WebMarketCentral

NOVEMBER 23, 2009

Looking for a more powerful way to share presentations online? Generate word-of-word referrals? SlideSix SlideSix is a multimedia presentation sharing site, designed to be SlideShare on steroids. You can upload presentations, record audio narration, and attach videos, all on the site.

Tools 20

Tools Best Practices Adwords Word of Mouth 20

Ambal's Amusings

JANUARY 31, 2011

I have invited our Panel of White Paper Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Since I’ve started a Twitter presence in February 2009, I have been able to build a 4000+ following relatively easily. He’s given me excellent Word of Mouth references.

Paper 100

Paper Enterprise Management B2B Thought Leadership Case Study 100

markempa

MAY 9, 2007

Continue Reading at the INSPIRE SmartMarketers.com Blog (a new blog Im contributing to monthly) presented by Netline. Continue Reading at the INSPIRE SmartMarketers.com Blog (a new blog Im contributing to monthly) presented by Netline. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation Lead Nurturing ROI Generation 120

markempa

OCTOBER 2, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License.

Lead Nurturing 120

Lead Nurturing Lead Generation Webinar Metrics Sales Qualified Leads 120

markempa

OCTOBER 28, 2005

Heres an interesting tidbit, apparently many of the presenters at the summit were not saying "lead generation" (or even just "marketing"). Heres an interesting tidbit, apparently many of the presenters at the summit were not saying "lead generation" (or even just "marketing").

Lead Generation 120

Lead Generation Generation B to B Leads 120

Convince & Convert

SEPTEMBER 22, 2010

The same dynamic is present on Facebook. The average consumer receives 44 emails per day, which is far fewer than the number of tweets to which the average person is potentially subjected. Further, I suspect most people check email more frequently than they check Twitter throughout the day. Very, very few. All rights reserved.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

markempa

MAY 23, 2005

This presents a great opportunity for those companies who want to be positioned as thought leaders and keep their audience coming back. Relevant content builds credibility, generates positive word of mouth (wom) and creates a buzz for future events. Plus most sales people will only call 15% to 20% of that list anyway.

Webcast 120

Webcast Lead Generation Webinar Metrics ROI 120

markempa

FEBRUARY 1, 2006

These experts can become a source of speakers and webinar presenters. These experts can become a source of speakers and webinar presenters. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 You may want to co-market an event and share the attendees list.

Lead Generation 120

Lead Generation Generation Leads Lead 120

markempa

JUNE 13, 2007

Review 10 - 15 recent sales "wins" and look at what business pains or events were present. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 What’s better is that the problem can often be tied to a specific event or events. See the above mind map for examples) 2.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

Convince & Convert

AUGUST 2, 2010

If you’re looking to bring some clarity to your Facebook efforts, be sure not to miss this illuminating presentation from social media strategist Jay Baer. Each of these strategies requires different tactics, resources and success metrics. It will change the way you think about Facebook for business. All rights reserved.

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

markempa

JUNE 13, 2005

I was reminded of an experience last fall, when I spoke at MarketingSherpa’s Lead Generation Summit, I watched presentation in which an audience member asked a great question. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation B2B Sales CRM B2B Thought Leadership 120

markempa

JUNE 23, 2005

I recently sat through a conference call/web based sales pitch by AngelVision for creating a flash presentation to promote one of my companies. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 from Jack Yoest Not every request for pricing is an objection. But AV would not tell me what it costs.

Advertising Mediums 120

Advertising Mediums Consulting Lead Generation B2B Marketing 120

Online Marketing Institute

MAY 27, 2009

Posted on Tuesday, May 26th, 2009 at 7:27 pm Why B-to-B Marketers Will Pioneer the New, New Media 150,000 Years of Social Network Media Experience: Why B-to-B Marketers Will Pioneer the New, New Media. Name (required) Mail (will not be published) (required) Website Comment FACEBOOK TWITTER RSS PRIVACY LEGAL Copyright ©2009 GyroHSR.

Peer-to-peer 40

Peer-to-peer B to B RSS Word of Mouth 40

Convince & Convert

FEBRUARY 24, 2010

Power, Risk & Accountability Today, I gave a presentation to LEAD San Diego, a group of Southern California business leaders. The theme of the presentation was this new era of marketing-centrism and what it takes to succeed in an environment where marketing plans are not month-to-month, but minute-to-minute.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. UNsettling Stratten has a knack for gaps. The two sections in the book on the Trust Gap and the Experience Gap are among the strongest in UnMarketing. All rights reserved.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Convince & Convert

JULY 27, 2010

Whether it’s blog posts, video blogs, Powerpoint presentations, podcasts, haiku, or graffiti art, practice makes the production process easier. Second, this circumstance raises an important question: Are You Growing Your Voices? Certainly, there is a benefit to creating content on a daily basis. All rights reserved.

Paid Search Agency 117

Paid Search Agency Blogger Advertising Agencies PR 117

Convince & Convert

AUGUST 24, 2010

Meanwhile, we’re hitting the road to present the core concepts of The Now Revolution to businesspeople and marketers everywhere. Amber presented a smashing summary at the recent SocialFresh Charlotte. We’ll have Facebook page and other promotional stuff about the book online soon – including pre-ordering capabilities.

