article thumbnail

Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Some of the most objective research comes to us in the form of two studies from Deloitte-Duke University and LinkedIn-Edelman. The LinkedIn-Edelman study reports that executives are prioritizing four key areas: Content marketing (59%). The digital marketing landscape looks totally different than it did in 2008 during the last crash.

article thumbnail

Uncommon Thinking for B2B Authors

B2B Digital Marketer

Renowned keynote speaker, author, and training and development expert Jim Knight teaches organizations of all sizes how to attain their own “rock star” status. Jim put his experience and creativity to work, which has consistently developed cutting-­edge training concepts. Jim Knight’s LinkedIn: [link].

B2B 98
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Things We've Learned After Years of LinkedIn Group Spam (and what to do now)

ViewPoint

Jeff is the authority on making social media sell, adjunct faculty at Loyola University business school, author of Off the Hook Marketing: How to make social media sell and a social sales training speaker. Here is a proven system to use LinkedIn for B2B sales leads and prospecting. help them get noticed on LinkedIn so they can….

Linkedin 120
article thumbnail

Before You Abandon Your Social Media Accounts, Read This

B2B Marketing Traction

In a LinkedIn discussion group, a participant posted that they had been blogging for six months with no results. According to a Technorati study in 2008 , the blog abandonment rate is over 90%. Post a status update on LinkedIn and Facebook once a day. 80% of Twitter users have fewer than ten followers says Techcrunch.

article thumbnail

50 Content Marketing Influencers You Need To Follow

Atomic Reach

Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn. She is a speaker, author, and current member of the LinkedIn Influencer program. Find her on Twitter & LinkedIn. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn.

article thumbnail

Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. Reply B2B Marketing Summit Shows Old Problems Persist « The Effective Marketer says: October 14, 2010 at 9:12 am [.]

article thumbnail

Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Business Insider humorously reported a few years ago that you are statistically more likely to be dealt a full house in a poker game, win the Mega Millions lottery, have twins, be accepted into Harvard, complete Navy SEAL training, or survive a plane crash—among other things—than you are to click on a display ad.