How 7 brands use customer marketing content strategies to deepen audience connection
Sprout Social
SEPTEMBER 14, 2023
But it’s all too easy to get so wrapped up in reaching and acquiring new customers that your current customer base gets left in the dust. And that can turn them into advocates who can help you gain trust with new customers. In marketing, brand awareness is a significant focus—in fact, it’s likely one of your main goals.
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