KoMarketing Associates

SEPTEMBER 9, 2013

His father owns a PR company here in Boston. He owns a tailless cat named “Cyber” Be sure to connect with Dennis on LinkedIn and Twitter and give him a big welcome. Discover 2013 – September 16th-18th – Raleigh, NC. Commercial Services department: “DISCOVER 2013 is the premier conference for U.S.

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Crimson Marketing

DECEMBER 18, 2013

PR: 73% of reporters think press releases should include images. 43% of marketers have found a customer via LinkedIn in 2013. B2B companies that blog generate 67% more leads than those that don’t. Content: Nearly 50% of companies now have content marketing strategies.

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SocialPilot

MARCH 12, 2024

In this blog, not only are we going to tell you what a perfect integrated marketing campaign should look like, but also provide relevant examples to illustrate the point further. After completing the interactive quiz, participants were handed over their findings and urged to use their LinkedIn profile for applying to jobs.

Paid Content 81

Paid Content Campaigns Examples Advertising Agencies 81

Marketing Insider Group

DECEMBER 22, 2014

My 2013 Marketing Predictions included bets that content marketing conversations would mature. Branding, advertising, PR, demand generation – all will begin to dissolve into three areas: data, technology, and content. Adobe, Salesforce, LinkedIn, or IBM look to acquire or build content marketing platforms. Content Marketing'

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Vision Edge Marketing

FEBRUARY 25, 2014

The findings in the 2013 Influencer Marketing Survey support this perspective, “influencer marketing is seen as a customer acquisition and lead generation practice not a brand exercise.” Penetration - how many of the targeted markets/communities were reached (for example – LinkedIn Groups, click throughs to links).

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Marketing Insider Group

NOVEMBER 21, 2013

Thanks to Amanda Maksymiw , Joe Pulizzi , Ann Handley , Tim Washer , Todd Wheatland , Joe Chernov , Rob Yoegel and Jesse Noyes for sending me their ideas on the top content of 2013. They provided some amazing suggestions and mostly agreement (see below) on what was the best branded content of 2013. Content Marketing'

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EveryoneSocial

JUNE 20, 2017

Many businesses (although all should) have a blog or resource section to their website where they share relevant content. By this I mean, each new blog post or article is only about what your company does or how the company does “XYZ.”. That said, building a business brand isn’t easy.

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Brand Identity Branding Buyer Personas Business 81

Hinge Marketing

JANUARY 3, 2014

Your firm’s educational content, including guides, blogs, and white papers, helps your firm establish its place in the online world as an authority in your industry. By performing blogger outreach and guest blogging on industry blogs, you can build trust with your audiences and grow your reputation. Share Your Content!

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Planning Content Marketing Work Management Blogger 48

KoMarketing Associates

AUGUST 22, 2012

As Q3 draws to a close, B2B marketers are already thinking ahead to 2013, strategizing about what’s worked thus far in 2012—and what hasn’t. Thirty-seven percent are spending more on social media this year than they did in 2011, with LinkedIn (73 percent), Facebook (55 percent), and Twitter (40 percent) leading the way.

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Marketing Report Trends B2B Marketing Allocation 120

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. Let's move on to why you should use blogging as a marketing tactic.

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Business Work Management Lead Scoring Lead Ranking 28

accelerate agency

FEBRUARY 14, 2023

There are, of course, other avenues to explore, such as PR, email marketing, and LinkedIn advertising, but the above examples show how valuable thought leadership SEO is considered at all levels of the industry. This research dates back to 2013 but still holds firm today. Your starting point is your website.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Advertising Benchmark Budget Programs 52

accelerate agency

FEBRUARY 14, 2023

There are, of course, other avenues to explore, such as PR, email marketing, and LinkedIn advertising, but the above examples show how valuable thought leadership SEO is considered at all levels of the industry. This research dates back to 2013 but still holds firm today. Your starting point is your website.

