Zoominfo

JUNE 29, 2021

Much like Pride Month itself took decades to gain full influence — it originally commemorated the Stonewall Uprising in New York City in 1969 — building a supportive community at ZoomInfo has taken years of hard work and investment. For example, we recently held a company-wide presentation on queer verbiage. So, live your true life.”.

Zoominfo 52

Zoominfo Communities Act-On Resources 52

Zoominfo

MARCH 10, 2021

billion doing so, according to new analysis from ZoomInfo. Source: ZoomInfo. By ZoomInfo’s calculations, small firms with less than 100 employees will shoulder the vast majority of CRM implementations — more than 33,000 of them. Source: ZoomInfo. However, Q4 2020 CRM activity was similar to Q4 2019.

Work Management 246

Work Management Analysis Marketing Management Cost 246

Zoominfo

JANUARY 11, 2021

Salespeople need to determine pain points in order to customize their pitch and present their product or service as the best possible solution to their challenges. Take for example ZoomInfo customer Vectra , a technology company applying artificial intelligence in the fight against cyber attackers. How To Identify Customer Pain Points.

Intent Signal 277

Intent Signal Zoominfo B2B Marketing Analytics Tools 277

Zoominfo

APRIL 23, 2021

In this recap of the webinar, we’ll review the importance of incorporating automation into key parts of your sales cycle , give you a peek into ZoomInfo’s best go-to-market plays , and present new time-saving selling strategies. This is a sweet spot for ZoomInfo.

Webinar Metrics 130

Webinar Metrics Zoominfo Automation Marketing Strategy 130

Zoominfo

SEPTEMBER 10, 2020

ZoomInfo data shows a rising amount of companies over the past decade have manager and executive job titles with the word “loyalty” in them. Source: ZoomInfo. Mobile Devices Make Loyalty Immediate (2011-present). By linking those steps together, “customers feel like a part of our company.” — Henry Schuck, CEO, ZoomInfo.

Loyalty 226

Loyalty Personalization Zoominfo Ad Building 226

Zoominfo

SEPTEMBER 13, 2022

ZoomInfo Schedule allows prospects and customers to immediately schedule a meeting after filling out a form on your website. As our team continuously improves our platform, you can find all our major updates and features, past and present, in our What’s New at ZoomInfo video series.

Zoominfo 130

Zoominfo Landing Pages Privacy Class 130

Zoominfo

JANUARY 20, 2021

In response, eCommerce sites sprouted up in greater numbers in 2020, according to ZoomInfo’s data. Source: ZoomInfo. ZoomInfo found an average of just under 48,000 companies per month added shopping cart technology from March through August 2020, compared to about 36,500 companies per month from January through February 2020.

Zoominfo 246

Zoominfo eCommerce Loyalty Paid Search Agency 246

Zoominfo

JANUARY 11, 2021

Salespeople need to determine pain points in order to customize their pitch and present their product or service as the best possible solution to their challenges. Take for example ZoomInfo customer Vectra , a technology company applying artificial intelligence in the fight against cyber attackers. How To Identify Customer Pain Points.

Intent Signal 246

Intent Signal Zoominfo B2B Marketing Analytics Tools 246

Zoominfo

JANUARY 15, 2021

Your content should present your brand as a thought leader. link] — ZoomInfo (@ZoomInfo) January 12, 2021. Does your team have the process down? [link] — ZoomInfo (@ZoomInfo) January 12, 2021. Decision makers are often only interested in sellers that know exactly who they are and what they want.

Lead Generation 264

Lead Generation Lead Ranking Paid Content Lead Scoring 264

Zoominfo

JUNE 11, 2021

Above all, sales reps should master how to convey the value of their product and expected outcomes instead of waiting for a return to business travel and fancy dinners, said Will Frattini, director of new business sales at ZoomInfo. “I That change presents new twists for prospecting. I think COVID has humanized people.

Zoominfo 130

Zoominfo Cold Calling Intent Signal Work Management 130

Zoominfo

JUNE 11, 2021

Above all, sales reps should master how to convey the value of their product and expected outcomes instead of waiting for a return to business travel and fancy dinners, said Will Frattini, director of new business sales at ZoomInfo. “I That change presents new twists for prospecting. I think COVID has humanized people.

Zoominfo 130

Zoominfo Cold Calling Intent Signal Marketing & Strategy 130

Zoominfo

MAY 15, 2020

Although some companies do well elevating women to leadership positions —particularly in certain industries or at businesses of a certain size—new data from ZoomInfo suggest that the rate at which females are promoted to management and executive levels still pales in comparison to their male counterparts. Source: ZoomInfo and U.S.

Promotion 232

Promotion Zoominfo Enterprise Management Work Management 232

Zoominfo

MAY 9, 2021

When conversions don’t happen, it presents an opportunity to retarget prospects from those domains. That’s one of the reasons ZoomInfo created WebSights , which enables you to understand which companies are researching your product and retarget them efficiently in campaigns. How to Qualify Web Traffic with ZoomInfo WebSights.

