Zoominfo

MAY 19, 2020

What is spam? Many people seem to carry the misconception that any cold or unsolicited email is spam, and that spam is illegal. To start with, let’s clarify the distinction between “spam” and illegal email. Spam” is not a legal term, and definitions vary. Try it Now But is Spam Legal?

CAN-SPAM 182

CAN-SPAM Opt-out Opt-in Marketing Automation Services 182

SendX

NOVEMBER 8, 2019

In fact, personalizing subject lines can increase open rates by 50%. In terms of length, brevity is your friend. That might not sound like much, but it’s unsurprising when you consider that half of all emails are opened on mobile devices. Avoid spam filters Globally, some 14.5 I know I don’t.

Open Rate 255

Open Rate Practices Best Practices CAN-SPAM 255

Litmus

JULY 8, 2021

Using the wrong metric to measure success, like unwisely using open rates to determine a winning subject line. Email marketing campaigns can be felt individually in the short term—as well as cumulatively over the long term as part of your overall email program. Conversions and conversion rate. Lead generation.

Webinar Metrics 112

Webinar Metrics Deliverability CAN-SPAM Co-Registration 112

SendX

JUNE 27, 2020

Then Morty saw a drop in his open rates, click rate. It can be any tab - promotional, updates, or even primary but no email will crash land into the spam folder. So they invest heavily in blocking any email that might fit their category of being spam. What might be spam for you, might not be spam for me.

Deliverability 195

Deliverability Work Management CAN-SPAM Tips 195

Martech

JUNE 3, 2022

Email click through rates dropped significantly last year, while personalized content in the body of the email was seen to get better results than personalized subject lines, according to a study by marketing automation developer GetResponse. The personalized subject line click through rate was 1.74% versus 2.74%. Why we care.

Advertising Benchmark 102

Advertising Benchmark Marketing Report Email Marketing Personalization 102

SmartBug Media

JUNE 2, 2022

When you’re a freshman marketer first getting started with email marketing, especially when you’re promoting an e-commerce website through Klaviyo , you’ll notice that there are a lot of important terms and acronyms that you’ll want to learn. Not sure what type of subject line will get the best open rates? A/B Testing.

Email Marketing 97

Email Marketing Privacy Policies Planning CAN-SPAM 97

Martech

MARCH 6, 2024

We also tracked open, click and unsubscribe rates along with the average number of transactions in the testing period. Here are the results, which had a statistical significance of 99%: Average open rate: The control (two campaigns/month) won with a 4% uplift over the variant (four campaigns/monthly). Which test won?

Click Rate 98

Click Rate Budget Programs Case Studies Open Rate 98

Act-On

APRIL 26, 2024

We don’t spam. Both Jeff and Angelique are responding by shifting focus to downstream activities, like click outcomes and engagement rates on those pages — which happen to be far more informative about buyer intent. We’ve seen over the last couple of years that click rates and open rates have gone through the roof,” says Jeff.

Lead Ranking 130

Lead Ranking Privacy Marketing Automation Services Peer-to-peer 130

Martech

JANUARY 11, 2024

Historically, new brands — a CPG for instance — will send general ‘spam’ emails with ‘50% off.’ As marketing teams begin to see positive outcomes like increased engagement, open rates, and ROI for advertising campaigns, internal teams will also reap the benefits. Get MarTech! In your inbox.

Email Marketing 123

Email Marketing Marketing AI Enterprise Management Work Management 123

Martech

OCTOBER 30, 2023

If you are sending too frequently, you may see a drop in your open rates. Use a “reply to” address instead, and reap the benefits of higher delivery rates and brand awareness by including your brand’s domain in your sending address. When your recipient marks an email as spam, it is considered a complaint.

Email Marketing 110

Email Marketing Marketing AI Marketing & Strategy Marketing Strategy 110

SendX

MARCH 30, 2020

However this kind of bulk email isn't just sent out of the blue and requires a long term strategy, rather than short term thinking for quick results. Doing this will make 3 magical things happen: Regulatory compliance with CAN-SPAM laws. An enviable bright metric in terms of deliverability and engagement.

Blast Campaigns 196

Blast Campaigns Opt-out CAN-SPAM Click Rate 196

SendX

MARCH 30, 2020

However this kind of bulk email isn't just sent out of the blue and requires a long term strategy, rather than short term thinking for quick results. Doing this will make 3 magical things happen: Regulatory compliance with CAN-SPAM laws. An enviable bright metric in terms of deliverability and engagement.

