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10 Ways to Increase Traffic With User-Generated Content

Scoop.it

In a world where AI is taking over quite a few functions, including writing, genuine human-generated content is still valuable, as humans can provide a context to their content. The same survey also revealed that 58% of consumers worldwide viewed user-generated content as the most authentic content amidst everything a brand published.

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4 New Year’s Resolutions for Media Publishers

Liveintent

Consider adding these four ideas to your New Year’s resolutions: 1. The advertising world has been buzzing all year with hot takes on how publishers and marketers alike will persist in a cookie-challenged ecosystem and what alternatives are out there to fill the void in the proverbial cookie jar. Start Planning Now for 2021 2022.

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Content Hit List

Content4Demand

Here is our countdown of the top-trending pieces and posts generating buzz and airplay in content marketing. Ready or not, there are five areas where you can start adopting the technology now to improve business outcomes: lead scoring, predictive analytics, customer insights, personalization and content creation.

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17 Ways to Promote Your White Paper for Lead Generation

NuSpark Consulting

Newsletter. Along with company news, industry news, recent posts and other content, promote your white paper in your newsletter. This is an ideal method for generating backlinks and creating buzz about your paper. Make sure the release includes links to your website and other appropriate content. Social Sharing.

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5 Steps to More Creative and Effective Social Media Campaigns

Convince & Convert

Because you are involved in this seamless exchange of information, and listening intently, you know as much about many of your friends as you do about yourself. With our social audiences, we tend to push out information (owned content) and measure the effect of that content. Volume and sentiment from Simply Measured Listening.

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18 Ways to Promote Your White Paper for Lead Generation

NuSpark Consulting

A quality white paper can one of the most important content marketing vehicles to generate leads within your internet marketing plan. Newsletter. Besides company news, industry news, and recent posts and other content, promote it in your newsletter as well. Content Syndication. Now what? How do you promote it?

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5 Easy Ways to Boost Your Local Advertising Strategy

Outbrain

Examples of local advertising include a flyer drop in surrounding neighborhoods, a social media ad targeted to the local radius, partnerships with other local businesses, or hosting a public event for the local population. Native ads blend into the look and feel of the website where they appear, so they are less disruptive to the viewer.