Thinkers360

MARCH 22, 2024

Thinkers360 In-Depth Profile & Portfolio: Maribel Lopez Social Media: LinkedIn | X Book: Right-Time Experiences: Driving Revenue with Mobile and Big Data. Maribel is the author of the John Wiley & Sons book called Right-time Experience and she is the host of the AI with Maribel Lopez podcast. Highlighted Content : 33.

B2B Thought Leadership 52

B2B Thought Leadership Marketing AI Thought Leadership Research 52

Brandwatch Marketing

FEBRUARY 23, 2024

They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights. 3/ Handle Your Next Crisis Using a similar approach as outlined above, you can easily find when someone complains on social media. Don’t shy away from criticism. Read more about it here.

Brand Identity 59

Brand Identity Branding B2B Eye-Tracking 59

Brandwatch Marketing

FEBRUARY 23, 2024

They have high volumes of online conversation about them, a dedicated social media team to keep an eye on it, and lots of data to find insights. 3/ Handle Your Next Crisis Using a similar approach as outlined above, you can easily find when someone complains on social media. Don’t shy away from criticism. Read more about it here.

Brand Identity 52

Brand Identity Branding B2B Eye-Tracking 52

ViewPoint

JUNE 24, 2016

A remarkable new book is changing the way that B2B sales professionals think about, approach, and serve their customers. The co-authors recently shared some insights with me about their goals for the book and its readers. How did the two of you decide to collaborate on this book?

RFP 159

RFP B2B Sales Work Management Cross-Selling 159

Zoominfo

MARCH 8, 2021

Unless your company runs on ledger books and typewriters, business operations are impossible without digital data. In 2008, a contractor working for the UK prison system lost an unencrypted USB drive containing sensitive information of over 80,000 prisoners. That data was not stored anywhere else and was considered lost.

Work Management 182

Work Management Spyware Marketing Management User-Generated Content 182

DemandBase

JUNE 12, 2020

As a person who is biracial and bicultural, my view of the world has been shaped most by the people I’ve met and the books I’ve read. Additionally, many lists are being shared right now across social media and websites, which may include some of these resources and others. We haven’t attempted to capture them all here.

Resources 83

Resources DemandBase Lock-In Class 83

B2B Digital Marketer

MARCH 30, 2023

He sold the firm in 2005, and in 2008 started over, creating Convince & Convert, a global digital strategy firm that’s served 40 FORTUNE 500 brands. Within one year, book publishers called, and he published his first book, _The NOW Revolution_ (written with Amber Naslund) in 2011. It took off. It took off.

Top of Funnel 59

Top of Funnel Digital Marketing Funnels Work Management Marketing Management 59

Convince & Convert

JUNE 7, 2010

This is the overarching theme of Zappos CEO Tony Hsieh’s new book Delivering Happiness, a Path to Passion, Profits, and Purpose. The book is presented in three sections. He writes in a breezy, accessible, invigorating style that makes Delivering Happiness the rare business book that is also a genuine page turner.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Martech

DECEMBER 8, 2023

I developed products for children; the books and things that went in the packaging for the Speak & Spell products [ handheld computers for children ]. I went from Cisco to VMware completely because VMware had read a book I had written in 2008 [“Managing Your Business Data” by Theresa Kushner and Maria Villar].

Merchandising 75

Merchandising Work Management Thought Leadership Marketing Management 75

Biznology

NOVEMBER 23, 2011

The topic of Social Media ROI, due to its complexity and scope, would be better discussed in a book than in a blog, so here are some themes to think about, as opposed to being a comprehensive analysis of this somewhat controversial area. Discussions on the ROI for Social Media tend to be very polarized. Budget, that is.”

Social Media 80

Social Media ROI Media Social Networks 80

Buzz Marketing for Technology

NOVEMBER 6, 2008

There is no doubt the speed of change in the media space is blinding. If you have ever felt like it is hard to keep up (and I know I have) then this book is for you. I was lucky enough to get an advanced copy of his book and really enjoyed reading because it gave me ideas I can put into play immediately.

Social Media 100

Social Media Social Marketing BtoB Media 100

Convince & Convert

JUNE 1, 2014

Lots of great people that I consider to be colleagues and friends were on the list(s) too, and sites I adore like Social Media Examiner, MarketingProfs , Buffer , Social Media Today , and Hubspot made the top 25 sources group as well. Some of this may be slightly out of sequence, but I’m old and on a plane. And CC Chapman.