Blast Campaigns 195

Blast Campaigns Practices Opt-out Best Practices 195

Optinmonster

DECEMBER 28, 2023

They are only slightly behind Millennials and Gen X in terms of their email usage. Instead, here’s a breakdown of engagement rates by the leading social media channels. But it’s the #1 leader in terms of engagement. TikTok’s average engagement rate is 4.25%. The average email click-through rate is 2.6-3%.

Social Media 111

Social Media Email Marketing Social Marketing Marketing Budget 111

ConvertKit

JUNE 28, 2021

From the technical aspects to long-term fixes, here are some tips for achieving an excellent sender reputation. Open rates, clicks, replies, and a recipient marking your email as ‘not spam’ are all positive signals that improve your reputation. [26:10] Pullquote. “ Deliverability Defined 216: What Makes A Good Subscriber?

Deliverability 115

Deliverability CAN-SPAM Open Rate Click Rate 115

Zoominfo

JUNE 26, 2019

Internet service providers (ISPs) constantly come up with new ways to block spam- creating a never ending battle for marketers who just want reach their intended audience and protect their company’s sender reputation. 8 Steps to Improve Your Email Deliverability Rate. Abide by the CAN-SPAM law. Keep reading.

Practices 200

Practices CAN-SPAM Deliverability Best Practices 200

ConvertKit

JANUARY 15, 2021

Chapter #2: Subject lines and open rates. Chapter #3: Engagement and click rates. Chapter #6: Deliverability and spam. Chapter #2: Subject lines and open rates. Here are the most important email marketing stats around subject lines and open rates, along with a few tips for getting your emails opened.

Statistics 130

Statistics Email Marketing CAN-SPAM Planning 130

ConvertKit

JULY 14, 2021

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.91%. Delivery rate: 99.92%. Delivery rate: 99.76%. Delivery rate: 99.95%. Delivery rate: 99.78%. The average open rate of all emails sent through ConvertKit was 30%. 762 million messages. Hotmail.com.

Deliverability 91

Deliverability Open Rate Click Rate CAN-SPAM 91

ConvertKit

SEPTEMBER 20, 2021

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. The average open rate of all emails sent through ConvertKit was 30.13%. 854 million messages. 138 million messages.

Deliverability 88

Deliverability Click Rate Open Rate CAN-SPAM 88

ConvertKit

MARCH 15, 2021

This high delivery rate indicates a healthy reputation for ConvertKit, which gives our customers a solid foundation for their email deliverability. Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.91%. Delivery rate: 99.87%. Senders often ask how their open rates stack up to others.

Deliverability 93

Deliverability Click Rate CAN-SPAM Open Rate 93

ConvertKit

AUGUST 16, 2021

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.8%. The average open rate of all emails sent through ConvertKit was 30%. 816 million messages. 134 million messages.

Deliverability 110

Deliverability Open Rate Click Rate CAN-SPAM 110

ConvertKit

OCTOBER 21, 2021

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.9%. Delivery rate: 99.8%. Delivery rate: 99.9%. Delivery rate: 99.7%. Delivery rate: 99.9%. The average open rate of all emails sent through ConvertKit was 30.64%. 870 million messages. 147 million messages.

Deliverability 79

Deliverability Click Rate Open Rate CAN-SPAM 79

ConvertKit

JUNE 16, 2021

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.93%. Delivery rate: 99.94%. Delivery rate: 99.86%. Delivery rate: 99.97%. Delivery rate: 99.88%. The average open rate of all emails sent through ConvertKit was 29.2%. 802 million messages. Hotmail.com.

Deliverability 112

Deliverability Click Rate Open Rate CAN-SPAM 112

ConvertKit

SEPTEMBER 29, 2020

Here are some common reasons a sender might want to run a self-led audit: They want to improve their very low open rates. Their opens suddenly dropped and they want to know why to fix the issue. Some subscribers have mentioned their emails go to spam but otherwise, metrics look okay.

Deliverability 105

Deliverability CAN-SPAM Validation Domain 105

Webbiquity

SEPTEMBER 27, 2019

In simple term, it’s an assessment of your email communications to figure out what works for your brand and what doesn’t. But it’s usually done to scrutinize one or more of these issues: Efficiency: Monitor the effectiveness of your campaigns in terms of email opens, click-through, or ROI. Image credit: Marketo.

