Convince & Convert

SEPTEMBER 22, 2010

Or “Throw ‘stuff’ up on the wall and see what sticks,&# versus strategy and planning and metrics analysis. link] Deliverability Days Wrap Up + Fabulous Marketing Finds from Around the Web: 9/23/2010 « Topica's Blog [.] Email is the foundation for any online marketing campaign.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Convince & Convert

AUGUST 2, 2010

facebook Rocks [link] objectivemarketer Facebook Success Summit 2010 @marismith @jaybaer @briansolis @mike_stelzner @ekaterinawalter and the likes. link] [link] objectivemarketer Facebook Success Summit 2010 @marismith @jaybaer @briansolis @mike_stelzner @ekaterinawalter and the likes.

Facebook 121

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 121

Convince & Convert

SEPTEMBER 14, 2010

link] Mark Tamis Not at all Jay – I fully support the use of CRM platforms & datamining and analysis. link] Mike Boysen I didn’t see any real deep behavior analysis discussed here. Does anyone learn RFM and lifecycle analysis with their marketing degrees anymore? What behaviors are we talking about?

Social Media 123

Social Media Work Management Marketing Management Media 123

KoMarketing Associates

JUNE 16, 2014

Relevance to content marketers: Competitive analysis is a key piece of a successful content strategy. Relevance to World Cup: Who could forget the haunting noise of the vuvuzelas from the 2010 World Cup in South Africa? Credit: www.mlssoccer.com. Block Out and Rise Above the Noise.

Content Marketing 120

Content Marketing Planning Peer-to-peer Comparison 120

Convince & Convert

DECEMBER 29, 2010

Tweet Looking back on an exhilarating 2010, I wanted to take a second to just say thank you. 7 Ways to Use Social Media to Create Buzz-Worthy Events. I guess it’s not a surprise, but nine out of the top ten have numbers in the title, which matches up with my analysis of winning blog post headlines. Just thanks.

Social Media 127

Social Media Media Best Practices Buzz 127

Convince & Convert

JULY 20, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Why D.I.S.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Convince & Convert

FEBRUARY 10, 2010

Features being considered for inclusion in new releases include CRM integration; deep analysis of customers’ social graph and content they’ve produced (keyword analysis of your Tweets, for example); and even semi-automated social media response mechanisms.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Convince & Convert

APRIL 1, 2010

link] Opinion@Large Great topic/analysis. link] Opinion@Large Great topic/analysis. link] [link] nateriggs Killer analysis, Jay. PS – if the Timberwolves don't hurry, I'll grab up the FB vanities… lolz) [link] nateriggs Killer analysis, Jay. Telling the right story is a strategy, not a tactic.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

MARCH 25, 2010

RT @jaybaer: A Social Media Scoreboard That Works (check it out) [link] [link] Meltwater Buzz RT @jaybaer: A Social Media Scoreboard That Works [link] A Social Media Scoreboard That Works – [link] (via @jaybaer & @philsimon) #fb [link] Kim Brame RT @upwardaction: Great tool!

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

markempa

OCTOBER 11, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation B2B Thought Leadership Thought Leadership Generation 120

Contently

MARCH 20, 2017

So I think it’s interesting that there’s all this buzz around something that’s been around the B2B marketing world a long time. You spend a lot more time making the data normalized and filling gaps of the data with your own data than you do actually getting the data in and having it do the analysis.

Marketing AI 83

Marketing AI Marketing Attribution Lead Ranking Enterprise Management 83

Convince & Convert

MAY 25, 2010

They feel, understandably, that it's a shorter leap than figuring out something like “search taxonomy analysis.&# [link] Nate Riggs ALL marketing agencies. I was there speaking at the Counselor’s Academy PRSA annual conference.

Paid Search Agency 123

Paid Search Agency Online Marketing Advertising Agencies Ads 123

Convince & Convert

SEPTEMBER 21, 2010

Competitive analysis: How does your brand stack up to the competition? • Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. First – What are the objectives?

