KoMarketing Associates

MARCH 5, 2013

In the ever-changing world of B2B marketing, we are constantly bombarded with hundreds of new options for how to best achieve lead generation, conversion rates, brand awareness, and site optimization. LinkedIn: In recent months, LinkedIn has taken the top spot as the most popular social media platform for B2B content distribution.

B2B Marketing 120

B2B Marketing Work Management Marketing Management Tools 120

Convince & Convert

SEPTEMBER 6, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now . The RSS feed is: [link].

Personalization 138

Personalization Social Media Skype Blogger 138

Content Standard

OCTOBER 2, 2014

Brands are also expanding their use of social tactics. Ninety-eight percent of companies market on at least one social network, and 58 percent plan to expand their efforts in 2014 to a social network that they did not use in 2013.

Social Media 40

Social Media Media Brand Identity Branding 40

Paul Gillin

JULY 19, 2013

Did you know that e-mail still has a significantly higher conversion rate than any other B2B Web traffic source? Read more and download the full report at “ 2013 Fortune 500 Are Bullish on Social Media.” Sixty-nine percent of the 2013 Fortune 500 use YouTube, an increase of 7% from 2012.

Social Media 50

Social Media Social Networks Facebook Statistics 50

Convince & Convert

NOVEMBER 22, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. How did you get involved with social media? ” What do you like best about social media? Listen Now. The RSS feed is: [link].

Skype 132

Skype Social Media Work Management Storytelling 132

Convince & Convert

NOVEMBER 15, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now. The RSS feed is: [link]. Find us on iTunes: [link].

Paid Search Agency 139

Paid Search Agency Advertising Agencies Multi-Channel Television marketing 139

Convince & Convert

MAY 17, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Listen Now .

Social Media 162

Social Media Media Viral Marketing Skype 162

Hubspot

APRIL 30, 2013

One day someone announces a boycott of Facebook, Twitter, or Pinterest -- the next day, the social network is growing exponentially. As a data-driven and social media-loving company, we’d like to set the record straight: Social media is here to stay. 18 Brand-Spanking New Social Media Marketing Stats.

Stats 28

Stats Social Media Social Marketing Media 28

Hubspot

FEBRUARY 23, 2016

Before hiring Leighton Interactive in the summer of 2013, marketers over at Marco had a handful of inbound marketing assets. Later, they would focus more on the blog's conversion rate, meaning how many people download an offer from one of the calls-to-action after reading a blog post. Setting Up a Blog Strategy. The Results.

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Hubspot

OCTOBER 9, 2015

billion in 2013. And while we can all agree that the concept of sharing content on social media is nothing new, I want to focus on the impact that it can have on customer acquisition. Because social networks are constructed to help individuals share content with friends, they present a unique opportunity to reach new audiences.

Paid Content 28

Paid Content Paid Search Agency Mobile Advertising Ad Exchange 28

ConvertKit

MARCH 25, 2020

I know, I know—you're probably thinking about creating videos for social networks or YouTube. Video landing pages can help boost sales and conversions. Of course, the end result of any landing page should be to drive more conversions, sales, and signups —and when it comes to conversion rates, video works like gangbusters.

Landing Pages 46

Landing Pages Video Marketing Conversion Marketing Automation Services 46

Optinmonster

NOVEMBER 27, 2023

The list starts with their top 10 email subject lines of 2020, and they provide open rate data and analysis for each one. This lead magnet includes over 600 of their best subject lines from 2013-2020. BONUS : Check out this case study on how DigitalMarketer boosted conversions with OptinMonster !

Copywriting 110

Copywriting Template Work Management Marketing Management 110

Hubspot

SEPTEMBER 30, 2015

Blogging also helps you get discovered via social media. Every time you write a blog post, you're creating content that people can share on social networks -- Twitter, LinkedIn, Facebook, Pinterest -- which helps expose your business to a new audience that may not know you yet. That's okay. 3) It helps establish authority.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Webbiquity

FEBRUARY 10, 2015

Is the value of social media marketing for b2c brand overrated? consumers say they “mostly” or “always” ignore brand posts on every social network. And 83% of consumers say they have had a “bad experience with social media marketing.” But 24% of brand say they do “social listening.”

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Convince & Convert

SEPTEMBER 13, 2013

From Janrain , a free guide to improve your conversion rates and your data quality. And from Expion , a free report on the top 50 retail brands’ social media use in 2013. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Listen Now . The RSS feed is: [link].

SME 124

SME Social Media Skype Paid Search Agency 124

NuSpark Consulting

JANUARY 3, 2015

Ready to reduce form fields so mobile conversions increase? . Increase conversion rates. If your landing pages do not easily explain a problem-solving solution with benefits, you’ll lose conversions. Social Media. Engage and network with prospects online. Social media is social networking.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

Outgrow

MARCH 4, 2020

Contests and giveaways have a conversion rate of almost 34% , which is higher than other content types. The creator of the winning chip flavor would win $1 million or 1% of the 2013 net sales of the winning flavor, whichever is greatest. The giveaway ran a conversion rate of over 53% which is a great offer.

Examples 52

Examples Outgrow Advertising Agencies Microsite 52

Marketing Insider Group

JANUARY 2, 2015

The Claim: Social media drives customer acquisition. 77% of buyers say they are more likely to buy from a company whose CEO uses social media. 52% of marketers generated a lead from Facebook in 2013. 43% of marketers generated a customer from LinkedIn in 2013. Emarketer ). icontact ). Digital Sherpa ). icontact ).