Marketing Budget 52

Marketing Budget Marketing Budget Creation Advertising Benchmark Budget Programs 52

Content Standard

DECEMBER 4, 2017

A 2014 survey of B2B content marketers by LinkedIn’s Technology Marketing group found thought leadership to be the second most common goal of content marketing after lead generation. David Brooks of the New York Times memorably skewered the concept in a satirical 2013 opinion column, and he wasn’t the first either.

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Thought Leadership B2B Thought Leadership Paid Search Agency Work Management 99

Biznology

SEPTEMBER 17, 2013

Because obviously you can completely control your own reputation — just don’t put yourself out there, yank all of your sites, shutter your corporate web site, close your blog, and kill all that social. Some hints: how do your employees describe your company and their job on their LinkedIn, Google+, and Facebook profile?

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Keywords Work Management Google Ideal Customer Profiles 80

Hubspot

APRIL 24, 2014

In fact, according to a study conducted by CEO.com and DOMO , as of June 2013, a whopping 68% of Fortune 500 CEOs did not have any social presence whatsoever -- even on LinkedIn, the CEO social platform of choice. Graphic from the 2013 CEO.com Social CEO Report (Fortune 500 CEOs on LinkedIn). 2) Room for (Major) Error.

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Hubspot

FEBRUARY 6, 2014

In 2013, 3 million people from 214 countries and territories (and all seven continents) pledged $480 million to Kickstarter projects. Here''s a timeline of our relatively rapid campaign approach: July 5, 2013: We got married! July 26, 2013: Three days post-honeymoon, John''s ring is misplaced. December 2013: We got really busy!

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Content Marketing Today

APRIL 25, 2013

[caption id="attachment_3452" align="alignright" width="300"] Cyndee Woolley''s Upcoming June 2013 Book[/caption] 11 Steps to Creating a Successful Business Book. Their books are being published by Voyager Media Books, June 2013. Are their high-quality dedicated websites and blogs? Great business books do change the world.

Custom Publishing 40

Custom Publishing Rules Case Study Case Studies 40

Onalytica B2B

SEPTEMBER 16, 2015

Twitter was launched in 2006; it rapidly gained popularity amongst organisations and celebrities and, by 2013, was one of the ten most-visited websites in the world. Using technology like Periscope, Meerkat and Blab to communicate in real time is a becoming a very powerful means of engaging beyond your blog. Britannia PR.

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Social Media Social Marketing Work Management Marketing Management 50

Webbiquity

DECEMBER 17, 2013

Michele Linn shares a collection of popular and useful content marketing templates and checklists for tasks like creating buyer personas, developing an editorial calendar, writing killer headlines, choosing keywords, and promoting blog posts. Matching video content to technology buying committees by 2-Minute Explainer Blog. ** 5 STARS.

Tactics 100

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Convince & Convert

NOVEMBER 26, 2013

RT @nickkellet : Content Marketing overtook Digital Marketing as a keyword 2 months ago #cmworld #digitalPR #pr. Carrie Morgan (@morgancarrie) September 10, 2013. Learn more about using SEO tactics for blogs here. Look for Blogs That Share Their Content With Author Handles in the Tweets. Don’t forget the call-to-action!

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Tactics SEO Blogger PR 153

Content Standard

JUNE 23, 2016

Tim Urban, founder of the blog Wait But Why , represents the story side of the fusion taking place in business today. SecurityIntelligence.com launched in 2013, generating 250,000 page views via 900 pieces in the first year. LinkedIn’s direct publishing platform and Flipboard curation as a way to increase referral traffic.

Storytelling 50

Storytelling Enterprise Management Brand Identity Branding 50

Webbiquity

OCTOBER 8, 2013

Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. Re-tweet positive PR and update followers daily during the event. Email can work.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

OCTOBER 8, 2013

Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. Re-tweet positive PR and update followers daily during the event. Email can work.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

AUGUST 11, 2015

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. 10 LinkedIn Statistics and Facts. MediaPost ).