Twitter 167

Twitter Paid Search Agency Personalization Planning 167

Martech

MAY 18, 2022

Despres had been making some remarkably interesting mixed media content, and I was eager to understand his creative process. My SLENTRE.COM staff in early 2008 at our virtual office in Second Life. I am involved with the VRAR Association , Augmented World Expo, Despres SL Life Book Club , and I host my own XR Pub Crawl.

Rules 143

Rules Planning Work Management Advertising Agencies 143

Contently

JUNE 22, 2016

In the past decade, films from the Marvel universe have not only raked in over $10 billion worldwide , but have also become an incredibly effective blueprint that can help anyone who works in media. Think of four blog posts about a similar topic coming together in an e-book. The goals are similar. The Avengers went on to make $1.5

Content 113

Content Hubspot Storytelling Facebook 113

Brandpoint

OCTOBER 2, 2019

She’s been with IBM for over four years, where she is responsible for the development, measurement and execution of the brand’s social media content strategies. Her resume also includes high-level social media positions at Merkle and eBay, as well as a Guinness Book of World Records title. We work together!

Research 107

Research Ad Building Storytelling Content 107

Buzz Marketing for Technology

JULY 7, 2008

Nuggets from Social Media workshops as of late… posted in Uncategorized |. The answer is NOT always social media/community - that would be another warning sign if it was. 6) Social Media is not new…just digitizing the norm: Reminded of this all the time. On June 24th, 2008, Josh Ledgard said: I agree completely.

Social Media 100

Social Media Communities Wiki Work Management 100

Marketing Insider Group

JUNE 18, 2013

There are a bunch of slideshare decks you can use in your business, top Marketing Conferences , my favorite Marketing Quotes , Marketing Books and Blogs To Read and so much more. And so just in time for that summer reading list, here is a brief interview with Jay and an introduction to his new book… Tell us about yourself?

Planning 100

Planning Paid Search Agency Advertising Agencies Social Media 100

Convince & Convert

SEPTEMBER 22, 2010

Social media marketing is all about potential audience. Social Supports Email in the Interactive Marketing Hub Indeed, email marketing and social media marketing are spiritually and procedurally similar. Social media connectivity is digital bumper stickering. Email is all about actual audience. Will that open it?

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

MARCH 10, 2010

The Best of Twitter 20 From the forward: I’m sitting in a ballroom in Indianapolis in September, 2008 watching Joseph Jaffe give a masterful presentation on social media transforming corporations, when I come upon the idea to interview him on Twitter. Her design very much adds to the invigorating nature of this book.

Social Media 117

Social Media Media Webinar Metrics Marketing & Strategy 117

Convince & Convert

MAY 4, 2010

I’m delighted to have had the chance to interview technology consultant and author Phil Simon about how technology and social media adoption is changing companies. Check out Phil’s blog too ) Your new book The Next Wave of Technologies deals with how organizations can adopt and adapt to new processes and advances.

Social Media 117

Social Media Enterprise Management Media Webinar Metrics 117

Exo B2B

MARCH 8, 2018

Here’s an example from Tamara McLeary’s bio on one of those websites: She is ranked by Klear in the Top 1% of global Social Media Influencers. Media presence as spokesperson for the community. Entrepreneur, blogger, speaker and author of 18 books, translated in 35 languages, including « Tribes » and «The Icarus Deception».

Advertising Agencies 105

Advertising Agencies B2B Thought Leadership Blogger Marketing & Strategy 105

Biznology

JUNE 3, 2014

My specialty is online conversation marketing, online public relations, and online earned media. Keeping those ephemera alive through narrative, sharing, conversation, and story, is what social media is, it is what customer service is, it is surely what branding should be.

Advertisements 80

Advertisements Advertising Banner Ads Banners 80

Convince & Convert

DECEMBER 31, 2013

Excerpt from my interview with the incredible Pam Slim , whose new book Body of Work is exceptional. Joined today, New Year’s Eve Day, by a very special guest and dear friend, whose brand new book, Body of Work , comes out today, this very day just in time to satiate your New Year’s craving for self improvement. affiliate).

Work Management 126

Work Management Enterprise Management Social Media Rules 126

Go Beyond SEO

AUGUST 19, 2015

Simply posting to social platforms without a goal is so 2008 – in order to be successful now and in the future, outlining your social media marketing plan is key. This is particularly true for businesses that rely heavily on social media marketing. Where do I Start when Creating a Social Media Marketing Plan?