Content Marketing 100

Content Marketing Banner Ads Paid Search Agency Banners 100

Buffer

JANUARY 2, 2019

Stories and rise of ephemeral content across social networks , which I’m sure we’ll see a lot more of in 2019, is capturing the hearts and minds of audiences everywhere. With more brands competing for people’s attention on social media, ordinary posts just aren’t going to cut it. Rise of social media TV and vertical videos.

Social Media 111

Social Media Trends Marketing AI Media 111

SnapApp

DECEMBER 4, 2017

TV ads aren’t as relevant to each viewer, so the conversion rate is much lower, especially for niche products. . . In turn, this makes for higher conversion rates because the marketer truly understands the needs of the reader. . . Takeaway : LinkedIn is where businesses live, and where decision-makers go to network.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Hubspot

JANUARY 7, 2015

Get on more social networks, write more blog posts, send more emails, run more reports, generate more sales. Ahh, the famous Oreo tweet during the Super Bowl blackout of 2013. February 4, 2013. 2) Engaging on Social Networks That Aren''t Working. And it can have a big effect on conversion rates.

Marketing Budget Creation 28

Marketing Budget Creation Marketing Budget Planning Paid Search Agency 28

Hubspot

JULY 29, 2018

Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. filling out a form, following a social account, etc.).

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

NuSpark Consulting

MARCH 1, 2016

For a couple of years now, B2B marketers have been hearing the “social selling” buzzword, and there are some convincing social media statistics regarding sales through social channels. In 2013, Buffer reported that Tweets with images earned up to 18 percent more clicks, 89 percent more favorites, and 150 percent more retweets.

Top of Funnel 100

Top of Funnel Leads Lead Marketing Qualified Leads 100

Webbiquity

AUGUST 5, 2013

Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. Social Media Facts and Statistics. 93% of marketers use social media for business. Social media has reached middle age(d). How big are these networks? WordPress Hosting SEO ).

Statistics 100

Statistics Social Media Social Marketing Paid Search Agency 100

Hubspot

OCTOBER 1, 2015

The bottom line: With each job-focused landing page it built, Intercom saw a conversion rate of approximately 5 percent. Its top-of-funnel traffic has more than tripled and continues to grow on a weekly basis, and its conversion rate remains consistent. 4) HootSuite. 4) HootSuite. Fans totally got it — and loved it.

Paid Search Agency 28

Paid Search Agency Paid Content Work Management Marketing Management 28

Webbiquity

JANUARY 17, 2011

How are consumers and b2b decision makers using social media in their buying processes? Which social media platforms are most effective at influencing buyer behavior? How do the audiences differ across various social networks? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Hubspot

AUGUST 6, 2014

2) How to Harness Social Networks to Drive Growth - This video will teach you learn how to harness OPNs (other peoples’ networks) to drive demand and growth for your business. 13) Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. 1) What Is Demand Gen?

Stats 28

Stats Demand Resources Demand Generation Agencies 28

Hubspot

JANUARY 22, 2015

As you will learn, this year’s data reveals that marketers who are leveraging visual content are seeing significant increases in their blog traffic, social media engagement, visitor-to-lead conversion rates and inbound customer acquisition results. Tweet this stat! Tweet this stat!

Stats 28

Stats Planning Content Marketing Inbound Marketing 28

Webbiquity

MARCH 11, 2013

Kaci Bower reports on MarketingSherpa research showing that “while three quarters of organizations think integration of SEO and social is essential,” less than half of marketers are integrating these tactics (much less content optimization, PR and SEM). 6 Small Business Marketing Trends for 2013 by Masterful Marketing.

Paid Content 100

Paid Content Paid Search Agency Optimization Advertising Agencies 100

Hubspot

MARCH 10, 2016

Website bounce rate: The percentage of people who land on a page on your website and then leave without clicking on anything else or navigating to any other pages on your site. Email bounce rate: The rate at which an email was unable to be delivered to a recipient's inbox. 14) Churn Rate. 22) Conversion Rate.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Webbiquity

AUGUST 19, 2014

Opt in email marketing: 9 Powerful eMail Conversion tactics from the Pros by Razor Social. Simple ideas for integrating social and email by iMedia Connection. ’ Well, with social networking, email subscribers today can choose to ‘forward to ALL friends.’” respectively.”

Email Marketing 100

Email Marketing Opt-out Opt-in Paid Search Agency 100

seo.co

DECEMBER 8, 2020

Establishes your brand as a thought-leader and industry authority, building trust with your readers and resulting in increased conversion rates, leads, and sales. In fact, it will reflect poorly on your company, potentially harming your brand and conversion rates. The 3 C’s of Content Marketing.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

SnapApp

DECEMBER 14, 2016

to reach more people on the most popular social network that people spend the most time on. Whether you have been at social for awhile or just getting started out, it's never a bad idea to re-evaluate what channels you are active on. Instead of going after every social network why not find out where your target audience is?

Paid Content 62

Paid Content B2B Marketing Trends Sales Management 62

Single Grain

APRIL 28, 2020

It has an overall conversion rate of about 14.7%. It may seem obvious now, but the idea of combining social networking and online reviews helped Yelp founders gain traction when they first launched. In the fourth quarter (as of January 31 2020), Slack’s revenue rose to $181.9

Marketing Budget 141

Marketing Budget Campaigns Paid Search Agency Work Management 141

Hubspot

DECEMBER 9, 2013

Remember, you don''t have to be on every social network, but you should be on ones that can help grow your business. Okay, so let''s say you''re on social media already. — Ginny Soskey (@gsosk) December 5, 2013. Lots of people are searching for a universal CTA color that''ll suddenly solve their conversion problems.

Marketing Automation Services 28

Marketing Automation Services Lead Scoring Lead Ranking Top of Funnel 28