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

APRIL 20, 2010

I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage. But the reality is, your blog is probably a lot more broad than you think. While this is important for a blog like mine, it’s flat-out critical for e-commerce companies, and others that are blogging for business.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Convince & Convert

SEPTEMBER 20, 2010

You will see in 2010 that most companies will, hopefully, leave behind both notions (media is important, and B2C and B2C are different) due to results that we will start seeing in the market. Things I Don’t Want to Hear Anymore in 2010 =-. Things I Don’t Want to Hear Anymore in 2010 =-. Nicely said, Esteban.-=

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

AUGUST 10, 2010

link] Ariel Roberge RT @Tinkweb: Why Influence Mining is the Next Gold Rush [link] [link] Steve Woodruff Why Influence Mining is the Next Gold Rush | (@jaybaer) [link] [link] Montreal Design Buzz TR @tinkweb: Why Influence Mining is the Next Gold Rush [link] [link] [link] Terametric RT @jaybaer: What exactly is Influence Mining?

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Online Marketing Institute

JANUARY 4, 2011

Mark Jackson | August 18, 2010 | 0 comments ); //]]> Share Tweet My company has recommended blogging to many of our search engine optimization clients. SEF June 9, 2010 Community activity stream Most read Tag cloud Pop-out the activity stream to keep a real- time feed of what ClickZs community is saying, reading and sharing.

Paid Content 40

Paid Content Paid Search Agency Marketing Websites B2B Thought Leadership 40

Convince & Convert

MARCH 3, 2010

Help clients tie search success to social media through wise keyword analysis, multi-media optimization and ongoing link acquisition. Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Remember, the most important customer of EVERY company is Google.

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

APRIL 28, 2010

In particular, sales and leads (as opposed to chatter, sentiment, buzz, purchase intent, etc.). Because our behaviors on the social Web leave a noticeable fingerprint, smart companies can modify the way they engage and interact with us, based on our social graph, purchase history, etc. I think this is a fundamental necessity.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

markempa

MAY 26, 2005

Is it just news briefs without analysis or insight? #4. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

Buzz Marketing for Technology

MARCH 9, 2010

One question has popped up a few times to I thought it was worthy of some research and comparative analysis to give you a very clear answer. They recently put out a 2010 Budget and Allocations trends document which surveyed the membership to gave you the chart above. So here is my take ….

Social Media 100

Social Media Allocation Social Marketing B2B Marketing 100

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business Finding The Right Calls-To-Action For Your B2B Website Nov 17, 2010 at 12:23pm ET by Shellie Foriska Marketers continue to search for ways to convert more website visitors into actual leads. Using the power of website analytics can help make that search a little easier.

Paid Content 40

Paid Content Marketing Websites Paid Search Agency Webcast 40

B2B Marketing Zone Posts

MARCH 3, 2010

February 2010. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009 - Webbiquity , February 1, 2010 Social media marketing activity exploded in 2009, and so did coverage of these practices. Fearless Competitor , February 6, 2010 There is no question in my mind. Best of B2B Marketing.

B2B Marketing 40

B2B Marketing B2B Webinar Metrics Marketing & Strategy 40

Online Marketing Institute

NOVEMBER 8, 2010

You’ll find the latest thinking and analysis on topics such as Inbound Marketing , Marketing 2.0 , Sales and Marketing Automation , Online Sales Lead Generation , Sales Lead Management , and Demand Generation , all targeted at Business-to-Business marketers. Canada License.

ROMI 40

ROMI Ad Building Marketing Automation Services Privacy Policies 40

The ROI Guy

MAY 6, 2010

New Customers in Q1 2010 Alinean has been selected to develop and power value-based sales and marketing campaigns for Wipro , PGI , CSC , CiRBA , MokaFive , Shoretel , Informatica and OfficeMax. Posted by Tom Pisello at 10:33 AM Email This BlogThis! Value Selling Tools and the Buying Lifecycle Is there an ROI from Social Media?

