Hubspot

APRIL 1, 2018

Back in 2013 , Facebook removed any reference to the 20% rule on text in cover photos. You can see how we've tried to strike that balance on HubSpot's Facebook Page below. In April 2016, Facebook reported that over half of its user base ( 54.2%) access the social network exclusively from mobile devices.

Template 101

Template Facebook Guidelines Banners 101

Hubspot

APRIL 30, 2013

One day someone announces a boycott of Facebook, Twitter, or Pinterest -- the next day, the social network is growing exponentially. As a data-driven and social media-loving company, we’d like to set the record straight: Social media is here to stay. 18 Brand-Spanking New Social Media Marketing Stats.

Stats 28

Stats Social Media Social Marketing Media 28

Hubspot

JULY 8, 2016

With the introduction of Stories in 2013, a feature that allows photos and videos to be visible for 24 hours, the app started inching away from that mission. By abandoning their original mission to cater to the masses, Snapchat is cementing its position as a top messaging app and real competitor to the bigger social networks.

Social Networks 69

Social Networks Lock-In Curation Facebook 69

Hubspot

FEBRUARY 7, 2018

This is a lesson Facebook has perfected over the last year as it continues to launch products to compete with Snapchat, the app it tried and failed to purchase back in 2013. Facebook Stories was, at one time, a separate website Facebook hosted to share actual stories of members who were using the social network in inspiring ways.

Facebook 76

Facebook Curation First-Mover Advantage Social Networks 76

Hubspot

AUGUST 13, 2015

On the HubSpot blogging team, we found that investing in the growth of your email subscriber base is critical to growing and scaling traffic to your blog -- whether it's in its infancy, or it's been around for years. So I pulled traffic and subscriber data for the HubSpot Blog over the past several years to see how those numbers correlate.

Traffic 28

Traffic Landing Pages Ad Frequency Correlation 28

Paul Gillin

MARCH 8, 2013

Thanks to Mike Moran , HubSpot and McDougall Interactive for permitting me to steal from them. SearchCap: The Day In Search, March 6, 2013. Search Essentials – What You MUST Know from Paul Gillin. Related articles. Top Internet And Marketing Blogs To Follow.

Video Marketing 50

Video Marketing Hubspot Mobile Marketing SEO 50

SmartBug Media

MARCH 19, 2020

Wistia is a professional video hosting platform with analytics and video marketing tools (it also has HubSpot integration). If you only went live on Facebook, upload your video to Twitter, YouTube, LinkedIn, Vimeo, and other social networks that accept long-form video.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

SEPTEMBER 11, 2013

Here''s how you can embed code on any page of your website or blog, featuring embedded content from the top social networks. Here''s how you do it on most of the major social and content networks. Here''s how to open the HTML viewer in the HubSpot CMS, HubSpot COS, and WordPress. HubSpot CMS.

Marketing Websites 28

Marketing Websites Tips Work Management Hubspot 28

Hubspot

NOVEMBER 3, 2013

If you want to learn the distinct language of the social networking site, you can check out our detailed post featuring 34 terms and definitions you should know. How to Network Like a Champ at Dreamforce 2013. Not all sales reps and managers are expert in the art of networking.

Advertising Benchmark 28

Advertising Benchmark Template Planning Hubspot 28

Hubspot

JANUARY 15, 2014

Created by HubSpot, Signals notifies you when a contact has opened an email you''ve sent their way. You don''t even know it''s there until you need it". -- santafescribe, iPhone, 12/2013. The app was redesigned in spring 2013 to be cleaner and simpler and make it easier to find what you need. 5 stars, 11/2013. 5) HubSpot.

Lead Scoring 28

Lead Scoring Lead Ranking Mobile Marketing Hubspot 28

Hubspot

DECEMBER 9, 2012

So take a breather from the crowds of frantic, moody holiday shoppers and looming shipping deadlines, and get caught up with some great marketing stories you might have missed this week, including a social networking soap opera (that image starting to make a little more sense now?), Template: Determine Your 2013 Marketing Goals.

Twitter 28

Twitter Planning Marketing Management Template 28

Hubspot

FEBRUARY 6, 2013

ASOS (@ASOS) January 30, 2013. Gogo (@Gogo) February 5, 2013. Animate & Create (@animatecreate) February 4, 2013. Glynis Citarelli(@sweetshotphoto) February 4, 2013. Toyota España (@Toyota_Esp) January 28, 2013. Malibu Rum (@Malibu_Rum) January 26, 2013. Loving #vine ? v/bJ9dTgx3wJt. v/b1WDb0Ajvh1 #Vine.