Email Campaigns 269

Email Campaigns Campaigns Deliverability Allocation 269

ConvertKit

JUNE 24, 2020

This high delivery rate indicates a healthy reputation for ConvertKit, which gives our customers a solid foundation for their email deliverability. Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.55%. Delivery rate: 99.87%. Senders often ask how their open rates stack up to others.

Deliverability 97

Deliverability Open Rate CAN-SPAM Domain 97

SendX

FEBRUARY 26, 2021

Emails land in an inbox (and sometimes emails go to spam , but that’s a different thing) and sit, waiting to be opened and read. According to Walker Sands , emails with subject lines that are 50 characters or less have a 12% higher open rate and a significantly higher click-through rate. Measure everything.

Work Management 202

Work Management Marketing Management Email Marketing Service 202

The Point

DECEMBER 15, 2020

. * High bounce rates and low open rates can damage your email reputation, which in turn may impact overall deliverability. Even then, success with email programs can often be a long-term proposition.

Lead Scoring 162

Lead Scoring Lead Ranking Leads Lead 162

ConvertKit

NOVEMBER 15, 2021

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. The average open rate of all emails sent through ConvertKit was 32.15%. 887 million messages. 148 million messages.

Deliverability 79

Deliverability Click Rate Open Rate Domain 79

ConvertKit

JANUARY 14, 2022

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. The average open rate of all emails sent through ConvertKit was 37.3%. 885 million messages. 152 million messages.

Deliverability 79

Deliverability Open Rate Click Rate Opt-out 79

ConvertKit

NOVEMBER 17, 2020

This high delivery rate indicates a healthy reputation for ConvertKit, which gives our customers a solid foundation for their email deliverability. Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.6%. Delivery rate: 99.8%. Senders often ask how their open rates stack up to others.

Deliverability 102

Deliverability Open Rate CAN-SPAM Domain 102

ConvertKit

APRIL 13, 2021

This high delivery rate indicates a healthy reputation for ConvertKit, which gives our customers a solid foundation for their email deliverability. Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.92%. Delivery rate: 99.89%. Senders often ask how their open rates stack up to others.

Deliverability 69

Deliverability CAN-SPAM Click Rate Open Rate 69

The Point

OCTOBER 22, 2019

It’s an issue that B2B marketers are experiencing with increasing frequency: open rates and click-through rates that don’t quite match up, typically in the form of an abnormally high “click to open” (CTO) rate. Two, some spam filters may see a hidden link as suspicious and mark your email as spam.

Marketing Automation Services 127

Marketing Automation Services CAN-SPAM Click Rate Trigger Marketing 127

ConvertKit

DECEMBER 15, 2021

Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. Delivery rate: 99.9%. The average open rate of all emails sent through ConvertKit was 33.87%. Gmail.com. 1 billion messages. Hotmail.com.

Deliverability 73

Deliverability Open Rate Click Rate CAN-SPAM 73

Navigate the Channel

JANUARY 3, 2024

On the other hand, identify emails with high distinctiveness to be only equal to, not higher than, low distinctiveness messages in terms of click-throughs.” According to this fun little take on the edible Spam , many people remain fans of spam, but not the email kind. And, of course, make your emails relevant. Let’s talk.

Email Marketing 65

Email Marketing Marketing Automation Services CAN-SPAM Mobile Marketing 65

PureB2B

MAY 30, 2022

Two-thirds of people say they decide if an email is spam based on the subject line alone. If your subject line doesn’t resonate with your recipient you’ll end up in the spam folder. Campaign Monitor found that the average open rate for email marketing is just 17.92%. Long subject lines can work just as well as short ones.

Practices 62

Practices Examples Best Practices Open Rate 62

ConvertKit

FEBRUARY 10, 2021

This high delivery rate indicates a healthy reputation for ConvertKit, which gives our customers a solid foundation for their email deliverability. Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.73%. Delivery rate: 99.75%. Senders often ask how their open rates stack up to others.

Deliverability 94

Deliverability Open Rate Click Rate CAN-SPAM 94

ConvertKit

OCTOBER 15, 2020

This high delivery rate indicates a healthy reputation for ConvertKit, which gives our customers a solid foundation for their email deliverability. Here are the top 5 domains ConvertKit sends to in terms of volume: 1. Delivery rate: 99.67%. Delivery rate: 99.92%. Senders often ask how their open rates stack up to others.

Deliverability 76

Deliverability CAN-SPAM Open Rate Domain 76