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The 22 Best Virtual Event Platforms

Webbiquity

A tool to manage and produce conferences, workshops, and other virtual events. Attendees can move in and out of rooms just like an in-person event. A video streaming platform that supports up to 1,000 attendees and integrates with Facebook and YouTube Live. Pricing: contact vendor. Total reviews: 156. Average user rating: 9.35.

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10 behind-the-scenes content ideas for your next campaign

Sprout Social

From memes to videos, behind-the-scenes (BTS) content gives a glance into the people behind our favorite products, services and social content. For example, a meet the team series on LinkedIn or Instagram could shine a light on a brand’s workplace culture. What is behind-the-scenes (BTS) content?

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14 B2B Demand Generation Secrets You Must Try

Outgrow

The most important goal of demand generation is to create interest in a product or service. Your goal is to drive awareness and demand for a product or service in the B2B domain. . So, if you’re ever stuck or can’t find what you’re looking for, the 404 page can guide you in a personalized way! LinkedIn- Refine Labs.

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Four B2B Digital Marketing Strategies to Help You Generate Leads

The Marketing Blender

If you have services to sell to businesses, LinkedIn may be your best bet. A balance of social media platforms may be a more effective approach, or YouTube for promoting video content. It should focus on their point of view…not on descriptions of your product or service. Serve instead of sell.

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Hacking Tribal Social Instincts with LinkedIn

Hinge Marketing

Before diving into our suggestion on how LinkedIn can help achieve this, a quick comment on sociobiology will be useful: Going back as far as 100,000 years, tribal societies have used symbolic markings -- like beadwork, shell necklaces, body painting -- to mark off those who are part of the tribe (in-group) from those who aren’t (out-groups).

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Attraction Marketing: What It is & How to Master It

Hubspot

Have you ever come across a post on LinkedIn or Instagram from your favorite celebrity or influencer, explaining how they use their own brand's services or products? That person has explained how the product makes their life better or easier. You know what I'm talking about. This form of marketing is called attraction marketing.

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Sales Experts and Communities to Follow in 2022

Vidyard

He shares his insights on how to attract your ideal customer and book more meetings on his blog and podcast, Inside Selling , and posts helpful articles and tips for SDRs on LinkedIn weekly. John Barrows John Barrows provides sales training and consulting services to some of the world’s biggest brands (think Salesforce, LinkedIn, and Okta).