Buzz Marketing for Technology
MAY 4, 2010
I was just reading BtoB Magazine ’s latest issue and an article called Publishers pin hopes on iPad caught my attention enough to blog about it. According to the article Jason Snell the editor of IDG’s Macworld – is building an iPad application for his magazine with the promise of a digital version of his magazine on the iPad.
Buzz Marketing for Technology
DECEMBER 11, 2008
In my opinion, Dan is also the hardest working guy in Social Media posting 10 times a week on his blog, publishing his own magazine and book as well as having a full time job as the social media expert for EMC! Presently, Dan is a Social Media Specialist at EMC Corporation, which is one of the leading technology companies in the world.
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Buzz Marketing for Technology
FEBRUARY 23, 2009
And for good reason – better margins, better awareness, better leads, more qualified leads. Sure you can get someone in your organization to write a white paper for you that you can send to trade pubs, email out to existing clients, post to your website and buy keywords to point at it that drive you leads.
Buzz Marketing for Technology
JANUARY 26, 2011
Rare is the day when you walk into a meeting and someone pulls out an old magazine and slams it on the desk fussing about an article written months ago. Social Media Lead flow in B2B Marketing Word spreads quickly in Social Media – sometimes more quickly. But a quick Google search and bingo digital ink is indelible.
Buzz Marketing for Technology
JANUARY 4, 2011
Next, have someone from the team lead a negotiation of the relative importance of each initiative with the whole team. Want to drive leads AND know what is holding potential customers back from buying your type of product or service? – Why not play Speed Boat ! Its better than squishy balls and colored pens any day!
Buzz Marketing for Technology
FEBRUARY 16, 2009
82% of C level execs said they use search engines to get business information Source: B2B Magazine So it begs the question - why are we marketing in the same old ways? Tags: Content Marketing Lead Generation Lead Nurturing Interactive Marketing Buzz Marketing.
Buzz Marketing for Technology
DECEMBER 4, 2008
He played a leading role in making the consulting concept of “business reengineering” a household word, directing Index’s extensive publications, PR, and survey research activities. 1 magazine on information technology for senior IT and business executives, he led coverage of the strategic use of IT and the software industry.
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