Ideal Customer Profiles 147

Ideal Customer Profiles Zoominfo High Quality Lead Marketing & Strategy 147

Zoominfo

NOVEMBER 6, 2020

Think Globally: How ZoomInfo Supports D&I We take diversity, equity, and inclusion in the workplace seriously. They realized that executive buy-in would be essential, so they started preparing to present their plans to leadership. Cassie Harris, a customer onboarding team lead, was at the forefront of the program’s formation.

Resources 130

Resources Zoominfo Class Buy 130

Zoominfo

MARCH 3, 2019

What kind of marketers would we be if we didn’t include ZoomInfo on this list? If you’re not familiar, ZoomInfo is a leading business database made up of more than seven million contact profiles and more than 18 million company profiles. With ZoomInfo you can search, filter, find, and contact companies using a wide range of criteria.

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Zoominfo

SEPTEMBER 10, 2020

link] — ZoomInfo (@ZoomInfo) March 30, 2020. Everyone knows that sales is a contact sport, and ZoomInfo Engage makes contact easier. When the sales rep is ready, the dialer initiates the outbound call after presenting information about it. How Sales Dialers Help Close Deals Faster.

Zoominfo 264

Zoominfo Work Management Cold Calling Buying Cycle 264

Zoominfo

OCTOBER 13, 2021

At ZoomInfo, we use gift-giving with our customers no matter where they are in the demand generation funnel. Direct mail gifting is a demand generation tactic that assists other channels by cleaning up after them,” says Mitchell Hanson, director of demand generation at ZoomInfo. How are gifts presented?

Sales Management 130

Sales Management Top of Funnel Lead Ranking Marketing Qualified Leads 130

Zoominfo

OCTOBER 6, 2020

ZoomInfo views a go-to-market strategy as a cycle: Plan > Allocate resources > Execute and measure > Refine and automate. With the pandemic presenting further risks of customer churn for many companies, this strategy may improve chances of success. From there, they can contact those customers to prevent customer attrition.

Allocation 246

Allocation Planning Work Management Marketing Management 246

Zoominfo

MAY 8, 2020

It is most often used to provide “guardrails” for companies putting together go-to-market (GTM) strategies, or who are planning to present to potential investors. ZoomInfo’s vast B2B company database can help you find prospects that meet specific criteria. Where are those companies located? How is the market growing?

Enterprise Management 273

Enterprise Management Marketing Management Analysis Marketing Analytics Tools 273

Zoominfo

OCTOBER 19, 2021

There have been many eye-opening moments for ZoomInfo founder and CEO Henry Schuck during the company’s 14-year journey from startup to public company. But then in 2019, DiscoverOrg acquired ZoomInfo to expand the business. He views ZoomInfo on the opposite end of the spectrum: “Our average sale cycles are sub-30 days.

Zoominfo 130

Zoominfo Privacy Sales Cycle Acquisitions 130

Zoominfo

JUNE 10, 2022

Inside the ZoomInfo platform, we carefully curate actionable insights sourced through web crawlers, automated surveys, and our in-house research team. ZoomInfo builds these valuable data points, which we call Scoops, to help you hit your number.

Zoominfo 130

Zoominfo Advertising Agencies Amazon Work Management 130

Zoominfo

JULY 3, 2020

Pipeline/Deals influenced by data #zoominfo — ZoomInfo (@ZoomInfo) April 27, 2011. Further, this data provides information about customer pain points as they exist with their current tech-stack; opening the door for you to present your product as a solution. How do you measure the effectiveness of your data?

Account Based Marketing 195

Account Based Marketing Zoominfo ABM Budget Programs 195

Zoominfo

JUNE 21, 2018

On June 18 th , 2018 ZoomInfo held the 3 rd annual Growth Acceleration Summit —a premier B2B sales and marketing conference that allows the best and brightest in the industry to network, learn, and enjoy the city of Boston. Create a damaging admission and communicate based on an authentic flaw” Dave Gerhard @ZoomInfo #GrowthSummit18.

Zoominfo 170

Zoominfo B2B Sales Act-On B2B Marketing 170

Zoominfo

MAY 15, 2020

Although some companies do well elevating women to leadership positions—particularly in certain industries or at businesses of a certain size—new data from ZoomInfo suggest that the rate at which females are promoted to management and executive levels still pales in comparison to their male counterparts. Source: ZoomInfo and U.S.

Promotion 162

Promotion Zoominfo Enterprise Management Work Management 162

Zoominfo

MARCH 31, 2023

Goals should be informed by the same critical business priorities, and attached success metrics, that you presented in your initial business case. ZoomInfo can funnel this information right into the systems where you already work. Request a demo of ZoomInfo OperationsOS.

