Content Standard

OCTOBER 19, 2015

Social media marketing has evolved from a practice run by interns and misguided Millennials to a complex strategy used across almost every B2B and B2C organization. In August, I started this series of 6 content marketing trends affecting your success in 2016. billion by 2017. This growth is very real.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

OCTOBER 19, 2015

Social media marketing has evolved from a practice run by interns and misguided Millennials to a complex strategy used across almost every B2B and B2C organization. In August, I started this series of 6 content marketing trends affecting your success in 2016. billion by 2017. This growth is very real.

Paid Content 40

Paid Content Social Media Trends Paid Search Agency 40

Content Standard

JUNE 12, 2017

Most professionals love the close of Q2 each year: summer weather is getting into swing, many people have prepared to take well-earned vacations, and it’s time for the marketing conference circuit to kick into high gear. Cassandra is a marketing executive for a mid-size B2B tech company. There’s a lot to look forward to.

Marketing Budget 47

Marketing Budget Spending Trends Allocation 47

TrustRadius Marketing

NOVEMBER 1, 2018

Now that it’s 2019, 2018’s digital marketing landscape has seen trends that picked up in 2017 gain even more momentum. Video content, influencer marketing, outreach on social channels, augmented reality, SEO, and data-driven advertising strategies continue to be leading tools of choice for savvy brand-builders. .

Social Media 40

Social Media Work Management Marketing Management Social Marketing 40

TrustRadius Marketing

NOVEMBER 1, 2018

With 2019 looming, 2018’s digital marketing landscape has seen trends that picked up in 2017 gain even more momentum. Video content, influencer marketing, outreach on social channels, augmented reality, SEO, and data-driven advertising strategies continue to be leading tools of choice for savvy brand-builders. .

Social Media 40

Social Media Work Management Marketing Management Social Marketing 40

Sharpspring

APRIL 7, 2017

In 2016, 33% of all online activity was spent watching video. As we move further into 2017, video marketing is only going to get bigger – and as a marketing agency, it’s critical for you to take notice. To help you out, we put together 14 actionable tips to get you started building video marketing campaigns.

Paid Search Agency 46

Paid Search Agency Marketing Budget Video Marketing Marketing & Strategy 46

Hubspot

SEPTEMBER 16, 2016

Inbound marketing is about matching the way you market and sell with the way people actually want to shop and buy. And after reading the 2016 State of Inbound report, it became clear that inbound was beginning to change at a pace more rapid than anything we've seen before. Marketers need to do more marketing.

CMO 28

CMO Top of Funnel Funnel Advertising Paid Search Agency 28

Marketing Insider Group

SEPTEMBER 14, 2020

The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Content Marketing Institute ). Marketing Charts ).

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Content Standard

AUGUST 26, 2015

As brand marketers, we’re gearing up for our Q4 overviews, where we lay forth our 2016 budgets and plans and hope neither gets torn apart too much. Content strategy has undeniably earned its place in enterprise marketing budgets this year. In the past, there was a clear difference between a marketer and a content marketer.

Budget Programs 40

Budget Programs Planning Marketing Budget Creation Trends 40

Sage Marketing

JANUARY 3, 2024

We’ve covered companies pursuing the latest technology trends (e.g. AI and sustainability) and those forging a new path in traditional markets (e.g. Here are SAGE’s “Top 15 UK Startups to Watch” in 2024. We reviewed dozens of interesting, promising UK tech companies across many different industries.

Startups 52

Startups Lead Ranking Custom Publishing Paid Search Agency 52

Sage Marketing

JANUARY 3, 2024

We’ve covered companies pursuing the latest technology trends (e.g. AI and sustainability) and those forging a new path in traditional markets (e.g. Here are SAGE’s “Top 15 UK Startups to Watch” in 2024. We reviewed dozens of interesting, promising UK tech companies across many different industries.

Startups 52

Startups Lead Ranking Custom Publishing Paid Search Agency 52

KoMarketing Associates

FEBRUARY 9, 2017

China Internet Watch data shows 53.3 Today, I dig deeper into how WeChat, in particular, can be leveraged for your B2B marketing goals. The update can be a single post or multiple posts bundled together; it depends on your content production capabilities and marketing needs. Challenges B2B Marketers Face with WeChat.

Enterprise Management 120

Enterprise Management B2B Work Management Bundling 120

Moz

OCTOBER 25, 2019

If you didn't get a chance to sign up for the original webinar, you can register for it on-demand here: Watch the webinar. If you rank on page one for a keyword that triggers a featured snippet (in positions 1–10), you're a contender for stealing that featured snippet. Ask it down in the comments and we'll keep the conversation going.

