LeadsRX

JANUARY 12, 2022

Brown will remain CEO of LeadsRx while reporting to Bochicchio but otherwise the 21-person LeadsRx team will continue to operate independently. Since 2009, Unbounce has helped hundreds of thousands of marketers in 100+ countries create high converting content and accelerate their business ROI. billion conversions worldwide.

Marketing Attribution 80

Marketing Attribution Analytics Advertising Agencies Paid Search Agency 80

Webbiquity

JANUARY 10, 2010

27 Blogging Secrets to Power Your Community by Community and Social Media. Michael Martine presents tactics for quickly knocking out quality blog posts, such as answering questions from readers, reporting the results of a reader poll, or writing about the coolest person you’ve met recently. Share this on del.icio.us.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

Convince & Convert

MAY 27, 2014

Tackle Your Customer’s Problem and Go Way Over the Top Scofield Edit has a great video from 2009 parodying the client-vendor relationship much. I first wrote about this video back in 2009 when it was fresh, but even five years later the idea still works. Leave the jargon-monoxide poisoning and ‘feature-speak’ at home.

Work Management 167

Work Management Marketing Management Conversion Generation 167

Scoop.it

JANUARY 5, 2021

Their content on their website and across different social platforms aims to engage the average person in science in a fun, entertaining, and educational way. By making technology and innovations relatable to the average person, customers can relate better with a brand whose technology background can alienate most people.

Education 92

Education Brand Identity Branding Marketing Management 92

The Effective Marketer

JANUARY 13, 2011

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Aberdeen Shows How to Do Email Marketing Right The new research report from Aberdeen Group “ Email Marketing: Customers Take it Personally ” has some very interesting insights. The lesson? United States License.

Planning 100

Planning Email Marketing Work Management Marketing Management 100

Litmus

APRIL 1, 2021

During this decade, a lot of things took off: segmentation, personalization, email automation, compliance (like GDPR), accessibility, and much more. Here’s a brief history of email marketing milestones over the past decade: 2009 – Responsive emails are introduced. 2016 – Personalization takes over. Garish buttons.

Design 66

Design Trends Mobile Marketing Email Campaigns 66

The Effective Marketer

FEBRUARY 22, 2011

To make it easier for everyone I’ve compiled the suggestions from the group into an easy-to-read list (sorted alphabetically). An Excel file is available at the end of the post with all this info. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License. United States License.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Tomorrow People

SEPTEMBER 13, 2012

In 2009, some bright spark thought it would be a good idea to harness the power of user-generated content and release it untamed on the Skittles homepage. Conclusion: It’s so easy to communicate with the world instantly that some of us forget to think of the consequences. If so, click send. Ryanair bullies a blogger.

Social Media 120

Social Media SIC Media Peer-to-peer 120

Lake One

JANUARY 15, 2020

We created this campaign to give back to the communities who have supported us and live out our mission. Welcoming a newborn into the world should be one of the happiest times in a person’s life. Second Stork, founded in 2009, provides essential infant-care items to families in need. Completely free of charge.

Service 52

Service Campaigns Amazon Communities 52

Brightedge

MARCH 31, 2022

On the flipside, Google also stated back in 2009 that they don’t recognize Meta Keywords as a ranking signal anymore, although other search engines around the world still might consider them a factor. Google Personalizes Results Based on Extensive Search History. Google personalization is very limited. The short of it?

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

The Effective Marketer

FEBRUARY 7, 2011

I personally think these numbers are high, but it depends heavily on the webinar platform you’re using. According to the survey webcasts have a $22.60 cost per registrant for those with an average of 441 registrants and $39 per participant if the average is 256 participants. United States License. United States License.

Webinar Metrics 100

Webinar Metrics Webcast Marketing Automation Services Sales Qualified Leads 100

Bluetext

FEBRUARY 14, 2024

Analyzing that figure probably comes down to whether you are a glass half-empty or half-full kind of person. Perhaps that is why DoD and the VC and Private Equity communities are increasingly focused on making it easier for both sides to communicate effectively with one another.

Enterprise Management 36

Enterprise Management Work Management Marketing Management Startups 36

The Effective Marketer

OCTOBER 14, 2009

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Networker’s Dream Ever been in a situation where you are trying to get a hold of someone or get introduced to another person but just can’t figure out how? Look forward to meeting up with you at BOS 2009.)

