SmartBug Media

APRIL 18, 2024

We offer both workshops and immersive training, leaning on our discovery process to determine the right fit. Workshops are best suited to refining processes and strategy, whereas full trainings take you from novice to master—giving you the keys to manage your customer lifecycle. HubSpot Workshops Just starting out?

Training 64

Training Hubspot CMS Development Work Management 64

Valasys

APRIL 9, 2024

Having as their prerogative element, the unequalled reach and rich functionality for business, LinkedIn lead generation becomes the of choice to gather lead data. LinkedIn Lead Generation Strategies: Do not leave LinkedIn without prospects; create an engagement machine using valuable content.

Lead Generation 40

Lead Generation Linkedin Ideal Customer Profiles Lead Ranking 40

Marketing Insider Group

NOVEMBER 21, 2022

Organizations failing to follow this trend may well find that their audience votes with their feet and finds another, greener event to attend next year. Well, packing back-to-back workshops and seminars into an exhausting schedule is definitely considered to be an outdated approach. What does this have to do with events? Hybrid Events.

Trends 281

Trends Marketing AI Co-Registration Conference 281

Content4Demand

FEBRUARY 7, 2020

24-26 in Scottsdale, AZ, will feature an expanded lineup of workshops as part of a packed agenda with more than 100 sessions over three days. The organizers (parent of Demand Gen Report ) expect a similar outcome of attendees at this year’s event. The 2020 B2B Marketing Exchange (#B2BMX), taking place Feb.

Case Study 54

Case Study Case Studies Studies Work Management 54

Martech

MAY 16, 2023

However, most large organizations have worked in a siloed “command and control” structure for decades, meaning they have a bigger mountain to move. The need for agility to take place at all levels in the company is why we created the roles of Stakeholders and Practice Leads in the Agile Marketing Navigator framework.

Planning 99

Planning Practices Work Management Marketing Management 99

ANNUITAS

AUGUST 8, 2011

The transparency of online marketing has made measurement a priority, but most organizations are still struggling with what to measure and what kind of benchmarks they should expect from various initiatives and investments. Click here to Register and see the entire line up for the Marketing Metric Workshop Series.

Sales Qualified Leads 100

Sales Qualified Leads Advertising Benchmark High Quality Lead Leads 100

The Marketing Blender

NOVEMBER 22, 2023

We are continuing our exploration of lead generation, specifically focusing on the reasons why B2B lead generation might not be yielding the desired results. We’re eager to continue our discussion as we delve into the specific challenges that affect the effectiveness of B2B lead generation.

Lead Generation 52

Lead Generation Optimization Sales Qualified Leads Lead Ranking 52

Martech

OCTOBER 13, 2022

The navigator has four major components: Collaborative Planning Workshop, Launch Cycle, Key Practices and Roles. Today we’ll dive into the Practice Lead role. In order to be successful at those, everyone in the organization needs to understand that they are part of the change. How is a Practice Lead different from a manager?

Planning 95

Planning Practices Work Management Paid Search Agency 95

Litmus

JUNE 7, 2019

One of the truly great things about Litmus Live is the opportunity to learn from leading experts in the email marketing industry. One of the best ways to learn from experts, though, is during a Litmus Live workshop. Curious what Litmus Live 2019 has in store for workshop attendees? Who is this workshop for?

VALS 49

VALS Paid Search Agency Enterprise Management Email Campaigns 49

Convince & Convert

FEBRUARY 21, 2024

These are powerful tools that can help your organization. A simple one-hour workshop with specific use cases that every department can learn from helps everyone understand what’s possible and what to avoid. It may take your organization months to cement more specific and in-depth AI-use policies and guidance.

Training 152

Training Lead Ranking Phishing Paid Search Agency 152

Marketing Insider Group

NOVEMBER 16, 2021

ITSMA first coined the term “ Account-Based Marketing ” (ABM) in 2004 and has grown to become one of the leading authorities in ABM. The mix of keynotes, breakout sessions, ITSMA’s annual Marketing Excellence Awards (MEA), and post-event workshops have made for many informative and educational events.

Account Based Marketing 227

Account Based Marketing B2B Thought Leadership Planning Thought Leadership 227

Vision Edge Marketing

MARCH 29, 2022

In the B2B world one thing is for sure: the Sales team expects the Marketing team to generate qualified leads that will ideally convert quickly to sales. One metric that is worth considering is the Qualified Leads to Sales Ratio. How the Qualified Leads to Sales Ratio Serves as a Leading Indicator.

Lead Ranking 196

Lead Ranking Sales Qualified Leads Lead Scoring Business 196

Velocity Partners

JULY 5, 2023

Our last campaign generated loads of leads! Clients come to our door with problems like this all the time — the high of an influx of leads from the latest marketing campaign, quickly replaced by frustration and disappointment when none of them want to talk to sales. Sugar rush leads can actually be worse than no leads at all.