Creativity 28

Creativity Business Hubspot Paid Search Agency 28

Exo B2B

MAY 9, 2017

The 25-34-year-old age range segment is the biggest for social media such as Facebook, Twitter, Instagram, Google+ and Pinterest. According to a study by Media Metrix, 38% of 25-34-year-olds use Snapchat in 2016, against only 5% in 2013. 1 – Hubspot. ©Hubspot. #2 However, this trend has been an evolving one. ©MediaMetrix.

B2B Marketing 40

B2B Marketing Allocation B2B Budget Programs 40

Hubspot

JUNE 24, 2013

the social network that is widely used for sending scandalous pictures between hook-up buddies just launched a new product for kids under 13. No need to freak out -- we''re just trying to find the format that works best for this roundup, so let us know what you think in the comments. So let''s get to it! Lots of marketing news today.

Digg 28

Digg Paid Search Agency Emarketing RSS 28

Hubspot

JUNE 4, 2013

Google+ is now the second most popular social network among U.S. Women remain more active users of social sites than men. Putting the Vine app on Android opens up a bigger audience, so maybe Vine will evolve into a must-have weapon in every marketer’s arsenal. We’ll see. 2) Google+ Surging.

Ad Exchange 28

Ad Exchange Emarketing Marketing Proposals Viral Marketing 28

Hubspot

JUNE 14, 2013

This isn’t terribly surprising -- considering the death of Google Reader and the release of Facebook hashtags , the social network looks like it’s becoming more focused on real-time news. Someone digging into Facebook’s Graph API code found some code that may pave way to a Facebook RSS reader.

RSS 28

RSS API Aggregators Facebook 28

Hubspot

JULY 8, 2014

As companies continue to rely on social media sites to reach their business goals, it is important that they pay attention to the way social media demographics are growing and changing. Who is using social media? Which social networks do people use -- and how do they use them? Tweet This Stat ). Tweet This Stat ).

Social Media 28

Social Media Media Stats Social Networks 28

Hubspot

APRIL 4, 2018

Welcome one, welcome all to Wednesday -- the day that marks not just the week's halfway point, but another edition of "Unriddled": the HubSpot Marketing Blog's mid-week digest of the tech news you need to know. In 2013, the company launched Amazon Smile, which lets users pick a charity that will receive 0.5% Source: Amazon.

Amazon 67

Amazon Ideal Customer Profiles Advertising Agencies Paid Search Agency 67

Hubspot

FEBRUARY 23, 2016

Looking to bring in more leads and customers to their website, the folks at Marco teamed up with HubSpot Partner Leighton Interactive to explore the possibilities of inbound marketing. As part of HubSpot's 2015 Year in Review , we wanted to celebrate the success of our partners and the impact they've had on their clients businesses.

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

JANUARY 29, 2014

Download and show your boss HubSpot’s 2013 State of Inbound Marketing report, which clearly shows that social media marketing is on the rise. Here’s just one of many statistics you can use to back up your reasoning: 23% percent of marketers invested in blogs and social media during 2013, up from 9% in 2012.

Social Media 28

Social Media Cost per Lead Social Marketing CPL 28

Hubspot

APRIL 28, 2013

On top of that, HubSpot came out with its annual research report about the state of inbound marketing , and we''ve been seeing some helpful new feature updates from the likes of Twitter, LinkedIn, and Foursquare. LinkedIn Launches New Contacts Tool to Make Relationship Management Easier, From the HubSpot Blog. Of course you are!

Marketing Report 28

Marketing Report Twitter Marketing Management Planning 28

Hubspot

SEPTEMBER 11, 2013

HubSpot leveraged this technique at our non-fundraising INBOUND 2013 conference with charity: water. Our INBOUND 2013 Waterwalk generated participation by more than 1,100 event attendees, easily unlocking the $40,000 HubSpot promised in donation. Amplify during your event. And it works!

Microsite 28

Microsite Tactics Hubspot Network Marketing 28

Hubspot

NOVEMBER 15, 2012

To learn if using visuals in social content has an impact on social media engagement, HubSpot evaluated 8,800 Facebook posts from B2B and B2C companies' Facebook Pages in October 2012 by comparing each businesses' average Likes-per-photo to their overall average Likes-per-post. Do you have budget to hire a new marketer in 2013?

Facebook 28

Facebook Generation Clickthrough Sample 28

Hubspot

SEPTEMBER 24, 2013

Well, social prospecting is a lot like Where’s Waldo? It’s 2013, and now, more than ever, the pressure on businesses to determine the exact value of social media marketing is high. 1) In terms of finding the right leads for HubSpot, the first thing I do is write down my top 3 or 4 keywords I care about. No, seriously.