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Budget Creation Marketing Management 100

The Effective Marketer

SEPTEMBER 29, 2010

Success can be based on a number of different factors and it also varies based on who you talk to, after all, we all have different objectives (personal and professional). If you answered “it depends&# , then you’re thinking smart. Now let’s go one step further. United States License. United States License.

Marketing Budget 100

Marketing Budget Work Management Marketing Automation Services Marketing Management 100

Outgrow

MAY 23, 2022

The Podcast – Cutting through the Clutter – “Content Marketing” from the POV of the person who coined the term: Joe Pulizzi. And then the type, if you really do take it seriously, then you’re going to create content operations that are going to build an audience in a community over time. Saksham Sharda: Hi everyone.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Sprout Social

FEBRUARY 27, 2020

Ever since Burberry launched The Art of the Trench in 2009, B2C brands have been encouraging (and sometimes incentivizing) their customers to use social to show others how a brand or product fits into their lives. Getting started: Interview a group of end users 1:1, either in person, via social, email or on the phone.

User-Generated Content 78

User-Generated Content Software Tactics B2B Marketing 78

The Effective Marketer

MAY 9, 2011

So while adding another person to your marketing budget may seem tricky at first, maybe you don’t have to hire an additional person (although for larger organizations that should definitely be the case). Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

ClickZ

JULY 2, 2019

Brands have always been able to curate boards to reflect their personalities and product lines. Instead, users take a questionnaire about their personal style. With that data, the brand learns enough about people to make recommendations, populating personalized boards with product pins. The catalog isn’t one of IKEA’s boards.

eCommerce 105

eCommerce Brand Identity Branding Curation 105

Convince & Convert

MARCH 10, 2013

” Once Oprah gave Twitter her imprimatur, the service crossed the chasm (6 million members before she joined in April, 2009 and 105 million a year later). As they write on their blog : A Twitter community is just like your workplace or your neighborhood: it’s made of real people. Nestivity’s mission is big, and meaningful.

Twitter 167

Twitter Digg RSS Television marketing 167

Parse.ly

SEPTEMBER 24, 2019

So we decided to rewind a decade to 2009 and offer a glimpse of where we came from – and where we are now. Back in 2009, here’s how Parse.ly’s original 2009 logo looked: Here’s some fun startup lore about how we “acquired” this logo. And Max got in touch with me about buying the domain for his personal website.

Brand Identity 40

Brand Identity Branding Startups Domain 40

The Effective Marketer

MAY 3, 2011

While personalities play a role, I think corporate policies and the marketing leadership play a big role in shaping up how marketing technology is brought into the company. Marketers as Technologists According to Forrester’s research, data driven marketers are divided about technology investments. United States License.

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

The Effective Marketer

MAY 18, 2010

Hiring marketing people is tough enough as it is, one has to understand the type of person they need for each specific position. When hiring someone for a marketing position , it’s important to know these different types exist. Who do I want to work with? Passionate Marketers. From interns to the VP. United States License.

Planning 100

Planning Work Management Marketing Management Marketing Budget Creation 100

BuzzSumo

SEPTEMBER 20, 2019

My thesis looked at social media interactions and attempted to ask this question: Do deeper disclosures, like opinions and feelings, lead to deeper interactions for brands and their communities? They want to connect with another person, not some logo or mission statement. The short answer? Clichés Are Getting Clobbered .

Social Media 95

Social Media Social Marketing Conversion Media 95

Unbounce

MAY 15, 2020

More than 20% of small businesses have at least one person doing marketing in addition to other tasks.) We know growing businesses are far more likely to be optimizing (using advanced technologies for things like automation and personalization) than their stagnating peers. As Marketers, We Need to Evolve Beyond the Build. Too complex.

Marketing AI 144

Marketing AI Conversion Landing Pages Paid Search Agency 144

Martech Advisor

SEPTEMBER 16, 2019

When you call customer service and they don’t know who you are, making you repeat your personal information again and again. Marketers will find that through a commitment to the developer community, their developers will be less restricted by previous proprietary constraints and therefore have more freedom to innovate.

CMS Development 55

CMS Development Enterprise Management Marketing Management Gartner 55

The Effective Marketer

JUNE 21, 2009

Class: Social Media and Building Community (GF201) Professor: Chris Brogan, New Marketing Labs Chris Brogan’s presentation was more of a theoretical overview of community building than tools for doing that. Veredict: If you are new to social networks, community building, etc. and measure it religiously.

