Oktopost

FEBRUARY 24, 2022

In fact, according to LinkedIn , 78% of social sellers regularly outsell their peers who don’t use social media in their sales processes. How to Do Social Selling on Twitter. Apparently, relationship building is my personal forté. Jump to a Section. What Is Social Selling? What Is the Social Selling Index? Key Takeaways.

Peer-to-peer 171

Peer-to-peer B2B Thought Leadership Brand Identity Branding 171

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. The concept of your employees being influencers may sound odd to some. Employees don’t quite fit this definition.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Sana Commerce

FEBRUARY 21, 2023

Personalized marketing in B2B e-commerce is a great way to maintain these business relationships by treating your buyers as individuals online — just as you would offline. Personalization is great for the buyer because it improves the buying experience and overall convenience for your client. Why do users respond to personalization?

Personalization 98

Personalization B2B Sales Qualified Leads Business 98

Marketing Insider Group

JANUARY 4, 2021

Our “new reality” has accelerated the pace of digital transformation and webinars are a critical component of the marketing toolkit to deliver events and engagement with customers in a time where we cannot do in-person physical events. In fact, I remember doing one of the earliest webinars at Compaq “way back” in the late 1990s.

Webinar Metrics 331

Webinar Metrics Webcast Digital Transformation Peer-to-peer 331

Salesforce Marketing Cloud

AUGUST 18, 2023

Visit MuleSoft Mountain to connect with peers and hear how they deliver automation with trusted AI within their organizations. Dreamforce is the perfect place to deep dive into automation, integration, and AI. With three full days of content, we’ve put together the top reasons why you won’t want to miss MuleSoft at Dreamforce!

Automation 98

Automation Peer-to-peer API Communities 98

Buffer

JUNE 16, 2022

Folks on Twitter are typically ahead of the curve, always knowing about trends ahead of everyone else while LinkedIn is the professional growth platform for the serious-minded. And with remote work on the rise, it’s more important than ever to understand how to use social media to connect with peers and mentors.

Social Media 129

Social Media Peer-to-peer Media Ad Building 129

Hubspot

NOVEMBER 30, 2020

A professional background is a summary of your professional experiences —coupled with any relevant personal information, including interests or passions — that you'll use throughout your career as you network with industry peers, apply for new roles, or seek out thought leadership opportunities. Let's dive in. Download the Templates.

Peer-to-peer 100

Peer-to-peer Template Impressions Thought Leadership 100

Buffer

APRIL 13, 2023

Responding to and engaging with our community across social media platforms, primarily Twitter, Facebook, Instagram, and LinkedIn. However, the question is less can you become a social media manager and more should you pursue this career? Is it as fun as that one girl on The Bold Type makes it look? What is a social media manager?

Social Media 96

Social Media Peer-to-peer Media Ad Building 96

Sword and the Script | B2B

SEPTEMBER 12, 2023

Particularly in the US, a lot of social media users don’t like Elon Musk and the changes he’s made to Twitter. 51% said, “personalization is becoming more important in content and media consumption for B2B customers.” 51% said, “personalization is becoming more important in content and media consumption for B2B customers.”

B2B Marketing 105

B2B Marketing Peer-to-peer B2B Paid Search Agency 105

Convince & Convert

NOVEMBER 24, 2015

How unguarded, collaborative networking with peers in your industry can lead to success for your own business. David Meerman Scott on Twitter: @dmscott. Who would have thought getting fired from a major real-time information company would lead to a hugely successful career in marketing? In This Episode. Quotes From This Episode.

PR 317

PR Rules Social Marketing Skype 317

TrustRadius Marketing

MARCH 11, 2022

For students who need to spend more time practicing a concept, online exercises and curriculum can also help them work at their own pace and still keep up with their peers. As technology has rooted its way into our day-to-day existence, education has been changed. Long gone are the times of thumbing through an Encyclopedia.

Practices 140

Practices Peer-to-peer Budget Programs Work Management 140

Rev

SEPTEMBER 20, 2023

Trust is shifting from brands to peers. There’s a loss of trust in companies and marketing in general,” Manuel says, “and buyers are much more shifting to trusting their peers.” The undeniable reality of demand marketing is that buying behaviors have changed, and the old tried-and-true playbook hasn’t aged gracefully.

Demand 60

Demand Peer-to-peer Work Management Marketing Management 60

Biznology

JULY 7, 2020

Get to know the person behind your business customer. Your business buyers and prospects have personal lives that can add richness to your understanding of their needs and preferences. The pandemic has taken away one of B2B marketing’s steadiest, most reliable sources of lead generation and customer engagement, on a global basis.

