Moz

JUNE 28, 2020

In my last post for Moz, I explained how to set realistic digital PR expectations for your content based on your niche. For campaigns that went “viral” and performed well above the norm, we excluded them in the calculation so as not to skew the averages higher. And what were we looking for?

Viral Marketing 80

Viral Marketing Press Sample Ethics 80

Moz

JUNE 28, 2020

In my last post for Moz, I explained how to set realistic digital PR expectations for your content based on your niche. For campaigns that went “viral” and performed well above the norm, we excluded them in the calculation so as not to skew the averages higher. And what were we looking for?

Viral Marketing 72

Viral Marketing Press Sample Ethics 72

BuzzSumo

APRIL 29, 2021

One of our research posts went viral. Here is our detailed behind the scenes look at why the post went viral including: Why we wanted to create a piece of cornerstone content. Our Facebook and Twitter ads (with our ad spend and CTR). A post we wrote last year on how to write viral headlines gained 3,900 shares and 147 links.

Viral Marketing 142

Viral Marketing Paid Content Promotion Paid Search Agency 142

Lenny's Newsletter

SEPTEMBER 5, 2023

PR can work, but rarely does. The next 40 came from a combination of friends, entrepreneurs, different people we met in the city, different finance teams, but also some level of cold or semi-cold outreach. My approach was to inundate the market with content—write interesting content, post on Hacker News, post on Twitter, etc.)

Ideal Customer Profiles 112

Ideal Customer Profiles CPO B2B Startups 112

Biznology

NOVEMBER 10, 2015

When I started, what I did was called viral marketing , buzz marketing , and new media. Hell, I don’t even know if anyone refers to any of it as digital PR or social media marketing. It looks like social media strategy is evolving into social marketing strategy. Content Marketing is the New Website Content.

Marketing Websites 80

Marketing Websites Wikipedia Work Management Blogger 80

Convince & Convert

SEPTEMBER 21, 2010

Social Media is “Viral Marketing&# False, in the same way that a square is also a rectangle, but a rectangle isn’t a square. Can a social media program go viral? But if you’re engaged in a social media program in an effort to go “viral&# you’re not really engaged in social media at all. Absolutely.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Biznology

AUGUST 27, 2013

Here are the answers to all your prayers — though I have a feeling that this list is going to make you hate me: Be newsworthy : any earned media outreach or social media propagation campaign needs real legs and being timely and newsworthy is essential — just like any PR or promotional campaign. So, goodbye shortcuts.

Google 80

Google Social Media PR CAN-SPAM 80

LeadSquared

FEBRUARY 23, 2016

You can check out our first video on viral marketing, here. We also generate leads through outbound efforts such as market research (cold-calling and cold-emailing suitable prospects), PR, physical events, etc. Shares are social currency , without which any post will have only limited outreach. Focus tremendously on PR.

Inbound Marketing 52

Inbound Marketing FAQ Webinar Metrics Work Management 52

Biznology

JANUARY 17, 2011

Instead, I threw myself and my agency into blogger outreach and social media marketing. The more social media marketing and blogger outreach AH did for its clients, the more these clients dominated the first page of Google. So, that's the reason I am lucky enough to be the newest Biznology blogger.

Social Media 80

Social Media SEO Advertising Agencies Media 80

Convince & Convert

AUGUST 10, 2010

We’ve gone from MySpace and a era of anonymous accounts and comments attributed to “SexyBear1984″ to using our real names on Facebook, Twitter, and elsewhere as we build personal brands. If it is, we’ll include it in Viral Heat. If they are social media savvy, you can follow up via Twitter direct message.

Paid Content 133

Paid Content CRM Paid Search Agency Social Media 133

Scoop.it

OCTOBER 29, 2020

We have all been on the internet for most of our lives, and inevitably we had to ask ourselves a question – why is this viral and this is not. Virality is like alchemy. Most of the viral videos appeared randomly, creators were not expecting them to be so successful. You can not treat it like a science. Be Genuine.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 117

Social Media Webinar Metrics Media Marketing & Strategy 117

Online Marketing Institute

JUNE 15, 2009

Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. Excellent food for thought for us PR hacks out there. Please don’t.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Hubspot

FEBRUARY 6, 2014

Facebook, Twitter, and LinkedIn profiles were created. January 10, 2014: We pulled an all-nighter from January 9-10 to polish up our campaign and do a first touch of outreach to a long list of influencers, friends, family, and more. Blogger and Publication Outreach. December 2013: We got really busy! Social Media and Blogging.