Inbound Marketing 100

Inbound Marketing Training Planning Work Management 100

Customer Experience Matrix

SEPTEMBER 3, 2009

Probably the most comprehensive study along these lines was Global Faces and Networked Places , released by Neilsen in March 2009. Its most recent report shows that in the past year, time spent on “community” applications like Facebook and Myspace has more than doubled from 8.8% of the online population), compared with just 65.1%

Spending 120

Spending Media Mobile Advertising Forrester 120

NuSpark Consulting

MARCH 17, 2012

Tech Target: When Worlds Converge: Similarities in Brand Reception and Media Consumption of IT and Personal Technology Buyers. B2B Content Marketing Trends, B2B Technology Marketing Community on LinkedIn , Holger Schulze. The Buyersphere Project: How Business Buys From Business, Gord Hotchkiss, Enquiro, 2009.

Lead Generation 100

Lead Generation Trends B2B Marketing Generation 100

The Effective Marketer

APRIL 9, 2009

The site not only lists top executives based on approval ratings but also shows you reviews that give you some more specifics of the person, the company, and what it feels like working there. This entry was posted on Thursday, April 9th, 2009 at 7:49 pm and is filed under Communication , Hiring. United States License.

Lead Scoring 100

Lead Scoring Lead Ranking Work Management Marketing Budget Creation 100

The Effective Marketer

NOVEMBER 4, 2009

The chart above shows in a funny way that you sometimes feel more productive when you are checking email, and that you may turn to it if you get bored, and from personal experience I have felt the same way. This entry was posted on Wednesday, November 4th, 2009 at 8:15 am and is filed under Communication , Marketing Management , productivity.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

Convince & Convert

APRIL 13, 2015

(highlight to tweet) You don’t have to be a world expert, but if you can point to your expertise in your given community, you have career insurance in an unstable economic climate. A renaissance person, she has always had many interests and wasn’t sure which path to choose. Ariel Levy , a writer for The New Yorker.

B2B Thought Leadership 142

B2B Thought Leadership Thought Leadership Marketing Proposals Skype 142

Litmus

MARCH 31, 2020

All jokes aside, most would say they didn’t plan to work in email, but once you’re here it’s hard to imagine a better sense of community. What started as a way to introduce the women of Litmus, also became an ode of appreciation to you , the email community. I’m a startup person and have worked in lots of small companies.

Enterprise Management 80

Enterprise Management Work Management Marketing Management Budget Programs 80

The Effective Marketer

MAY 25, 2009

All the great presentation techniques they teach when you have to deliver a presentation in person will most likely not work. but this person can also interject during the presentation to create a dialog. This entry was posted on Monday, May 25th, 2009 at 7:43 pm and is filed under Communication , Webinars.

Webinar Metrics 100

Webinar Metrics Planning Work Management Effectiveness 100

The Effective Marketer

JANUARY 18, 2009

My suggestion if you want to get some interesting tidbits on the impact of having a positive attitude in your life (both professionally and personally) is to read “ The Little Gold Book of Yes! ”, by Jeffrey Gitomer (see link in my ‘books’ page). But let’s not digress. Problem solving, however necessary, does not produce results.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

The Effective Marketer

JANUARY 13, 2009

Drucker advises us to use the following when determining the responsibility for each task laid out in the plan: The name of the person responsible for the task The deadline (when does it need to get done?) Make each person responsible and accountable but also give them the freedom to decide the best course of action in certain situations.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

FEBRUARY 16, 2009

This knowledge can come up in several different ways, such as a compilation of the survey results, a more personalized benchmark of your questions versus the survey population, a whitepaper about the subject at hand, and many others. Few people do it this way because it takes time and money. United States License. United States License.

Customer Surveys 100

Customer Surveys Marketing Automation Services Work Management Marketing Management 100

The Effective Marketer

JANUARY 25, 2009

Shouldn’t [name of person] also participate in this meeting? But regardless of the type of meeting you will have, my personal experience is that you need at least the following: An agenda : prepared and distributed prior to the meeting. Why are all these people in this meeting? Why are we meeting? What are we trying to accomplish?

Planning 100

Planning Work Management Effectiveness Marketing Management 100