B2B Marketing 166

B2B Marketing Marketing & Strategy Webinar Metrics Marketing Strategy 166

EveryoneSocial

OCTOBER 20, 2020

There’s no better way to put social media to work for your company, brand, and personal career development than with employee advocacy. We all have our “reasons” so let’s get to the points! Before I learn about EveryoneSocial, do I even want any more social media in my life? MSLGroup ). MSLGroup ). You guessed it: employee advocacy!

Peer-to-peer 104

Peer-to-peer Buy Word of Mouth CAN-SPAM 104

Litmus

JANUARY 24, 2024

Najmah Salam (she/her/hers) Marketing Alchemist at NajmahSalam.com Follow Naj on LinkedIn , Instagram and X (Twitter) What did the beginning of your time in email marketing look like? Everyone is willing to share their knowledge or peer-review things you’re working on. How did you first connect with the wider email geeks community?

Communities 87

Communities Copywriting Peer-to-peer Consulting 87

Zoominfo

JUNE 27, 2018

90% of business decision-makers initiate their purchasing process by researching opinions from industry experts and peers ( source ). 6 in 10 YouTube subscribers would follow advice from their favorite creator over their favorite TV personality ( source ). Take influencer marketing for example. How effective is influencer marketing?

Statistics 202

Statistics Planning Allocation Peer-to-peer 202

Strategic-IC

APRIL 6, 2022

on LinkedIn, Twitter, TikTok, Facebook and everywhere else I share my content. They don’t show you who is REALLY consuming your content - sharing it, commenting on it, talking about you as a person or your company, etc. You work hard, create great campaigns, put your message out there and then you can’t see its real impact.

Top of Funnel 62

Top of Funnel Peer-to-peer Account Based Marketing Paid Search Agency 62

Liveintent

NOVEMBER 29, 2022

As brands strive to perform personalized marketing and advertising across devices, channels, and platforms, the resolution rate and quality of their operational CRM data is one of the most important deciding factors for success. Integrated directly with Salesforce, Identity Enrichment by LiveIntent is currently available on AppExchange.

Peer-to-peer 62

Peer-to-peer Ideal Customer Profiles Salesforce.com Mobile Advertising 62

Oktopost

FEBRUARY 21, 2022

Others are better for quick and easy sharing, like Twitter. Any company’s most valuable asset are its employees—and if you’ve tried to recruit in the past two years, chances are, you know just how valuable they are. But B2B companies are now understanding another fact: employees can provide much more than their base job productivity.

Statistics 75

Statistics Paid Content B2B Thought Leadership Peer-to-peer 75

EveryoneSocial

AUGUST 27, 2018

In Q4 2017, Twitter estimated an average of 330 million monthly active users across the globe–a 4% increase from 2016. 98% of employees use at least one social media site for personal use, of which 50% are already posting about their company. The Best Employee Advocacy Statistics. Looking for valuable employee advocacy statistics?

Statistics 100

Statistics Paid Content Peer-to-peer Stats 100

Optinmonster

MARCH 30, 2024

In this article, we’ll go over some social proof statistics to show how powerful using social proof can be for your business. What is social proof? Here’s a quick example: Imagine you are walking down the street and you have to choose between three different ice cream shops. Which one are you going to choose?

Statistics 68

Statistics Brand Identity Branding Peer-to-peer 68

illumin

OCTOBER 27, 2023

So, what produces good company culture? What aspects of a company’s environment create the ideal workplace and foster both individual and organizational success? This answer is going to be slightly different for every company. These out of room decisions impact equity, involvement, and balance – all critical aspects of good company culture.

Paid Search Agency 98

Paid Search Agency Companies Peer-to-peer Organic Leads 98

Convince & Convert

NOVEMBER 9, 2015

Technology: Twitter’s Lucky Charms. It is the end of an era over on Twitter, as starring your favorite tweets is no longer a thing. Along with a brand new name (Turo), the peer-to-peer car rental service also announced $47 million in Series C funding. Entertainment: Jon Stewart is BACK.

Peer-to-peer 137

Peer-to-peer Companies Cable Startups 137

Sprout Social

FEBRUARY 1, 2022

Players initially had no clear way of sharing their results from Wordle’s website with their peers or social networks–but that didn’t stop communities from forming. By early December, #dailyWordleClub emerged on Twitter for users to recount their victories, defeats and starting word strategies. No app downloads or logins are required.

Peer-to-peer 95

Peer-to-peer Social Media Communities Buzz 95

DealSignal

SEPTEMBER 18, 2018

Actively participating in industry events and sharing ideas with our peers is an important way for us to keep abreast of current trends and best practices, as well as learn about the newest martech and salestech product developments, so that we can help our customers be more successful. While onsite: connect in person and online.