Sales Qualified Leads 81

Sales Qualified Leads Lead Ranking Top of Funnel Campaigns 81

Valasys

JUNE 27, 2023

Generating quality leads is crucial for the success and growth of startups. By attracting and converting potential customers into valuable leads, startups can build a strong customer base and drive business growth. This enables you to capture leads and continue nurturing them through your sales funnel.

Startups 52

Startups Ideal Customer Profiles Lead Ranking Lead Scoring 52

Vision Edge Marketing

DECEMBER 5, 2023

Draw lines between your organization and your existing customers, partners, and connector relationships. Identifies key connectors that can lead to avenues for expansion and new customer opportunities. You want to have as complete a group of participants for each corner as possible. Spot Opportunities.

Jigsaw 197

Jigsaw Lead Ranking Allocation Advertising Agencies 197

Marketing Insider Group

MARCH 28, 2023

You’ll take both practical behind-the-scenes and public-facing steps to: Get organized. Get organized. For your business to make any progress, you must be organized across multiple levels of your operations. Focus your organization efforts around two primary places: your customer database and your inventory management system.

Small Business Marketing 224

Small Business Marketing Work Management Data Hygiene Practices 224

Tomorrow People

JUNE 7, 2021

As Europe's leading source of consumer transaction data, Fable Data’s mission is to provide great financial investments data for decision makers in both business and government. To get it right, Tomorrow People hosted a series of workshops with key stakeholders from two important Fable Data teams.

Paid Search Agency 177

Paid Search Agency Marketing Agencies 1 Advertising Agencies Ad Agencies 177

chiefmartech

FEBRUARY 5, 2018

.” But I’m more excited to share with you the news that we are launching a series of half-day workshops at MarTech that will offer you a deep-dive educational experience on these four topics: The Right Way to Buy Marketing Technology. Here are more details on each of these four workshops: The Right Way to Buy Marketing Technology.

Paid Search Agency 60

Paid Search Agency Planning Work Management Marketing Automation Services 60

Thinkers360

FEBRUARY 23, 2024

Focus Areas: Creativity, Coaching, Management, Diversity & Inclusion Thinkers360 In-Depth Profile & Portfolio: CB Bowman Social Media: LinkedIn | Twitter Books: Courage to Leap & Lead: A Roadmap for Redefining Failure Into Success. CB : Sharing knowledge, delivering workshops on courageous leadership.

B2B Thought Leadership 52

B2B Thought Leadership Consulting Thought Leadership Enterprise Management 52

Webbiquity

AUGUST 18, 2020

Leading Edge Virtual Event Platforms. Leading edges platforms generally have significant installed customer bases and market presence as indicated by at least 25 user reviews across one or more software rating sites. A tool to manage and produce conferences, workshops, and other virtual events. Average user rating: 9.35.

Enterprise Management 363

Enterprise Management Work Management Marketing Management Webinar Metrics 363

Launch Marketing

MARCH 13, 2024

A successful framework produces coherent and consistent messaging that resonates with target audiences, differentiates your organization from the competition and communicates key value propositions. It is important to remember that company messaging should be related to your organization as a whole.

B2B Marketing 117

B2B Marketing Buyer Personas Paid Search Agency B2B 117

The Marketing Blender

MARCH 15, 2021

Why Lead Gen Has Been So Difficult Since COVID and What You Can Do Get More Leads. Generating leads with B2B marketing strategies is not low effort. With big events like tradeshows and conferences on hold indefinitely, you may want to know how to handle your marketing in the near future: How will I replace tradeshow leads?

Paid Content 126

Paid Content Lead Ranking Lead Scoring Marketing & Strategy 126

Scoop.it

APRIL 11, 2024

It is any workshop, tutorial, or demonstration taking place online. According to On24 , 66% of marketers say their sales teams prioritize leads generated by varied webinar strategies. According to On24 , 66% of marketers say their sales teams prioritize leads generated by varied webinar strategies.

Webinar Metrics 85

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 85

Martech

OCTOBER 11, 2022

Imagine getting most of your website traffic, leads and sales from Google Ads. All of your traffic, leads and sales are gone overnight. Quarterly workshops. Quarterly workshops are similar to vault access to training materials and a self-development stipend with one major difference. How would we deal with it?

Work Management 134

Work Management Paid Search Agency Marketing Management Budget Programs 134

Webbiquity

MARCH 4, 2019

It’s question that’s been at the center of conferences, workshops, blogs, and MBA courses for decades, and a topic of books and debates for centuries. Joe: The core audience is any leader who needs to increase their ability to influence others, whether they have been leading for two years or two decades. The Audience.