Features 49

Features SERP Long Tail Marketing Marketing Analytics Tools 49

Buffer

OCTOBER 25, 2018

Whether you are a seasoned social media marketer , a marketer looking to venture into social media marketing, or a business owner looking to leverage on social media, it’s helpful to know the most popular social media sites around. YouTube is a video-sharing platform where users watch a billion hour of videos every day.

Social Media 111

Social Media Media Brand Identity Branding 111

Single Grain

MAY 24, 2021

Marketing school podcast. Marketing scoop podcast. Here is an example of the First Page Podcast Carousel that comes up when you're looking for the Marketing School podcast : 2) Position Zero Podcast Carousel. Best podcasts for the stock market. Best online marketing podcasts. What are the 10 most popular podcasts?

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content SEO 98

Hubspot

FEBRUARY 15, 2017

That's why there are formal marketing awards -- official ways of recognizing some of the most remarkable work done in the area, usually presented with some sort of trophy or plaque, as well as public proclamation as that year's "best of" something. The Ultimate Directory of Marketing Awards. 3) B2B Marketing Awards.

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Hubspot

NOVEMBER 16, 2017

And these numbers continue to grow exponentially with the increase in new online sites all competing for the same precious site visits especially when the benefits of organic traffic has become more and more of common knowledge for online marketing. But it’s steadily become one of the most saturated marketing tactics you can use.

Budget Programs 78

Budget Programs Video Marketing Landing Pages Conversion Rate 78

Hubspot

JANUARY 12, 2018

Research shows that content marketing costs 62% less than outbound marketing, yet produces 3X as many leads. Because the rewards for executing effective content marketing are so high, it’s no surprise that in a 2016 study, it was found that 70% of B2B marketers were planning to create more content in 2017.

Content 77

Content Custom Publishing Ad Exchange PPC 77

KoMarketing Associates

JANUARY 11, 2018

When most B2B marketers think of Instagram, they may think of teenagers or millennials who are using it to post photos about their lives and what they are into. A post shared by Sarpino's Pizzeria (@sarpinoskcmetro) on Sep 16, 2017 at 7:42am PDT. Let your work speak for itself through customer photos and testimonials. Loving this!

Paid Search Agency 252

Paid Search Agency Companies B2B Broadcasting 252

Hubspot

MARCH 2, 2017

For all of you content creators, bloggers, SEOs, and market researchers, we feel your pain. So we put together a comprehensive list of sources with original research data about all things marketing. 19 Marketing Research Websites to Bookmark. 19 Marketing Research Websites to Bookmark. 1) Nielsen. 1) Nielsen.

Paid Content 28

Paid Content Research Paid Search Agency Advertising Agencies 28

SnapApp

DECEMBER 22, 2016

And, 70% of B2B marketers plan to create more content in 2017 compared to 2016. To help make it less overwhelming, our team scoured the web to identify the top content marketing blogs (by category) you should be reading in 2017. Email Marketing. Account Based Marketing. Video Marketing.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Contently

DECEMBER 20, 2016

This year’s top content marketing covered topics like dating, science, politics, mascara, Ryan Reynolds, trap music, and anthropomorphic breakfast food. As Contently cofounder Shane Snow argued in his annual state of content marketing , marketers of the future need to create breakthrough content, or else they’ll fail.

Content Marketing 60

Content Marketing Best Practices Microsite Content 60

Content Marketing Institute

OCTOBER 24, 2017

We’ve updated it and are sharing it now because video is only growing as a critical tactic for content marketers. One reason for this is, in the words of Enterprise Marketer video blogger Jeff Julian , the way we consume content is moving more and more toward video, motion graphics, and audio. Video’s value proposition.

Top of Funnel 107

Top of Funnel Video Marketing Enterprise Management Tips 107

Single Grain

OCTOBER 20, 2020

Nowadays, interactive content is the boss, with 93% of marketers rating interactive content as highly effective at educating prospective customers: Today’s online shoppers want to interact with brands. In the current digital marketing landscape, interactive content is the fuel that brands need to succeed. Let’s dive in!

Paid Content 145

Paid Content Paper Content Interactive Marketing 145

Single Grain

JULY 21, 2020

First of all, to answer the question in the title: Yes, Netflix is a SaaS company that sells software to watch licensed videos on demand. Book My Free SaaS Marketing Consultation. Dive Deeper: * 8 SaaS Marketing Trends You Can’t Ignore in 2020. * 12 Best SaaS Marketing Tactics for Business Growth.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Single Grain

SEPTEMBER 3, 2019

billion in 2016 to $12.12 Content marketing. According to HubSpot’s State of Inbound Marketing study, simply increasing the amount of content you produce leads to greater customer acquisition: 55% of marketers say blog content creation is their top marketing priority. Neil Patel is the king of content marketing.

Paid Search Agency 106

Paid Search Agency Paid Content Content Marketing Companies 106