Conference 69

Conference Peer-to-peer Vendors Network Marketing 69

Pam Didner

SEPTEMBER 8, 2021

Personality. The best way to know the soft skills you need to develop is to get feedback from your team, peers, and managers. During my coaching sessions, people often ask me what skill set they need to prepare for a CMO or VP of Marketing position. So, you need to be ready, but how? Hard skills. These include: Communication.

Planning 121

Planning Marketing Analytics Tools Ad Building Work Management 121

Hubspot

JANUARY 30, 2024

They’ll have personalized conversations about a prospect's specific needs and why their product or service is the best-fit solution. Dan Tyre , former Executive at HubSpot, said , “Twitter, Instagram, Facebook, and Linkedin are my jam. Why the change? LinkedIn as ruler of the prospect research process. Prioritizing virtual selling.

Trends 62

Trends Cold Calling Peer-to-peer Lead Scoring 62

Litmus

AUGUST 7, 2019

You’ll find different channels for marketers, designers, and developers, connect with like-minded peers to chat about ESPs, tools, and email-related events, and follow hot topics and trends like accessibility and AMP for Email. The Litmus Community is where your peers can help you get answers. Meet Your Peers at Litmus Live.

Communities 72

Communities Peer-to-peer Email Marketing Planning 72

BenchmarkONE

NOVEMBER 17, 2020

Turning your blog from just a piece within your content strategy to a full-fledged go-to industry resource can be extremely beneficial, particularly as it pertains to increasing your brand’s authority among your peers. It’s helpful if this person has a background in writing and has worked within the marketing industry for at least a year. .

Resources 94

Resources Peer-to-peer Paid Search Agency Marketing Budget Creation 94

EveryoneSocial

NOVEMBER 20, 2018

Big platforms like LinkedIn, Facebook, and Twitter now give your company direct access to the people who matter most for your business. Big platforms like LinkedIn, Facebook, and Twitter now give your company direct access to the people who matter most for your business. Twitter ). The Sheer Numbers of Social Media Users.

Social Media 103

Social Media Peer-to-peer Advertising Channels Social Marketing 103

Oktopost

NOVEMBER 22, 2023

X (formally Twitter): B2B marketers leverage X to join conversations with prospects and customers and stay on top of industry news and trends. And businesses recognize the power of social media in driving tangible results. 60% of US B2B marketers named social media the most effective B2B channel for driving revenue in 2023.

Social Media 117

Social Media Trends Media B2B 117

Buffer

JANUARY 26, 2021

Brands like Glossier (which attributes 70% of its growth to owned, earned, peer-to-peer, or organic channels), MadHappy , and Sass & Belle , focus on responding to almost every customer on Instagram. What if I told you engaging with your customers on Instagram can double or triple your revenue?

Peer-to-peer 97

Peer-to-peer Ideal Customer Profiles Work Management Custom Publishing 97

EveryoneSocial

JANUARY 7, 2020

Plus, there is more to lose when purchasing a B2B product and peer recommendations hold a lot of weight in the buying decisions. Plus, there is more to lose when purchasing a B2B product and peer recommendations hold a lot of weight in the buying decisions. Influencer Marketing for B2B Companies. And it works well for many B2C brands.

Peer-to-peer 67

Peer-to-peer Paid Search Agency B2B Marketing Word of Mouth 67

Webbiquity

JUNE 20, 2019

This will help increase the exposure of your company’s messaging, and if other employees see their peers posting, they can be influenced to start sharing company updates as well. There are still a few old-school managers out there who are hesitant to encourage their employees to stay active on LinkedIn. Before you start. Follow the leader.

Linkedin 225

Linkedin Brand Identity Branding Ideal Customer Profiles 225

Oktopost

JUNE 19, 2020

Only 50 of the 501 CEOs surveyed are on Twitter and 57 are on Facebook. However, there’s still untapped potential for chief executives to bolster their companies’ social media marketing by getting personally involved. Despite the adage, “It’s not personal, it’s business,” effective business practices are personal.

Paid Search Agency 124

Paid Search Agency Companies B2B Thought Leadership Peer-to-peer 124

Webbiquity

OCTOBER 29, 2019

Fortunately, on the other hand, marketing automation tools enable you to craft behavior-based automated email sequences that almost make it seem as though you’re writing personalized messages (though they can’t help with the Corona on the beach). Why should you use email marketing software? Market reach. Better metrics.

Marketing Automation Services 189

Marketing Automation Services Marketing Management Budget Programs Marketing AI 189

Sprout Social

APRIL 16, 2020

Even though, logically, you know an angry comment isn’t directed towards you specifically, it’s hard not to take what you see on the internet personally. Even though, logically, you know an angry comment isn’t directed towards you specifically, it’s hard not to take what you see on the internet personally.

Work Management 145

Work Management Social Media Marketing Management Peer-to-peer 145