B2B Thought Leadership 238

B2B Thought Leadership Thought Leadership Organic Leads Loyalty 238

PureB2B

NOVEMBER 10, 2021

As a demand generation marketer focused on quality leads, creating a solid lead generation strategy should be at the top of your “to-do” list. However, there’s a chance that your lead generation plan needs to pivot or evolve over time with your targeted buyer persona. Generating Leads for Your Business.

Lead Generation 62

Lead Generation Marketing Budget Sales Qualified Leads Top of Funnel 62

PureB2B

NOVEMBER 10, 2021

As a demand generation marketer focused on quality leads, creating a solid lead generation strategy should be at the top of your “to-do” list. However, there’s a chance that your lead generation plan needs to pivot or evolve over time with your targeted buyer persona. Generating Leads for Your Business.

Lead Generation 62

Lead Generation Marketing Budget Sales Qualified Leads Top of Funnel 62

Launch Marketing

NOVEMBER 1, 2023

In a B2B (business-to-business) organization, the lead of your marketing department plays a critical role in shaping and executing the marketing strategy. With responsibilities that encompass a range of strategic and leadership functions, finding the right fit for your organization is key, but it is not easy. Why ask this?

Planning 127

Planning Paid Search Agency Advertising Agencies Marketing Management 127

ViewPoint

JUNE 2, 2015

What makes some lead generation programs fail and others flourish? As an outsourced lead generation company we see a wide array of scenarios, which allows us to offer insight into what clients can do to maximize results. The planning involved in setting up a lead generation program incorporates the same principle.

Lead Generation 120

Lead Generation Generation Work Management Leads 120

Launch Marketing

MARCH 20, 2024

Marketing is a tried-and-true tactic proven to generate leads and revenue for businesses. What can effective marketing do for my organization? Let’s dive into the benefits of marketing, what it takes for marketing to be effective and how it can deliver your organization more leads and revenue for business growth.

Lead Ranking 62

Lead Ranking Planning Paid Search Agency Marketing Qualified Leads 62

SmartBug Media

MARCH 13, 2024

Winning compensation plans are agile, reflect the values and personalities of your team, and have the features to motivate the sales team, enhance lead quality, and, ultimately, attract new business. For example, recognize and reward successful lead generation initiatives that involve collaboration between sales and marketing.

Planning 69

Planning Optimization Cross-Selling Lead Ranking 69

Televerde

MAY 30, 2022

To keep your business growing, you need effective lead generation strategies. Without a steady stream of new leads, revenue will stagnate. You need to have a clear, purpose-driven lead generation strategy to bring in the customers and revenue your business needs to thrive. What Is Lead Generation? Key Takeaways.

Lead Generation 59

Lead Generation Sales Qualified Leads Webinar Metrics Generation 59

Marketing Insider Group

NOVEMBER 12, 2019

Organizations failing to follow this trend may well find that their audience votes with their feet and finds another, greener event to attend next year. The AR and VR industry is forecasted to grow by over 25% over the next two years, with AR leading the pack. And remember – your event is a representation of your brand as a whole.

Trends 255

Trends Marketing AI Co-Registration Merchandising 255

Martech

MARCH 28, 2022

For years marketers have been scrambling to produce more content, leads and events. However, this excess mindset often leads to burnout with minimal business success. This workshop should begin with the project’s business owner coming to the team with goals or metrics that the company is trying to achieve.

Planning 108

Planning Work Management Paid Search Agency Lead Scoring 108

Marketing Insider Group

MAY 5, 2021

Over the last year, the pandemic forced many organizations to shift from in-person to all-virtual marketing events. Organizations that have been willing to remain flexible, listen to feedback, and address challenges head-on have learned hard lessons they can now apply to their businesses moving forward. Highlight Lasting Benefits.

Planning 286

Planning Top of Funnel Digital Marketing Funnels B2B Thought Leadership 286

Martech

OCTOBER 27, 2022

The navigator has four major components: Collaborative Planning Workshop, Launch Cycle, Key Practices and Roles. Stakeholders participate in the Collaborative Planning Workshop and offer feedback during the Team Showcase.”. Your organization can determine this process for what works best with your current culture.

Planning 103

Planning Work Management Paid Search Agency Marketing Management 103

Mereo

APRIL 28, 2022

Every sports team has this unity — and B2B organizations also possess this culture and strategy. Yet, unlike college sports teams that consistently “bleed,” for example, green and gold — many organizations remain fragmented across organizational disciplines and / or geographies. How can you drive common processes and procedures?

Lead Ranking 36

Lead Ranking Lead Scoring Marketing Management Forrester 36