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B2B Link Building: Identifying Low-Hanging Fruit

KoMarketing Associates

Link apples just waiting to be picked! Link building campaigns are the #1 cause for search marketer balding in the U.S . In the last five years, link building has evolved from mass directory submissions and paid links, to sophisticated long-term outreach plans. Don’t be a call-center.

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8 B2B SEO Tools to Improve Rankings & Dominate Search Results

KoMarketing Associates

When determining the best approaches to drive organic visibility, there are several SEO tools that should be used to help make more informed decisions and guide B2B marketing strategies. Evaluate link profiles and determine new opportunities. Google Search Console (+ New Features). Screaming Frog. Google Analytics.

SEO 174
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7 Of Our Favorite B2B Link Building Tactics in 2013 and Beyond

KoMarketing Associates

Link building remains a critical component of SEO performance. As illustrated in Moz’s latest search engine ranking report , collecting feedback from more than 100 search engine professionals’ links is still believed to be the most important part of the algorithm (approximately 40%).

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7 Of Our Favorite B2B Link Building Tactics in 2013 and Beyond

KoMarketing Associates

Link building remains a critical component of SEO performance. As illustrated in Moz’s latest search engine ranking report , collecting feedback from more than 100 search engine professionals’ links is still believed to be the most important part of the algorithm (approximately 40%).

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How Link Building Management Will Change in 2013 & Beyond

KoMarketing Associates

As search engines become more aggressive in dealing with links meant only to manipulate search engine rankings, SEO’s reliant on short-sighted link building strategies are suffering mightily. We are focused on the link when we should be focused on the user.

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Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

Coding used in coordination with the link (IE, making sure rel=nofollow or JavaScript will not be used, impacting a search engines’ ability to crawl and understand the link). These scores help evaluate future link opportunities and prioritize strategies. Social Media-Specific Metrics.

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Tips on Getting Started With SEM Automation From the SEM Experts

Matchcraft

Search Engine Journal reports that Google prioritizes websites that engage in high-level search engine marketing (SEM)—with the world’s largest search engine’s two most important signals being link-building efforts and high-quality content.

SEM 98