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Leads Generation Ideas for Trade Shows & Corporate Events

Zoominfo

Events and trade shows are expensive, even if you’re not a sponsor. You can find lots of tips online for generating more leads at trade shows and corporate events: spend more money on better real estate on the event floor, spend more money on prizes and giveaways, send more people, etc. Does your team actually do that?

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Lead Generation Ideas for Trade Shows & Corporate Events

Zoominfo

Events and trade shows are expensive, even if you’re not a sponsor. You can find lots of tips online for generating more leads at trade shows and corporate events: spend more money on better real estate on the event floor, spend more money on prizes and giveaways, send more people, etc. Does your team actually do that?

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How to Market a Startup, Part 2: Planning, Staffing, and Measuring

Webbiquity

Effective marketing for a startup company is all about focus. Part one of this two-part series dealt with laying the groundwork for startup marketing: branding, messaging, and honing in on your target customer persona or ideal customer profile (ICP). Google startup marketing plan template and you’ll get dozens of ideas.

Startups 215
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Three Forces Drove Venture Capital Trends in 2020

Zoominfo

Venture capital firms that focused on Series A funding before the pandemic are now joining seed investors in backing early startups, some of New York’s top seed investors said in a virtual panel hosted by Eniac Ventures ,” reported Karma, a site that covers sustainable business news. New Products.

Trends 230
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How SAGE increased goal conversions by 13% for a SaaS startup during COVID-19 with no budget increase

Sage Marketing

One of our SaaS clients was hit the hardest, with almost a quarter of their leads coming from trade shows, conferences, and face-to-face meetings in 2019. Webinars, virtual trade shows, and zoom meetings became the new norm, however, we did not know if they would generate the same numbers in attendance.

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Sales Intelligence Tools: A Guide to Predictive Prospecting

Zoominfo

Boost Lead Generation While there are many different kinds of lead generation — content marketing, advertising, SEO, email campaigns, cold calling , list-buying, hosting events, and attending trade shows — a sales and marketing intelligence tool is great for discovering new, quality leads quickly and enhancing your other lead-gen efforts.

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Frugality, Ping-Pong Tables and Silicon Valley Startups

LeanData

When tech startup Appthority was looking for new office space early last year, Domingo Guerra suffered a bad case of sticker shock. So it’s no wonder that tech startups are cutting back on perks and tightening belts. It’s hardly armageddon that startups are being forced to focus more on generating revenue. High rents.