Enterprise Management 130

Enterprise Management Marketing Analytics Tools Zoominfo Work Management 130

Zoominfo

MARCH 10, 2021

billion doing so, according to new analysis from ZoomInfo. Source: ZoomInfo. By ZoomInfo’s calculations, small firms with less than 100 employees will shoulder the vast majority of CRM implementations — more than 33,000 of them. Source: ZoomInfo. However, Q4 2020 CRM activity was similar to Q4 2019.

Work Management 130

Work Management Analysis Marketing Management Cost 130

Zoominfo

MAY 21, 2020

Like many B2B companies, ZoomInfo has such a wide total addressable market. In this case, listening to a podcast was all it took: Note: The screenshots throughout this post are of emails from DiscoverOrg, which acquired and merged with ZoomInfo in 2019. How to Write a BASHO Cold Email (With Tons of Examples). Use a Time-Based Scoop.

Outreach 264

Outreach Examples Zoominfo Account Based Marketing 264

Zoominfo

JUNE 29, 2021

Much like Pride Month itself took decades to gain full influence — it originally commemorated the Stonewall Uprising in New York City in 1969 — building a supportive community at ZoomInfo has taken years of hard work and investment. For example, we recently held a company-wide presentation on queer verbiage. So, live your true life.”.

Zoominfo 26

Zoominfo Communities Act-On Resources 26

Zoominfo

AUGUST 26, 2018

What do content marketers use to wrap birthday presents? If you know any marketing jokes we missed, tweet us your favorites at @zoominfo! Or, contact ZoomInfo today, the leading business information company , to learn how our B2B database can help you get the most out of your marketing efforts. It’s called influenza marketing.

Planning 272

Planning Zoominfo Churn Rate Top of Funnel 272

Zoominfo

MARCH 8, 2022

While it may seem like a small thing, these web form fills are responsible for billions of dollars of business, and companies like ZoomInfo have meticulously analyzed and optimized web forms to help sales reps make the most of these leads. We use a variety of products to complete visitor profiles, most notably our FormComplete solution.

Lead Scoring 100

Lead Scoring Lead Ranking Sales Qualified Leads Zoominfo 100

Zoominfo

JUNE 9, 2022

Henry Schuck founded ZoomInfo while still in law school. Avail​​able wherever you listen to podcasts: Apple | Spotify | Website SAM BALTER Before ZoomInfo, what was your first experience in sales? And I remember when I was writing the first sales training manual at ZoomInfo, thinking about how similar that process was.

Zoominfo 130

Zoominfo Training Enterprise Management Marketing Automation Services 130

Zoominfo

OCTOBER 6, 2020

ZoomInfo views a go-to-market strategy as a cycle: Plan > Allocate resources > Execute and measure > Refine and automate. With the pandemic presenting further risks of customer churn for many companies, this strategy may improve chances of success. From there, they can contact those customers to prevent customer attrition.

Allocation 179

Allocation Planning Work Management Marketing Management 179

Zoominfo

MARCH 15, 2022

So if your ad is not getting clicked on, then it’s not going to be presented first or as often,” says Lauren Temmler, senior demand generation manager at ZoomInfo. ZoomInfo MarketingOS Finally, ABM with data you can trust. “At ZoomInfo, we set our automated bidding to maximize conversions.

Budget Programs 130

Budget Programs Paid Search Agency Lead Ranking Work Management 130

Zoominfo

OCTOBER 5, 2021

Use Website Chat to Convert Visitors into Leads This area of conversational marketing , which includes chatbots, live chat, and other dialogue-driven engagement, presents a powerful opportunity to be helpful, connect with visitors, and understand more about your anonymous website traffic. This is where ZoomInfo WebSights comes into play.

Sales Qualified Leads 100

Sales Qualified Leads Ideal Customer Profiles Traffic Lead Scoring 100

Zoominfo

NOVEMBER 3, 2020

Source: ZoomInfo. Upselling: A sales technique that pitches customers a more costly product or service, and/or presents them with upgrades or add-ons — facilitating a more expensive business model. Figure 2 : Mentions of “product launch” remain steady in 2020, with a notable jump seen at the beginning of the pandemic Source: ZoomInfo.

Cross-Selling 162

Cross-Selling Marketing Analytics Tools Zoominfo Loyalty 162

Zoominfo

OCTOBER 22, 2019

Or worse, a bad sales kickoff can become an interminable slog featuring presentation after presentation that bores employees to tears. The following guide comes from Patrick Purvis, ZoomInfo’s Senior VP of Revenue. The following guide comes from Patrick Purvis, ZoomInfo’s Senior VP of Revenue.

Zoominfo 182

Zoominfo A/B testing Best Practices Cross-Selling 182

Zoominfo

JULY 13, 2023

At ZoomInfo, we tend to think of a successful customer retention and expansion strategy as having three key phases: planning, execution, and enablement. The reality is I can’t be present for every live call or listen to the recording for every call — it’s simply not scalable. Here’s how we put it all together.

Marketing & Strategy 130

Marketing & Strategy Cross-Selling Marketing Analytics Tools Work Management 130