Campaigns 28

Campaigns Outreach Press Communities 28

Webbiquity

AUGUST 9, 2016

Recent stats reported by Onalytica explain why marketers are rushing to incorporate influencer research and outreach: 84% of marketing professionals now use influencer marketing as a tactic. Here are 28 of the best tools for influencer research and outreach. ” — PR Daily (PR Tools). Google Review Count: 217,000.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Marketing Budget Enterprise Management 100

Online Marketing Institute

JULY 9, 2009

Twitter feeds spring up. Thought leadership-based lead generation tactics -- such as educational Webinars -- combined with good old fashioned sales outreach must be defined and put in place. Like traditional PR activities (i.e. Im already finding myself tune out to commercial messages on Twitter. Very insightful.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Webbiquity

OCTOBER 31, 2017

Long answer: see the responses and explanations below from more than two dozen top marketing and PR experts. But first, a few brief side notes: Three of the individuals on my original outreach list were contacted specifically because they write expert roundup posts on a regular basis. B2B PR Sense Blog. Social PR Chat.

Opinions 224

Opinions PR Outreach Paid Search Agency 224

Convince & Convert

MARCH 22, 2012

You saw the crazy, fastest video of all time, the most viral thing ever invented? Jay: Something north of 100 million views now, officially the most viral video ever. What everybody’s takeaway is going to be is, “I need to get me some of that viral video.” I know exactly what you’re talking about, though.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Convince & Convert

MARCH 22, 2012

You saw the crazy, fastest video of all time, the most viral thing ever invented? Jay: Something north of 100 million views now, officially the most viral video ever. What everybody’s takeaway is going to be is, “I need to get me some of that viral video.” I know exactly what you’re talking about, though.

Sales Management 114

Sales Management Top of Funnel Eloqua Viral Marketing 114

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. Why Use Twitter, Facebook & LinkedIn for Content Marketing? B2B Voices ( Trade Youtube Twitter Leads Sales ). June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Biznology

AUGUST 20, 2013

Digital PR and social media marketing may well be the new SEO. Online Engagement and Blogger Outreach. I recently spoke to a bona fide, traditional, PR executive (for the most traditional PR industry, pharma) and he told me that everyone’s still deeply afraid of the unpredictable nature of the organic blogosphere.

Paid Content 80

Paid Content Google De-duplication Digg 80

Single Grain

MARCH 14, 2022

A Community Management Agency is a marketing company that specializes in crypto community management – the practice of informing and engaging audiences in top mediums such as Discord, Telegram, Twitter, Facebook, Reddit and other online channels. It's a good idea to start community management as soon as you plan your first ICO.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Communities Work Management 52

Single Grain

FEBRUARY 23, 2022

They have expert social media marketers to promote your coins over popular social media channels like Reddit, Telegram, Discord, and Twitter. ICODA is a full-service blockchain and crypto marketing agency that offers DeFi, NFT, PR, and influencer marketing services. Social media has the power to make or break your brand.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing Agencies 1 Paid Content 52

seo.co

JANUARY 27, 2022

Perform Blogger Outreach. This can happen in the comment section of a blog post, as well as on social media platforms like Facebook, Instagram, and Twitter. Then, customized infographics were the undisputed kings of viral content. You’re much better off going on the offensive and proactively tracking down opportunities.

Paid Content 98

Paid Content Traffic Viral Marketing Content 98

Optinmonster

APRIL 27, 2020

Create a strong outreach email to various podcast hosts and offer to be a guest. Stick to reaching out to online news sources and PR agencies to let them know that you have a great product to promote. This is a platform where journalists and bloggers post about PR opportunities for small businesses. Host an Online Event/Demo.