Social Media 28

Social Media Long Tail Marketing Media Work Management 28

Vidyard

SEPTEMBER 22, 2014

It was acquired by IBM in November 2013. With rich integrations into Eloqua, Marketo, Pardot, Hubspot, Salesforce.com, ExactTarget, HootSuite and other leading marketing and sales solutions, Vidyard and its customers are redefining the video marketing space.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

It was acquired by IBM in November 2013. With rich integrations into Eloqua, Marketo, Pardot, Hubspot, Salesforce.com, ExactTarget, HootSuite and other leading marketing and sales solutions, Vidyard and its customers are redefining the video marketing space.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Vidyard

SEPTEMBER 22, 2014

It was acquired by IBM in November 2013. With rich integrations into Eloqua, Marketo, Pardot, Hubspot, Salesforce.com, ExactTarget, HootSuite and other leading marketing and sales solutions, Vidyard and its customers are redefining the video marketing space.

Enterprise Management 50

Enterprise Management Video Marketing Marketing Management Marketing Automation Services 50

Hubspot

JULY 14, 2013

Last Tuesday, Google+ made it easier for your content to spread on the social network. The new embed feature can also give our Instagram content a potentially wider reach through you and your fans'' networks. A Practical Guide to Building a Killer Content Strategy, a Free Ebook From HubSpot. From The Next Web.

Emarketing 28

Emarketing Google Social Networks Buyer Personas 28

Hubspot

DECEMBER 20, 2011

Oh good, another social network/website/app thingy. Or maybe you didn't, because you're now purposefully blocking out all mentions of anything new happening in the social world to maintain your mental health. The app is targeted toward mobile social sharing, and in just over one year, it has gained almost 15 million users.

Outgrow 28

Outgrow Social Networks Buzz Inbound Marketing 28

Hubspot

JULY 1, 2013

So how can marketers navigate this social network and prioritize their time so they''re only reviewing the tweets that are most important to them? The following list is full of social media tips to help you focus your social media efforts on the right conversations and interactions. Speaking on social + lead gen at 3pm.

Twitter 28

Twitter Lead Scoring Lead Ranking Tips 28

Hubspot

DECEMBER 18, 2012

We’d like 2013 to be the year you clean up your marketing toolkit. This blog post is going to outline five activities many marketers waste time but won't help you move the needle in 2013 -- so you can eliminate them for good! 1) Those Social Networks No One Uses. What are you wasting time on?

Tactics 28

Tactics Microsite Planning High Quality Lead 28

Hubspot

APRIL 24, 2014

In fact, a new study released by BRANDfog suggests that social CEOs are better leaders who can strengthen brands, build trust in products and services, demonstrate brand values, and communicate accountability -- all by simply being on a social network. Social media also provides an important tool for listening.

Social Media 28

Social Media Media PR Social Networks 28

ConvertKit

MARCH 25, 2020

I know, I know—you're probably thinking about creating videos for social networks or YouTube. Content trend data from Hubspot also shows 62% of respondents pay close attention to video content , versus only 27% for blog articles. Data from Hubspot shows most visitors pay close attention to video landing page content.

Landing Pages 46

Landing Pages Video Marketing Conversion Marketing Automation Services 46

Hubspot

MAY 14, 2014

And last year, the social network got into the original content game with the launch of the LinkedIn Influencer Program, which features posts from the likes of Richard Branson and Suze Orman. It''s professional social network versus more of a social network. That''s obviously a different audience.

Paid Search Agency 28

Paid Search Agency Linkedin Companies Clickthrough 28

Hubspot

FEBRUARY 10, 2017

In fact, since Snapchat's arrival to the social media scene, Facebook and Instagram have launched their own versions of some of Snapchat's most popular features. In this post, we'll dive into the full history of Snapchat's journey from photo sharing app to major social player. 2013-2014: Stories and Chat.

Paid Search Agency 28

Paid Search Agency Social Media User-Generated Content Emarketing 28

Optinmonster

NOVEMBER 27, 2023

This lead magnet includes over 600 of their best subject lines from 2013-2020. Then check out this list from HubSpot. 14 Real-Life Examples of CTA Copy YOU Should Copy – HubSpot explains exactly why each example works and which features you should emulate. They also explain when and how to use each email subject line.

Copywriting 108

Copywriting Template Work Management Marketing Management 108

Hubspot

JULY 25, 2013

On the one hand, my fellow HubSpotter Evan Murphy looked at aggregate data from all our customers'' email sends and found one answer: HubSpot customers saw an average of 58.9% Social: Messages from any sort of social site you use. Expect emails from social networks, dating websites, and gaming platforms to appear here.

Work Management 28

Work Management Email Marketing Inbound Marketing Click Rate 28