marketing-lead 
Webbiquity
JULY 19, 2022
Leading and lagging indicators are measurable values that let you know how well you’re doing in your efforts to accomplish your business objectives. Marketing performance indicators keep you focused on what‘s really important by keeping your attention on exactly what you must do to reach your business goals faster.
Martech
APRIL 19, 2024
Consumer privacy has become a major focus in the digital advertising industry. By adopting a “privacy-by-design” approach, we can address the growing apprehension surrounding excessive data collection, build trust and foster long-term consumer loyalty — the cornerstones of economic success in the advertising industry.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Martech
APRIL 9, 2024
Google’s Privacy Sandbox is a space where a series of complex proposals to protect user privacy have been developed and are undergoing (or have undergone) extensive testing. Overall, the report appears to ignore the broader objective of Privacy Sandbox to enhance user privacy while supporting effective digital advertising.”
Martech
OCTOBER 17, 2023
B2B marketing platform Integrate has announced the release of a new solution designed to ensure that lead data remains compliant with privacy regulations. Data Guardian uses AI-enhanced trust scoring and auditing to protect privacy as well as to increase visibility into media partner performance. Why we care. Get MarTech!
Advertisement
In Salesforce’s latest Marketing Intelligence Report, hear from 2,500+ global marketers on how they are leading with their data, from business growth to data privacy and more. In this report, you’ll learn: How marketers define their roles in the digital-first era. Trends in cross-channel marketing and analytics.
Zoominfo
NOVEMBER 17, 2020
Companies are increasingly facing pressure from regulators and consumers alike to address data privacy concerns and tighten collection data collection processes. Here at ZoomInfo, we understand that if left unchecked, data collection could lead to both quality concerns and legal repercussions. Current Data Privacy Laws.
Biznology
DECEMBER 22, 2021
On the marketing privacy and security front in 2022, things are going to get worse – and better. Progress isn’t always positive, but it is relentless and there are always people and organizations pushing to make that progress beneficial to consumers and marketers alike. Get Your Privacy Policies In Order.
Expert insights. Personalized for you.
289 
Let's personalize your content