Planning 74

Planning Social Media Marketing Plans Social Marketing 74

Biznology

NOVEMBER 14, 2016

BPR spawned conferences, books, and countless consulting engagements, but there’s little evidence that anyone benefited from it other than the authors and consultants. Domino’s Pizza became a hub of digital innovation in its market only after its shares sank to $3 per share in 2008 and its brand was becoming a social media laughing stock.

Digital Transformation 80

Digital Transformation Work Management Marketing Management Budget Programs 80

Convince & Convert

JULY 20, 2010

While alterations to search algorithms are helping to bring this to fruition, social media has been the real game-changer, placing the power of relevance distinction in the hands of the consumers. All you need is a keyword research tool and access to about any social media monitoring tool to listen and improve your content creation efforts.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

MARCH 30, 2015

So do his books , like UnMarketing and UnSelling, his UnPodcast , and being one of Forbes’ top social media power influencers. He and his company are always fair game, and he talks about his own mistakes in his books.) “My best learning experiences in business have been from my mistakes.”

Rules 143

Rules Content Paid Search Agency Viral Marketing 143

Outgrow

JANUARY 22, 2020

Pat Flynn became an affiliate marketer in 2008 after he was laid off at his job. Soon after his website took off, he got an offer to sell an e-book and earned a little commission off it. After one and a half years of working on his website, his first income in November 2008 through affiliate marketing was $8000. Finch Sells.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Outgrow Work Management 101

Convince & Convert

JUNE 24, 2010

I’ve been thinking lately about why I got involved in social media. But as I pondered this connection, I realized that there was a portion of the advertising world that shared a lot of elements with social media – infomercials. The same is true in social media. Your social media strategy should do this too.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Webbiquity

AUGUST 26, 2014

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites.

Paid Search Agency 100

Paid Search Agency Ads B2B B2B Thought Leadership 100

KoMarketing Associates

FEBRUARY 21, 2012

There are endless amounts of books, blogs and articles that answer this question, but to suit the visual learners, we’ve compiled a list of videos that answer the question, “What is SEO?”. Year : 2008. Year : 2008. Year : 2008. By : Headstand Media. What Is Search Engine Optimization / SEO. Views : 115,000+.

SEO 120

SEO Video Marketing Wikipedia Link Building 120

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. A Policy of Protection While speaking recently to a room full of ad agency folks, I asked the audience if they had a social media policy in place for their staff. You have to train employees too.

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

Adobe Experience Cloud Blog

JANUARY 16, 2012

One of his books, A Brief History of Time, was on The Sunday Times best-seller list for 237 weeks—a record that still stands. When it comes to social networking and social media marketing , what can you learn from this extremely accomplished scientist? Hawking has worked with co-authors on many of his books. Speak and travel.

Social Media 48

Social Media Social Marketing Marketing & Strategy Marketing Strategy 48

Convince & Convert

MAY 13, 2010

While my social media speaking engagements vary enough that I alter my material quite a bit from event to event, there is definitely a batch of one liners that I tend to incorporate. Everyone says social media is a unicorn, but maybe it’s just a horse? Social media doesn’t create negativity, it uncovers it.

Social Media 154

Social Media Media Webinar Metrics Marketing & Strategy 154

Convince & Convert

APRIL 13, 2010

Tell me in the comments who influenced you and why, and you could win a copy of the uber-classic book “ How to Win Friends and Influence People. 10 books are up for grabs. Robert Kiyosaki awoke the inner entrepreneur in me and his book and words lead to my venture into internet marketing. Dale Carnegie Wisdom 2.0

Social Media 113

Social Media Media Webinar Metrics Paid Search Agency 113

Onalytica B2B

MAY 16, 2018

In that particular area the topics are a little wide and varied, for example there’s artificial intelligence, there’s social media, customer care, there’s self-service and there’s a number of areas that I think are trending stronger and stronger that are impacting the service world. I want to have experiences.

Marketing AI 108

Marketing AI Work Management Marketing Management Paid Search Agency 108

Zoominfo

MARCH 8, 2021

Unless your company runs on ledger books and typewriters, business operations are impossible without digital data. In 2008, a contractor working for the UK prison system lost an unencrypted USB drive containing sensitive information of over 80,000 prisoners. That data was not stored anywhere else and was considered lost.

Work Management 100

Work Management Spyware Marketing Management User-Generated Content 100