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Webbiquity

JANUARY 21, 2014

To be effective, it must be integrated with SEO and PR efforts, and even executed to enhance online advertising efforts. How can you make your blog content stand out amid the increasing online noise? ” How To Socialize An Event by LinkedIn. ** 5 STARS. ” How To Socialize An Event by LinkedIn. ** 5 STARS.

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Social Media Social Marketing Tips Media 100

Webbiquity

FEBRUARY 10, 2015

Which network drives half of all social traffic to B2B websites and blogs? Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. 68% of U.S.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Webbiquity

JULY 21, 2015

Just 4% said the same for social networking sites like Twitter, Facebook and LinkedIn. • Open your wallet. Just 4% said the same for social networking sites like Twitter, Facebook and LinkedIn. V3B Blog ). adults spent 23% more time on mobile during an average day than in 2013. Direct Marketing News ). Biznology ).

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Stats Mobile Marketing Allocation Email Marketing 100

Biznology

FEBRUARY 12, 2013

Not so much Peer-to-Peer (p2p) but PR-to-Peer (PR2P*). All you do is make it as easy as possible but sharing your content not only on your own site and blog but also across Facebook, Twitter, Tumblr, Google+, LinkedIn, Pinterest, and even reddit, digg, Newsvine, YouTube and anywhere else. But you get it wrong. “Why not?

Social Media 80

Social Media Social Marketing Peer-to-peer Work Management 80

Webbiquity

JULY 15, 2013

Not so much funny as surprising (and even educational), this post explains how six, well, as the title says, “iconic things” had their origins in PR. Blogs aren’t just for sharing in-depth “hot to” articles or thought leadership pontification. 25 signs you work in social media by Ragan’s PR Daily.

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Webbiquity

DECEMBER 16, 2014

Hopefully you’ve caught up to these by now, but just in case, this post from Trevor LaTorre-Couch details (fairly) recent design and functionality changes from Facebook, Twitter, and LinkedIn, and explaining for each change the benefit(s) of each change for marketers. 10 things you should never say to a social media manager by PR Daily.

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Social Media Social Marketing Work Management Media 100

Webbiquity

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), Social media networks and blogs consume nearly 25% of people’s time online. Social Media Facts and Stats. And much more.

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Webbiquity

NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. marketers have obtained at least one new customer through LinkedIn. LinkedIn is a close second at 82%. Is social media displacing PR?

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Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. 60% of LinkedIn users have clicked on an ad on the site, and 43% of U.S. marketers have obtained at least one new customer through LinkedIn. LinkedIn is a close second at 82%. Is social media displacing PR?

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Paid Content Social Media Statistics Enterprise Management 100

Single Grain

MARCH 4, 2022

Their social media experts boost the audience reach on major platforms like Facebook, Twitter, and LinkedIn. Single Grain has a team of talented content writers that can create content of all types, including blog posts, articles, guest posts, email copy, landing page copy, social media posts, and ad copy. 6) Ignite Visibility.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Marketing Agencies 1 52

B2B Marketing Zone Posts

OCTOBER 5, 2010

Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. How Is PR Changing? Setting up a B2B blog or a Facebook or Twitter [.]. This is set to reach 12% by 2013. Include the blog URL in your email signature.

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B2B Marketing Work Management Marketing Management Advertising Agencies 40

Webbiquity

FEBRUARY 7, 2012

59% are on Twitter, and 43% use a company blog for marketing. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter. women make up 64% of Twitter’s following), men (63% to 37%) are the larger share on LinkedIn. by bitly blog. ** 5 STARS. You just shared a link.

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Paid Content Social Media Statistics Research 100

accelerate agency

FEBRUARY 26, 2023

As well as blogs, video content, and social media, you can also optimize your CTAs, add AI chatbots and surveys, and show off key features with free demos. Social media marketing Social media provides great visibility for SaaS content, whether it’s blog posts, videos, or infographics.

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