article thumbnail

Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Social media is the top digital marketing channel for vendors, but organic social media reach continues to decline , LinkedIn’s strategy for groups remains muddled , and many business buyers aren’t even on Twitter. The financial market meltdown in 2008 seemed like the final straw. Banner ads? And no one answers their phone anymore.

article thumbnail

50 Content Marketing Influencers You Need To Follow

Atomic Reach

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Joe Pulizzi - Founder of Content Marketing Institute.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Before You Abandon Your Social Media Accounts, Read This

B2B Marketing Traction

At a recent presentation I gave on social media, one of the attendees commented that he had just cancelled his Twitter account, because he didn’t understand the value of that social media platform account or how to use it. 80% of Twitter users have fewer than ten followers says Techcrunch.

article thumbnail

How to Train Your Brain to Write More Concisely: 6 Creative Exercises to Try

Hubspot

6 Exercises That’ll Train You to Write Concisely. And while it’s challenging to create an emotional image when you only have a dozen or so syllables to work with, doing so trains you to think deeply about your writing. Oneforty began as an app store for Twitter, but shifted into an online resource for social media marketing.

article thumbnail

Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Reply B2B Marketing Summit Shows Old Problems Persist « The Effective Marketer says: October 14, 2010 at 9:12 am [.]

article thumbnail

Tech Talk with Liveclicker: How the customer captivation platform amplifies ROI with email personalization

ClickZ

Founded in 2008, Liveclicker is a pioneer in video and real-time email content, Liveclicker is 100% focused on personalized and interactive experiences with over 240 customers located in the US, APAC, EMEA and proudly part of the CM Group family of brands. He can be found on Twitter @abiishek. . We are your partner.

ROI 59
article thumbnail

The Ultimate Employee Advocacy Guide For Financial Services

Oktopost

The 2008 financial crisis led to a significant loss of audience trust in the financial sector. The methodology of the campaign was to distribute identical content across LinkedIn, Facebook, and Twitter. Conduct compliance training and leave an open channel for feedback. Then, they compared the results from both campaigns.