Webbiquity
FEBRUARY 16, 2023
That makes it crucial for B2B stakeholders to keep current on the latest marketing trends in order to remain competitive. Here are three key B2B marketing trends for 2023 worth watching. Alternatively, some key insights on event marketing trends found that 37% of B2B marketers are increasing interested in utilizing brand influencers.
Webbiquity
FEBRUARY 28, 2023
This post details four predictions for key B2B eCommerce marketing trends in 2023. Predictive analytics: AI and ML algorithms can analyze vast amounts of client data to provide insights into future behaviors and trends. Personalizing marketing messages and ads to reach target accounts in a relevant and meaningful way.
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Marketing Insider Group
JULY 3, 2023
You need to rank for current trending topics that lead to conversions. Investigate our list of resources for discovering current trending topics that keep your content relevant. Key Takeaways: Resources like Google Trends, Exploding Topics, Feedly, and Trend Hunter help you find top trending topics.
Webbiquity
JANUARY 25, 2021
Beautiful website design, regardless of the industry or current trends, will always adhere to certain golden rules of design relating to ease of use, inclusion of all information relevant to the user journey, and high-quality (original, if possible) imagery. Trend #1: Extreme Minimalism And Maximalism. Trend #3: Abstract Art.
Speaker: Michael Ballard, Senior Manager of Digital Marketing, Lenovo
Michael will take us through how Lenovo piloted three different intent programs to integrate intent data into their marketing strategy allowing them to trigger relevant and timely campaigns that any sized organization could emulate.
Convince & Convert
JANUARY 4, 2024
What should you consider before hopping on a social trend? There’s great benefits to incorporating trendy content in your brand channels, however, there’s a misconception that just hopping into the trend will lead to success for your brand. Before you consider hopping on trends for your brand, there’s a few things to consider. #1
Stevens & Tate
MARCH 21, 2024
A well-crafted logo isn’t just a passing marketing trend. As we delve into the trends of 2024, it becomes increasingly clear that modern logo designs are pivotal in crafting a memorable brand image. This trend highlights the importance of typography in establishing a brand’s identity.
Speaker: Tom Pick, Chief Digital Marketing Consultant, Webbiquity
How to change your messaging so your brand is viewed as relevant (not tone-deaf). Marketing strategies to attract the webinar audience you want and convert webinar attendees into active prospects. Top tactics and channels for reallocating event marketing dollars. April 23, 2020 9:30 AM PDT, 12:30 PM EDT, 5:30 PM GMT
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A great way to stay relevant is to keep an eye on the newest and upcoming trends. The eGuide highlights the predictions, upcoming trends, and how customers can keep up with this ever-evolving ecosystem for a competitive edge in 2023. But how do you ensure that you’re staying ahead in the marketing automation space?
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The right site search solution will help drive traffic by providing relevant results to visitors' search queries. Tracking this trend data can demonstrate what content or products offer the most value to your visitors, making it easier to improve upon the user experience as a whole.
Speaker: Mat Zucker, Partner, Prophet
Content is a B2B brand’s currency to demonstrate relevance and, with emerging channels and interfaces like chat and voice, it’s bringing brands closer to their customers. But to succeed, company-driven content needs a more strategic approach that rebuilds a brand’s foundational and experiential elements.
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