Work Management 40

Work Management Marketing Automation Services Marketing Management ROI 40

Convince & Convert

SEPTEMBER 21, 2010

Many social media software packages (great ebook analysis of them here) can provide highly detailed reports on the impact of social media programs. We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going We need to get some VIRAL BUZZ ?going link] Social Media Myths and Reality » The Buzz Bin [.]

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

DECEMBER 23, 2010

Mar 17, 2010 at 11:34am ET by Andy Komack B2B companies crave leads. Terry Whalen , March 17th, 2010 at 4:42 pm ET : Premium member since 07/2009 Hi Andy, Thanks for the article – your points on measuring B2B lead quality seem very valid and straightforward. Are All Leads Created Equal? Good leads. Quality leads. b2bmarketing

Paid Content 40

Paid Content PPC Sales Qualified Leads Allocation 40

Online Marketing Institute

DECEMBER 23, 2010

MEMBER LOGIN > | BECOME A MEMBER > Column: Strictly Business 6 Tactics For Overcoming The High Cost Of Clicks In B2B PPC Jun 8, 2010 at 9:05am ET by Andy Komack For anyone involved in marketing their B2B companies via paid search, it’s painfully obvious that the cost of clicks can be prohibitively high. All rights reserved.

Paid Content 40

Paid Content PPC Cost Per Click Paid Search Agency 40

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Online Marketing Institute

NOVEMBER 8, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Increased spending on online marketing is driving companies to try new and innovative means of getting the word out about their products and services — one area that’s getting a lot of buzz with B2B marketers is social media.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

SEPTEMBER 21, 2010

Most of the rest are from spring 2010 or earlier. I may run a similar analysis and rank my top posts by page views coming from search engines. I love the analysis. Years ago I did a similar analysis of the most clicked articles from my then employer’s email newsletter and found almost identical results. Thanks, Jay!

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Convince & Convert

AUGUST 26, 2010

If you’re an agency that’s providing social media listening or analysis services for clients, this is even more critical of a distinction. The disheartening truth is that there is very little “standardized&# reporting available if you’re going to do social listening and analysis at the highest level.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

JULY 22, 2010

According to a recent Social Media and Online PR Report from Econsultancy , 86% of companies surveyed planned to spend more on social media marketing in 2010, but only 25% say they have gained “real, tangible value&# from the medium. Some info on these links [link] [link]. Some info on these links [link] [link].

Social Media 128

Social Media Media Paid Search Agency Webinar Metrics 128

Webbiquity

JULY 14, 2010

Find out here in some of the best blog posts and articles about SEO link building of 2010 so far. 71 Technical Factors For Backlink Analysis (From 30 Link Building Experts) – Part 2 by Search Engine Land. Post on Google Buzz. So how do you get more links, without resorting to spammy or questionable tactics? Share this on Mixx.

Link Building 100

Link Building SEO Ad Building Tools 100

Webbiquity

OCTOBER 5, 2010

You’ll find the answers to these questions and many more here in 50 of the best Twitter tools, posts, how-to guides and rants of 2010 so far. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009. Tweet This!

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. by Green Buzz Agency. 6 Key Metrics for a Social Media Measurement Dashboard [Best of SEW 2010 #4] by Search Engine Watch. by Buzz Marketing for Technology.

Social Media 100

Social Media Paid Content Tactics Tips 100

The ROI Guy

FEBRUARY 4, 2009

It should be noted that license discounts are available from Microsoft and the competition and should also factor into your own analysis. IT Spending on the Rise, Sales Enablement and The Economic-Buyer ► 2010 (118) ► December (5) Social Media Hierarchy of Needs - Best Practices f. Latest Research. Let the Good Times Roll?

Work Management 40

Work Management Marketing Management ROI Budget Programs 40