Paul Gillin
JANUARY 24, 2013
I’ve read thousands of press releases over the years but don’t believe I ever wrote one until now. Customers are taking their complaints about companies and products to the Internet in record numbers, and a new book tells what is driving this trend and how businesses can avoid being victims of customer attacks.
Paul Gillin
OCTOBER 3, 2014
” Edited by David Wagman , a journalist and analyst who’s covered engineering for more than 25 years, the site features news, analysis, product research and tools, events, product catalogs, an interactive community and other resources typical of professional networks. Based in Englewood, CO, it had revenues of $1.8
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Paul Gillin
OCTOBER 2, 2014
According to a press release, “These events provide online sellers with the opportunity to put their products in front of customers in a traditional retail setting. 29 to encourage small business boutiques to support local Etsy sellers by hosting Trunk Shows.
Paul Gillin
AUGUST 4, 2016
He’s in the video production business now. Jason Kyle (16-year career with the Browns, 49ers, Panthers and Saints, runs a successful gourmet coffee chain in Scottsdale (check out the Press Coffee Roasters Facebook page ; it’s great). Nicest guy you’ll ever meet. Watch him stuff Tony Romo on the 1-yard-line in the 2007 playoffs.
Paul Gillin
JANUARY 16, 2014
Great companies go beyond just providing a product or service. Less than 10% promotes Constant Contact products. This press release has more. They think of themselves as partners in the success of their customers. I often use Constant Contact’s Twitter and Facebook profiles as models for other B2B companies to follow.
Paul Gillin
JUNE 22, 2012
It finds that the best marketers have higher-than-average involvement in products, price, placement and promotion than average. Press release/summary of results. The research breaks the respondent base into two categories: Top Performers and Rest of Population. basically, they’re assuming a more central role in business strategy.
Paul Gillin
JULY 9, 2012
I followed Microsoft closely for many years when I was in the technology press, visited the company every year or so and even sat down with Bill Gates for interviews a few times. Today, the idea that anyone would get excited about any kind of Microsoft product launch seems unfathomable. He handed it over to the wrong guy.
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