Paid Content 91

Paid Content Promotion Webinar Metrics Product 91

BuzzSumo

FEBRUARY 8, 2017

Neal, a self-avowed BuzzSumo power user, outlined a 5 step process that we think will not only help social media agencies, but brands and PR firms to get up to speed quickly with BuzzSumo. Add these to your link outreach plan. You can add these engagement drivers to your outreach list for your roundup post. Five Step Process.

Paid Content 40

Paid Content Paid Social Agency Advertising Agencies Social Media 40

Hubspot

DECEMBER 21, 2011

So how does a company do great PR while still maintaining inbound marketing best practices ? How to Rock PR Like an Inbound Marketer. Journalists get pounded with thousands of press releases and story requests from PR professionals on a daily basis. Tip #3: Listen - Use Twitter. Are you doing PR the inbound way?

PR 28

PR Inbound Marketing Public Relations Press 28

Convince & Convert

OCTOBER 22, 2013

Follow him on Twitter and Google+. She has refined the art and science of digital PR, which often has an unparalleled impact on campaign awareness, link-building, and search engine rankings. You can connect with Kelsey on Twitter , G+ , or LinkedIn. You can connect with him on Twitter , LinkedIn , and Pinterest.

Work Management 150

Work Management Webinar Metrics Top of Funnel Marketing & Strategy 150

Martech Advisor

JANUARY 28, 2020

It happens when a campaign goes viral, or a product sells exclusively through word-of-mouth. It immensely helps if you build relationships with journalists and publications to get an opportunity to be featured on their websites in the form of a thought leadership piece, PR coverage, or interview. Earned and Shared Media.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Single Grain

MARCH 7, 2022

That means that companies dealing with the following subjects require the help of PR firms to secure brand coverage in top crypto publications: Blockchain. TABLE OF CONTENTS: ↓ What Is Crypto PR? How Is Crypto PR Different from Traditional PR? 8 Best Crypto PR Agencies. Last Word on Crypto PR Agencies.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Convince & Convert

APRIL 22, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Social Media Too Big For Its Britches?

Social Media 128

Social Media Paid Content Media Advertising Agencies 128

accelerate agency

FEBRUARY 26, 2023

For example, accelerate agency provides SEO (including technical and onsite SEO), content marketing, link building, and outreach. But you’ll need a different strategy for each content type—for instance, placing image-led content on Pinterest or Instagram, and quick updates on Twitter.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

For example, accelerate agency provides SEO (including technical and onsite SEO), content marketing, link building, and outreach. But you’ll need a different strategy for each content type—for instance, placing image-led content on Pinterest or Instagram, and quick updates on Twitter.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

accelerate agency

FEBRUARY 26, 2023

For example, accelerate agency provides SEO (including technical and onsite SEO), content marketing, link building, and outreach. But you’ll need a different strategy for each content type—for instance, placing image-led content on Pinterest or Instagram, and quick updates on Twitter.

Demand Generation Agencies 52

Demand Generation Agencies Paid Search Agency Advertising Agencies Paid Content 52

Webbiquity

APRIL 27, 2021

Twitter made a splash at SXSW in 2007 and began to grow rapidly. Instagram and Twitter empower anyone to be a photojournalist. B2B influencers are most active on LinkedIn and Twitter. Social networks allow you to amplify that content across your network, the influencer’s network, and virally to entirely new audiences.

Social Media 360

Social Media Social Marketing B2B Marketing Media 360

Biznology

FEBRUARY 4, 2014

Here’s the most poorly-kept secret in the marketing, PR, sales, and religion world: conversion is a numbers game. Whether it’s getting into the NY Times or, going viral on YouTube, getting retweeted by @katyperry, or appearing on the 4th hour with Hoda Kotb and Kathie Lee Gifford. Photo credit: Jenn Durfey. N’est pas?

Paid Content 80

Paid Content Long Tail Marketing Blogger Outreach 80

Single Grain

MARCH 31, 2022

They create buyer personas, identify the top channels where your target audience might be present – Twitter is particularly popular for crypto users where activity and engagement in DeFi is high – and prepare a custom marketing plan to attract both investors and buyers. You can get in touch with the company for more details on pricing.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Marketing Agencies 1 Marketing Budget 52