

AUGUST 3, 2017

In our last blog post we discussed the importance of Bing for your law firm marketing strategy based mainly on the cost and amount of searches. Depending on what the focus of your firm’s services are, should affect which social medium you use most. If you deal with tax law for business LinkedIn is probably best.

Ideal Customer Profiles 94

Ideal Customer Profiles SEO Social Media Lead Scoring 94

Anything Goes Marketing

SEPTEMBER 20, 2006

These are great questions to consider that will help you generate new customers that will understand the importance of the service that you are providing and that service is the new medium of blogging - an easy concept for bloggers to get but much harder for the rest of the business world that is still stuck setting their VCRs.

Consulting 100

Consulting Blogger Tagging Advertising Mediums 100

EMagine B2B Blog

APRIL 23, 2015

In today’s digital age, having a blog for your company website is no longer an option, it’s a necessity. Any B2B marketing maven should know a business blog is an absolute must have for a successful content strategy. But isn’t that the same for any marketing tactic? Why have an awesome website if no one visits it?

B2B 40

B2B Traffic Lead Scoring Lead Ranking 40

Anything Goes Marketing

OCTOBER 2, 2006

It gives marketers something (else) to do and can make them look really good. Blogs lead to further awareness about your company, which leads to people hitting your site, opting in to either email or RSS updates and eventually becoming your customer. Besides the CEO, blogs give the Joe Schmo in your organization a voice as well.

Positioning 100

Positioning RSS Adwords Opt-out 100

LeadSquared

MARCH 19, 2013

Why do Businesses Need to Start Blogging? Think of the digital marketing world as a gala event; everyone wants notice. ” To answer this is one (okay two) words I would say ‘Start Blogging’. With increased traffic on your website, your business leads would increase too. Who can blog?

Small Business Marketing 52

Small Business Marketing Business Lead Scoring Lead Ranking 52

Hubspot

MAY 10, 2010

Whether you're talking about location-based , mobile, local search, or geo-marketing, the ability to segment your message by location is one of the newest developments in marketing. His main point is that geo-marketing gives small and medium sized businesses (not just large companies) a powerful new opportunity.

Inbound Marketing 28

Inbound Marketing Work Management Spyware Marketing Management 28

Hubspot

NOVEMBER 29, 2018

Whether you’re looking for a simple theme for your business, blog, photography, or creative website, these multi-purpose themes can be manipulated and designed to fit your exact needs. Newspaper also has social media and YouTube integration so you can seamlessly share your content with your followers on all mediums.

Best Practices 77

Best Practices Enterprise Management Blogger Display 77

Webbiquity

JANUARY 8, 2010

Blogs are not a traditional marketing medium. Blogs written like extended brochures (in promotional language) don’t get read. A blog is rather, a place to share useful content. The Marketing Eye blog once recommended an 80/20 rule for content; spend 80% of your words sharing knowledge, and 20% on promotion.

Business Blogging 100

Business Blogging Adsense RSS Effectiveness 100

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Content Marketing Institute ). Marketing Charts ).

Stats 260

Stats Webinar Metrics Marketing & Strategy Marketing Strategy 260

Hubspot

NOVEMBER 15, 2010

In “ Technorati State of the Blogosphere 2009 ,” author Matt Sussman writes: “While blog postings often focus on the local issues of the specific blogger, the audience of such blogs is much less limited than other forms of media have been historically. Free Webinar: Small Business Blogging Secrets Revealed.

Blogger 28

Blogger Aggregators Opinions Small Business Marketing 28

Hubspot

MAY 31, 2011

The comedy editor from YouTube likes his blog, checks it out, sees me posted on his blog…” Work It With Technology. The increase in technology, in general, shows there are so many resources to create things in a number of different mediums. How to Rapidly Grow Your Business With Content Marketing.

Internet Marketing 28

Internet Marketing Advertising Mediums Youtube Act-On 28

Webbiquity

MARCH 27, 2018

Social media marketing is sometimes viewed as Facebook —and then there’s the other guys. Any successful B2B social media marketing strategy will necessarily involve multiple social networks, taking advantage of the unique characteristics and ambiance of each. Eight Instagram Marketing Stats. Instagram Business Blog ).

Stats 243

Stats Twitter Linkedin Planning 243

ClearVoice

NOVEMBER 30, 2021

Content marketing is no longer a peripheral practice that helps set your brand apart from competition. It’s now at the core of most digital marketing campaigns. Content marketing involves creating, publishing, and distribute content over multiple channels your audience uses. Why you should improve your content marketing.

Top of Funnel 122

Top of Funnel Content Marketing Planning Work Management 122

Hubspot

JUNE 21, 2010

The follwing is guest post by Paul Roetzer, founder and president of PR 20/20, an inbound marketing agency and PR firm specializing in search marketing, social media, content marketing and public relations. You can find Paul on Twitter @ paulroetzer , and the PR 20/20 blog. How Do You Resource Business C opywriting?

Copywriting 28

Copywriting Business Paid Search Agency Buyer Personas 28

seo.co

NOVEMBER 8, 2021

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. Seth’s Blog. Likeable Blog.

SEO 98

SEO Work Management Marketing Management Advertising Agencies 98

Biznology

APRIL 4, 2017

I went into the historical analytics of the Biznology business blog and used the Google Analytics records from all the way back in 2012 through to today and these are the twenty most successful by visitors. Why aren’t you cross-blogging on Medium? The best automagical Twitter following tools for your business.

Social Media 130

Social Media Search Marketing Social Marketing Marketing Analytics Tools 130

Hubspot

MAY 20, 2013

and statistics from the recently released 2013 State of Inbound Marketing Report. Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 86 Revealing Charts From the 2013 State of Inbound Marketing Report.

Cost per Lead 28

Cost per Lead Stats Inbound Marketing Allocation 28

seo.co

MARCH 8, 2020

For busy Internet marketers, blogs long ago replaced any static news or information sources such as newsletters or books. With a blog you can access the latest information quickly, compare ideas and news from different sources, and ask questions and get answers directly from the source. Seth’s Blog. Likeable Blog.

Internet Marketing 105

Internet Marketing SEO Social Marketing Marketing Websites 105

The Lead Agency

MARCH 27, 2018

B2B marketing is a process in which a service or a product is introduced and promoted to another company. B2B businesses of all sizes contain departments that are impacted by digital transformation. Therefore, it is important for any B2B business to have a digital marketing strategy in place.

B2B Marketing 69

B2B Marketing Marketing Budget B2B Planning 69

Valasys

FEBRUARY 17, 2020

Content distribution is something that qualifies as the perfect marketing strategy, as this is how marketers can provide the pieces of content to their audience groups for consumption through various channels & media formats. Content distribution is the starting step of your content marketing strategy.

Distribution 52

Distribution Planning Marketing & Strategy Marketing Strategy 52