Paid Search Agency 111

Paid Search Agency PR Advertising Agencies Word of Mouth 111

Ambal's Amusings

MARCH 18, 2010

It can be word-of-mouth delivered or enhanced by the network effects of the Internet. While it was about technology, it wasn’t a boring bytes and bites presentation. Look, you can’t film a woman getting punched and you may not be able to do a slick video presentation with a hologram. MarketingSherpa.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Convince & Convert

MAY 25, 2010

Here are the highlights: A Colossal Opportunity According to Forrester research, from 2009 – 2014, the average annual growth rate in digital marketing expenditures in the U.S. link] Sathya Hi jay, could i see the presentation in a bigger size. will range from 11% (the relatively mature email marketing), to 34% (social media).

Paid Search Agency 124

Paid Search Agency Online Marketing Advertising Agencies Ads 124

markempa

JUNE 7, 2005

That being said, I completely disagree with the definition of thought leadership as presented. That being said, I completely disagree with the definition of thought leadership as presented. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Lead Generation Generation 120

Convince & Convert

MAY 11, 2010

For B2B companies, I suggest adding a short slide presentation that answers each question, and possibly a podcast that answers all six in aggregate. Great product/great service and knowing how to prospect, present & close. Great product/great service and knowing how to prospect, present & close. Remember the cold call?

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Convince & Convert

MAY 13, 2010

18 social media quotes jay baer View more presentations from Jay Baer. Not sure who came up with it originally) Social media changes the relationship between companies and customers from master and servant, to peer to peer. You must fight social media fire with social media water. Every company is its own TV station, magazine, and newspaper.

Social Media 154

Social Media Media Webinar Metrics Marketing & Strategy 154

Convince & Convert

JULY 20, 2010

Check out my Online Marketing Summit presentation below on this topic: View more presentations from Mike Corak. This makes for both short and long-term success (ex. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

FEBRUARY 19, 2010

And More… Although I’m not using it presently, you can also configure your NutshellMail to include Linkedin and MySpace content, as well as updates from the Ning groups of which you are a member. Plus, event invites, and photos in which you’re tagged. All rights reserved.

Social Media 116

Social Media Media Paid Search Agency PR 116

Convince & Convert

MARCH 25, 2010

Swix aggregates as many as 100+ of your social media metrics, and presents them in a unified, visually digestible fashion that will be the darling of any Excel hater. The math isn’t that tough – you could do it yourself – but the ease-of-use and data presentation of Swix is exceptional. All rights reserved.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MARCH 3, 2010

Yesterday, I gave a presentation in Tempe, AZ to Agencyside , a conference of advertising and PR agency owners. Forrester Research shows that from 2009-2014, U.S. I’d be happy to share my slide presentation with you, too). they present strategies to marketers and end up looking like social media posers.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Convince & Convert

MARCH 4, 2010

For more on advanced blogging, please see my post and slide presentation: 11 Must-Dos for the Serious Blogger. But, to ensure you aren’t disheartened in the meantime, select success metrics that are appropriate for your goals. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. link] Tim Salam Very strong presentation.

Social Media 168

Social Media Media Webinar Metrics Marketing & Strategy 168

Convince & Convert

JUNE 24, 2010

The Power of the Unexpected The genius of infomercials (and to a lesser degree, home shopping channels), is that they present to you products that you didn’t know you needed, because you didn’t know they existed. Get them to tell your story, and you really have something viable. All rights reserved.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

JUNE 7, 2010

The book is presented in three sections. My favorite is the “Face Game&# whereby every time an employee logs on to the Web, he or she is presented with a photo of another employee, and a list of names. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC. All rights reserved.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Ambal's Amusings

SEPTEMBER 17, 2009

B2B Lead Generation Benchmark Study 2009. This reality presents a terrific opportunity for B2B marketers. Word of mouth wasn’t going to do it, nor was relying on insurance referrals or my Yellow Pages ad. By Joe Pulizzi and Newt Barrett. Brian Carroll's book Lead Generation for the Complex Sale. MarketingSherpa.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Convince & Convert

FEBRUARY 23, 2010

You have a wonderful ability to drill straight to the fundamentals, presenting them in a way that's clear and logical. [link] Mike Adams RT @OneCoach: Is Your Social Strategy Proactive or Reactive? link] (via @jaybaer) alexasamuels Another great post, Jay. August 12, 2010 (766) Twitter Stream © 2008-2010 Convince & Convert, LLC.

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

APRIL 1, 2010

The team’s record for the last five years: 2009-10 (14-60) so far 2008-09 (24-58) 2007-08 (22-60) 2006-07 (32-50) 2005-06 (33-49) In fact, the Timberwolves have won a playoff series only one time in their 21 years of existence. I must have used the Edelam WalMart 'Flog' example 30 times in presentations and workshops!

Social Media 121

Social Media Paid Search Agency Media Advertising Agencies 121

Convince & Convert

JUNE 22, 2010

At present we're seeing people dabble without a strong PR / Communications strategy behind them. Again, I strongly believe social media programs will be developed by several of the 86% not utilizing it presently. Getting the C-suite to really believe is SO hard. You also know how to measure your ROI effectively.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

APRIL 6, 2010

I recommend using a mixture of your Top 25 phrases and some that are highly relevant to your business, but perhaps aren’t sending as much traffic as you’d like at present. You’ll then see a search results page that shows a comprehensive list of places you’ve been mentioned on the social Web. All rights reserved.

Paid Content 146

Paid Content Ad Building Brand Identity Branding 146